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Franchise Growth

Discover ideas, tactics, and strategies to answer your questions on how to grow your franchise business. Franchisors, multi-unit franchisees, and industry experts share their ideas, programs, and success stories to help you build a strong franchise business.

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At FGMC, franchise marketers explored how connecting every customer touchpoint can create seamless experiences that build loyalty beyond a single transaction.
  • M. Scott Morris
  • 1,294 Reads 8 Shares
Multi-unit operators should map responsibilities, capacity, and critical relationships before an acquisition closes
  • Kendall Rawls
  • 1,349 Reads 4 Shares
Our October roundup of international franchise news travels to Austria, Canada, Croatia, Saudi Arabia, and the United Kingdom
  • Kevin Behan
  • 1,568 Reads 4 Shares
At FGMC, Head to Toe Brands shared how years of persistence and smarter data infrastructure turned complex reporting into actionable insights for franchisees.
  • M. Scott Morris
  • 1,325 Reads 1 Shares
At FGMC, HubKonnect CEO Michael Koch explained why AI success starts with connected data, hyperlocal intelligence, and turning insights into action.
  • M. Scott Morris
  • 1,339 Reads 5 Shares
Multi-unit operators should map responsibilities, capacity, and critical relationships before an acquisition closes
  • Kendall Rawls
  • 1,613 Reads 1 Shares
Sustainable franchise growth comes through operational discipline, solid unit economics, and a strong culture
  • Jeannette Davis
  • 1,008 Reads 6 Shares
At FGMC, franchise leaders explored how breaking down silos and integrating AI can help marketing teams move faster while keeping people at the center.
  • Kerry Pipes
  • 1,463 Reads 6 Shares
At FGMC, Ring founder Jamie Siminoff shared how staying focused on the mission, embracing constraints, and listening to customers can turn setbacks into growth
  • Kerry Pipes
  • 1,293 Reads 9 Shares
At FGMC, franchise leaders explored how turning marketing data into clear, actionable decisions can improve franchisee profitability and grow enterprise value
  • Kerry Pipes
  • 1,421 Reads 5 Shares
The Franchise Growth & Marketing Conference showcased how data, AI, and collaboration drive profitable growth
  • Kerry Pipes
  • 1,375 Reads
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Captain D's franchisees Jim and Val McClure share how they're preparing their daughter to eventually lead the family business
  • Colleen McMillar
  • 1,796 Reads 1 Shares
Best international markets are based on collaboration and relationships between the franchisor and local franchisee
  • Bob Kaufman
  • 1,257 Reads 22 Shares
Franchises should offer a consistent product or service while being able to adapt to the needs of customers in each market
  • Rui M. Barros
  • 1,533 Reads 19 Shares
Our September roundup of international franchise news travels to Africa, Asia, Italy, Mexico, and the United Arab Emirates.
  • Kevin Behan
  • 1,233 Reads 5 Shares
Leadership, staff retention, and a strong culture are keys to consistency and growth
  • Amit Shah
  • 1,643 Reads 10 Shares
Multi-unit franchisees should plan the systems and processes to support future growth
  • Jacob Webb
  • 2,113 Reads 3 Shares
The agreement establishes a framework for collaboration and information sharing among the leading franchise organizations in North America
  • International Franchise Association
  • 1,527 Reads
As franchise portfolios grow, centralized services can expose hidden dependencies on the knowledge, judgment, and relationships of a few key leaders
  • Kendall Rawls
  • 1,716 Reads 6 Shares
One key to franchise growth is developing single-unit operators into successful multi-unit franchisees
  • Angela Coppler
  • 1,819 Reads 18 Shares
Franchise growth depends on a predictable recruitment rhythm that turns leads into signed agreements at a steady pace
  • Art Coley
  • 2,582 Reads 5 Shares
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Our August roundup of international franchise news travels to Australia, Canada, Ireland, Mexico, and the United Kingdom
  • Kevin Behan
  • 2,448 Reads 1 Shares
Selling your business isn't just about finding a buyer, but running the right process so value isn't left on the table
  • Jack Grespin
  • 2,148 Reads 6 Shares
Through discipline, patience, and trust, Tony Lutfi has brought the second generation into his franchise empire
  • Colleen McMillar
  • 2,598 Reads 28 Shares
Centralized content and consistent reporting across all locations are among the keys to a scalable marketing infrastructure
  • Marissa Ledford
  • 2,101 Reads 22 Shares
The perfect time to sell is when the business and market are in good shape, and the owner is ready
  • Mark Herbick
  • 1,281 Reads 2 Shares
Multi-brand franchisors can build a strong foundation of technology, marketing, and operational support to drive franchise growth
  • Adam Sutton
  • 1,480 Reads 1 Shares
Aligning development, operations, training, and leadership around the entire franchisee life cycle creates strong franchise systems
  • Christina Chambers
  • 2,432 Reads 5 Shares
Disciplined multi-brand franchisees build portfolios that share resources, reduce risk, and scale smarter
  • Leon Stafford
  • 3,312 Reads 33 Shares
Longtime franchisee Guy Gonzales already owns Texas units in Houston and the Dallas-Fort Worth area
  • M. Scott Morris
  • 1,936 Reads 1 Shares
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