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The Private Equity market is looking for two things from you: a well-documented system and strong unit economics.

Savvy private equity (PE) investors are looking for two things from your franchise: strong unit economics and a well-documented system.

Like many emerging franchises, when Craig Jooste started his home services business he had no idea where his journey would take him. But he’s come a long way. 

It’s true. Your franchise can thrive during an economic downturn. It may seem counterintuitive to lean into a recession with increased marketing and advertising, but it’s not. Based on past recessions, brands that go dark lose business.  Here’s what you need to know.

From your website to hours of operation, your customers know what to expect from you. But do your franchisees? This article identifies the most common challenges emerging and established franchisors face and how you can address them.