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Franchise Growth

Discover ideas, tactics, and strategies to answer your questions on how to grow your franchise business. Franchisors, multi-unit franchisees, and industry experts share their ideas, programs, and success stories to help you build a strong franchise business.

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Imaginuity
At Imaginuity, we believe that when you know better, you do better. That’s why we connect Human Intelligence, Data Intelligence, and Artificial Intelligence to make marketing perform better for multi-location and franchise brands.
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Dogtopia
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Dogtopia
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Dogtopia
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Our October roundup of international franchise news travels to Austria, Canada, Croatia, Saudi Arabia, and the United Kingdom
  • Kevin Behan
  • 1,066 Reads 4 Shares
At FGMC, Head to Toe Brands shared how years of persistence and smarter data infrastructure turned complex reporting into actionable insights for franchisees.
  • M. Scott Morris
  • 1,000 Reads 1 Shares
At FGMC, HubKonnect CEO Michael Koch explained why AI success starts with connected data, hyperlocal intelligence, and turning insights into action.
  • M. Scott Morris
  • 1,070 Reads 5 Shares
Multi-unit operators should map responsibilities, capacity, and critical relationships before an acquisition closes
  • Kendall Rawls
  • 1,360 Reads 1 Shares
Sustainable franchise growth comes through operational discipline, solid unit economics, and a strong culture
  • Jeannette Davis
  • 830 Reads 6 Shares
At FGMC, franchise leaders explored how breaking down silos and integrating AI can help marketing teams move faster while keeping people at the center.
  • Kerry Pipes
  • 1,212 Reads 6 Shares
At FGMC, Ring founder Jamie Siminoff shared how staying focused on the mission, embracing constraints, and listening to customers can turn setbacks into growth
  • Kerry Pipes
  • 1,039 Reads 5 Shares
At FGMC, franchise leaders explored how turning marketing data into clear, actionable decisions can improve franchisee profitability and grow enterprise value
  • Kerry Pipes
  • 1,239 Reads 5 Shares
The Franchise Growth & Marketing Conference showcased how data, AI, and collaboration drive profitable growth
  • Kerry Pipes
  • 1,178 Reads
Captain D's franchisees Jim and Val McClure share how they're preparing their daughter to eventually lead the family business
  • Colleen McMillar
  • 1,558 Reads 1 Shares
Best international markets are based on collaboration and relationships between the franchisor and local franchisee
  • Bob Kaufman
  • 1,144 Reads 22 Shares
American Family Care
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American Family Care
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American Family Care
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Franchises should offer a consistent product or service while being able to adapt to the needs of customers in each market
  • Rui M. Barros
  • 1,311 Reads 2 Shares
Our September roundup of international franchise news travels to Africa, Asia, Italy, Mexico, and the United Arab Emirates.
  • Kevin Behan
  • 1,086 Reads 5 Shares
Leadership, staff retention, and a strong culture are keys to consistency and growth
  • Amit Shah
  • 1,518 Reads 10 Shares
Multi-unit franchisees should plan the systems and processes to support future growth
  • Jacob Webb
  • 1,981 Reads 3 Shares
The agreement establishes a framework for collaboration and information sharing among the leading franchise organizations in North America
  • International Franchise Association
  • 1,382 Reads
As franchise portfolios grow, centralized services can expose hidden dependencies on the knowledge, judgment, and relationships of a few key leaders
  • Kendall Rawls
  • 1,599 Reads 6 Shares
One key to franchise growth is developing single-unit operators into successful multi-unit franchisees
  • Angela Coppler
  • 1,668 Reads 18 Shares
Franchise growth depends on a predictable recruitment rhythm that turns leads into signed agreements at a steady pace
  • Art Coley
  • 2,477 Reads 5 Shares
Our August roundup of international franchise news travels to Australia, Canada, Ireland, Mexico, and the United Kingdom
  • Kevin Behan
  • 2,283 Reads 1 Shares
Selling your business isn't just about finding a buyer, but running the right process so value isn't left on the table
  • Jack Grespin
  • 1,991 Reads 6 Shares
MSA Worldwide
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MSA Worldwide
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MSA Worldwide
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Through discipline, patience, and trust, Tony Lutfi has brought the second generation into his franchise empire
  • Colleen McMillar
  • 2,414 Reads 28 Shares
Centralized content and consistent reporting across all locations are among the keys to a scalable marketing infrastructure
  • Marissa Ledford
  • 1,955 Reads 21 Shares
The perfect time to sell is when the business and market are in good shape, and the owner is ready
  • Mark Herbick
  • 1,183 Reads 2 Shares
Multi-brand franchisors can build a strong foundation of technology, marketing, and operational support to drive franchise growth
  • Adam Sutton
  • 1,373 Reads 1 Shares
Aligning development, operations, training, and leadership around the entire franchisee life cycle creates strong franchise systems
  • Christina Chambers
  • 2,320 Reads 5 Shares
Disciplined multi-brand franchisees build portfolios that share resources, reduce risk, and scale smarter
  • Leon Stafford
  • 3,004 Reads 33 Shares
Longtime franchisee Guy Gonzales already owns Texas units in Houston and the Dallas-Fort Worth area
  • M. Scott Morris
  • 1,757 Reads 1 Shares
The best franchise executives have the discipline to walk away from the wrong opportunity despite facing pressure to grow
  • Mike Rotondo
  • 1,734 Reads 26 Shares
Franchises should take an intentional approach to growth rather than focusing on the speed of scaling
  • Mark Scholler
  • 1,772 Reads 23 Shares
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