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Get Started in Franchising

Looking for information that will help you get started in franchising? Here’s where you can learn how to do your research, set priorities, speak with franchisors and franchisees, and conduct due diligence as you explore new brands. Find answers to all your franchising questions here.

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Minuteman Press
Minuteman Press is the world's largest & number 1 rated printing & marketing franchise. Our business model features multiple revenue streams, a high repeat business factor, normal hours of operation, a royalty cap and much more!
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Part 4 of this series on creating a buyer-centric franchise sales process covers the FDD review, validation, discovery day, and "decision time."
  • Joe Mathews
  • 2,836 Reads 1 Shares
Steve Olson offers five tips on how to improve the effectiveness of your sales team's closing skills.
  • Steve Olson
  • 5,162 Reads
Taking a moment to remind yourself of these 3 basic benefits of franchising, which may seem obvious to you, can go a long way in improving your sales process (as well as the performance of existing franchisees).
  • Todd Wolfenbarger
  • 5,450 Reads 4 Shares
The "space between" franchisor and franchisees is where system-wide marketing fails. Here are 5 tips for navigating that space successfully and growing the system.
  • Corey O'Donnel
  • 13,357 Reads 9 Shares
So, do you want to live your life like a boss, calling the shots and living on top? Consider living life like a boss.
  • Jen Lawrence
  • 8,539 Reads
We asked Pete Lindsey, Vice President of Franchising at Sport Clips, what changes he's planning for the brand's lead generation practices in 2015.
  • Kerry Pipes
  • 4,315 Reads
The way candidates buy franchises has changed significantly, and a lot of franchisors have been caught off guard, exposing flaws in their recruitment processes, skills, and systems.
  • Joe Mathews
  • 3,334 Reads
You'll recruit new franchisees much faster if you initially understand, prepare, and learn the best methods for selling franchises. Working smarter shortens the race to the finish line!
  • Steve Olson
  • 2,680 Reads 15 Shares
Candor among talented teams is no small feat, but executives across industries will tell you that it is the universal gold standard.
  • Gregory Ciotti
  • 3,363 Reads 4 Shares
U.S. Census numbers show that Latinos are the nation's largest minority: the Hispanic American population in 2012 had reached 53 million and is expected to grow to 128 million by 2060.
  • Sebastian Aroca
  • 12,435 Reads 8 Shares
We asked Jason Mattes, chief development officer at Fierce Brands (franchisor of Retro Fitness and Let's Yo! Yogurt), what he looks for in a salesperson, and what the critical elements are in building a great sales and development team.
  • Kerry Pipes
  • 6,937 Reads 1 Shares
MSA Worldwide
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MSA Worldwide
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MSA Worldwide
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Whether it was the Gulf War, dot.com bomb, Katrina, or Great Recession, veteran brands know that change is constant, and that long-term growth is the ability to re-evaluate, adapt, and tackle economic storms.
  • Steve Olson
  • 5,292 Reads 1,021 Shares
Franchise development department success depends on five different pieces fitting together in an organized and precise manner: 1) the company website, 2) promotional materials, 3) the FDD, 4) franchisee validation, and 5) discovery day (the office visit).
  • Marc Kiekenapp
  • 3,141 Reads 1,014 Shares
In 1984, I met Fred DeLuca, co-founder of Subway, then a 19-year-old retail chain with approximately 300 stores. Many of us would be happy with such development success.
  • Steve Olson
  • 6,067 Reads 1 Shares
This is the final installment in a 6-part series about why new and emerging franchise brands fail. In the first two parts, we discussed 8 reasons they fail.
  • Joe Mathews and Thomas Scott
  • 3,041 Reads 1,021 Shares
Christie Finley, chief brand officer at Dickey's Barbecue Pit, brings vision, drive, and creativity to the nation's largest barbecue brand, with more than 400 locations in 42 states.
  • Kerry Pipes
  • 5,055 Reads
In one of our recent franchise surveys, 62 percent of CEOs and operations VPs and directors responded that they do not have a formal training program for their operations consultants and field staff.
  • Keith Gerson
  • 3,424 Reads
This is part 5 of a 6-part series on why new and emerging franchise brands fail. In the first two parts, we discussed 8 reasons they fail. Part 3 began our discussion on how franchisors can get it right.
  • Joe Mathews and Thomas Scott
  • 3,976 Reads
This is Part 4 of a series on why new and emerging franchise brands fail. In the first two parts, we discussed 8 reasons they fail. Part 3 began the discussion on how franchisors can get it right.
  • Joe Mathews and Thomas Scott
  • 2,737 Reads
Twelve weeks is the average length of time in awarding a franchise, according to franchise companies surveyed in Franchise Update's Annual Franchise Development Report.
  • Steve Olson
  • 3,688 Reads
My leadership approach was developed by my first mentors--my parents. In our home, every dinner table conversation was a leadership lesson.
  • Franchise Update
  • 5,664 Reads 35 Shares
Camp Bow Wow
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Camp Bow Wow
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Camp Bow Wow
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U.S. franchisors are increasingly looking abroad for opportunities, setting up operations in franchisor-friendly countries.
  • Eddy Goldberg
  • 4,204 Reads 74 Shares
This is Part 2 of a series on why new and emerging franchise brands fail. In these first two parts, we discuss 8 reasons they fail.
  • Joe Mathews and Thomas Scott
  • 7,187 Reads 2 Shares
We asked Van J. Ingram, Vice President for Franchise Development at Taco John's International, how his company is using technology to identify, reach, and track prospects. Here's what he had to say.
  • Kerry Pipes
  • 3,485 Reads
Email is dominating business communications, and social media is replacing much of what previously was done through print advertising.
  • Cheng Cohen
  • 7,696 Reads 13 Shares
The Internet portals continue to be one of the most successful inquiry generators for franchise sales. Like all of our businesses, the portals have gone through a transformation and are making many positive changes so they can continue to provide us with good inquiries.
  • Marc Kiekenapp
  • 4,491 Reads
If you have decided to "Go Global" with your franchise, the next question is, "Now what?" Recent reports by both McKinsey and the Economist indicate that global executives in many regions of the world are more bullish about new investments than in recent years.
  • William Edwards
  • 3,905 Reads
We asked Mike Pearce, Chief Development Officer at ServiceMaster Clean, what role diversity plays in his brand's recruitment and development process. Here's what he had to say.
  • Kerry Pipes
  • 3,876 Reads 1 Shares
Building a strong franchise system through unit growth is a team effort requiring participation from the entire organization
  • Marc Kiekenapp
  • 4,884 Reads 18 Shares
Franchising has proven itself to be a bellwether business model, surviving the financial crisis and adding units since the early days of the current economic recovery.
  • Jacob Grosshandler
  • 3,495 Reads 23 Shares
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