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Franchise Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

When Hollywood directors cast a superstar they count on two things, box office draw and the professional actor's ability to act
  • Rick Barrera
  • 9,243 Reads 1,021 Shares
Quality and price are two criteria for consumers when making a purchasing decision.
  • John Tschohl
  • 6,889 Reads 23 Shares
Zane Tankel doesn't think of himself as a bleeding heart. He's been repeatedly recognized for his ability to build a hefty bottom line
  • John Carroll
  • 6,779 Reads 73 Shares
Growth: the all-American measure of success. But what kind of growth? And how do you measure growth in relation to success?
  • Steve LeFever
  • 14,169 Reads 1,021 Shares
Americans' love affair with big, chewy cookies was just taking off in the late 1970s when Lawrence "Doc" Cohen exited the retail pharmaceutical industry after 15 years to open his first Great American Cookies store in Lafayette, La.
  • Debbie Selinsky
  • 8,875 Reads 8 Shares
Forecasting is a tricky business, involving equal amounts of data crunching, interpreting economic and general news events, common sense, and guessing.
  • Darrell Johnson
  • 8,023 Reads
Social Media has certainly proven to be a fantastic medium to cross-reference opinions, insight and perspectives. I often utilize Social Media to gain varying thoughts from both within and outside the franchise community.
  • Paul R Segreto
  • 20,971 Reads 1,020 Shares
In my book, Overpromise and Overdeliver: The Secrets of Unshakable Customer Loyalty, I explain how to differentiate your brand by designing and delivering extraordinary customer experiences that instantly differentiate your company.
  • Rick Barrera
  • 14,240 Reads 2 Shares
John Scharnweber grew up in the restaurant business, starting at the bottom as a dishwasher and busboy growing up in Minneapolis.
  • John Carroll
  • 7,029 Reads
In a perfect world, businesses would only be sold when they are healthy and attractive to buyers.
  • Domenic Rinaldi
  • 5,539 Reads 42 Shares
If you have not yet experimented with applications like FourSquare and Gowalla on your mobile device I suggest you load them and become familiar.
  • Scott Klososky
  • 9,474 Reads 1,023 Shares
Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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The inspiration for Randy Elias's expansion into a new franchise concept came from a restaurant he'd been frequenting for years.
  • Tracy Staton
  • 7,645 Reads 84 Shares
By his own description, Greg Thomas is ADHD. Sitting down to read a book, watching professional sporting events, or lounging on a beach doesn't really interest him.
  • John Carroll
  • 10,385 Reads 3 Shares
Any experienced multi-unit operator understands that great employees ultimately need opportunities to grow and advance.
  • Kerry Pipes
  • 7,749 Reads 126 Shares
Desi Williamson has led a diverse career as a corporate sales and marketing executive, entrepreneur, motivational coach for the Minnesota Vikings, and now restaurant owner.
  • Desi Williamson
  • 6,571 Reads 165 Shares
Do your employees know what makes your company radically different from all of your competitors?
  • Rick Barrera
  • 10,043 Reads 1,491 Shares
Steve Bowen knew how to handle a good paint job. But as an independent businessman he was stretched thin and was wearing many different hats as he tried to manage his own painting company.
  • Kerry Pipes
  • 6,410 Reads 195 Shares
Access to capital has been a bane to franchise growth for nearly three years. Much of the blame has been placed on lenders, who have been notoriously gun-shy since the September 2008 financial debacle.
  • Eddy Goldberg
  • 6,472 Reads 57 Shares
A financial legacy can provide an incomparable "leg up" to offspring--if they are adequately prepared. However, inelegant handling of the training stage can create generations of enmity, or breed unmotivated individuals with an entitlement attitude. A family business (especially if some offspring participate in day-to-day operations while others do not) presents even more complexity, particularly in the area of "fairness." Following are a few things to think about as you grapple with starting the preparation process.
  • Carol Clark
  • 6,056 Reads 45 Shares
Until your organization figures out how to drive higher sales and profits at existing stores, adding new units is very risky. The only time McDonald's got in real trouble came when they focused on growing sales by adding new units while neglecting to grow same store sales.
  • Jack Mackey
  • 9,915 Reads 1,014 Shares
In the course of my speaking and consulting engagements, I've found that many franchisees have given up even trying to get meaningful references on promising job applicants. From the frustrating experiences recounted to me by others and my own company's policy, I know that most employers will report only dates of employment and the starting and ending wage or salary figures.
  • Mel Kleiman
  • 9,075 Reads 1 Shares
Dogtopia
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Dogtopia
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Dogtopia
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It's been said that the more things change, the more they stay the same. You'll notice that most of the same brands have returned to this year's Multi-Unit 50 lists.
  • Paul Wilbur
  • 11,392 Reads 1 Shares
For years, Jeff Orlando has read with fascination the articles in franchise and business magazines about super-successful entrepreneurs. "It's amazing to read about these guys who have 87 Burger Kings and 92 Wendy's units and these unbelievable homes and lifestyles," says the Killeen, Tex., resident. However, he adds, it's also nice to read about "regular guys like me," who choose to define their success in a different way.
  • Debbie Selinsky
  • 7,181 Reads
Timing the sale of a business can be a stressful process. In today's tenuous economy, it's nearly impossible to predict your business's financial future, let alone its value on the open market.
  • Mike Handelsman
  • 5,921 Reads 29 Shares
Service recovery. Those two words can make the difference between success and failure. And yet most people in management positions don't know what the term means, let alone how to use service recovery to establish a loyal customer base and increase sales.
  • John Tschohl
  • 6,407 Reads 177 Shares
Some two decades into the pizza business with Domino's Pizza, Dave Melton has acquired quite a bit of knowledge when it comes to building a great team around him.
  • Multi-Unit Franchisee
  • 5,612 Reads 37 Shares
Kevin Hatton is honest enough to admit that when he became an EMT at age 18, he came to the job with no noble or lofty motives.
  • Debbie Selinsky
  • 9,119 Reads
Basic business fundamentals teach that organizations won't experience much prolonged success without strong leadership and management in place.
  • Kerry Pipes
  • 5,369 Reads 1 Shares
In case you haven't heard, franchises hold a place of honor in the world of data thieves. In fact, chains are the favorite target of hackers trying to steal payment card information. The most recent figures from Visa indicate that up to 97 percent of data compromises are suffered by smaller merchants and "specifically franchisees"--particularly those in the restaurant, clothing, sporting goods, and hotel industries.
  • David Ellis
  • 7,768 Reads 69 Shares
As there is an unnatural rise in the federal debt level in the US, an increasingly large number of people are turning to debt relief companies for help. While there are people who are looking for authentic debt consolidation firms for help, there are some other class of people who are pondering over the prospects of opening a franchise debt consolidation business.
  • Steven Roberts
  • 15,614 Reads 2 Shares
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