Social Media - Franchising.com
Company Added
Company Removed
Apply to Request List

Social Media

Social media marketing provides your franchise business with highly effective ways to engage with your customers on a regular basis. Learn what the most successful brands are doing, which social media platforms they find most effective for their target customer, and how they continue to adapt to new technologies while staying true to their brand message and values.

RECENT HEADLINES

Woven
Woven's all-in-one platform streamlines operations, empowers frontline employees & fosters collaboration within the franchising ecosystem. With a 99% customer retention rate and 30+ integrated features, Woven is revolutionizing franchising.
Request Info
Learn More
Hot Dish Advertising
SPONSORED CONTENT
Hot Dish Advertising
SPONSORED CONTENT
Hot Dish Advertising
SPONSORED CONTENT
Being a part of YouTube is no longer something franchise businesses can control. Chances are, you're there, whether you created the content or not.
  • Lisa Wehr
  • 4,768 Reads 99 Shares
There are tweets and pokes, posts and check-ins, mayors, fans, friends, and likes. It seems as though every social media network has its own language and users--yet all of them are grouped together as the "shining light" of marketing for the year to come. Well, here's the truth. While social media is now a cornerstone for branding, sales growth, and PR, for multi-unit franchisees to successfully use social media to drive business into stores, you need to get the facts.
  • Lisa Wehr
  • 7,466 Reads 33 Shares
In April 2010, McDonald's helped cement the realization that if franchises want to continue succeeding in this consumer-driven world, they must get involved in social media.
  • Lisa Wehr
  • 3,677 Reads 5 Shares
If you haven't already done so, it's time to face the facts. Your customers are online and they're using social media. Here's what many of them are doing - connecting with their friends on Facebook, chatting up brands on Twitter, and spending quality time with companies through videos on YouTube. They are writing and reading blogs, listening to and participating in podcasts, and connecting on LinkedIn. Want to reach them? You can if you're at the right places.
  • Multi-Unit Franchisee
  • 3,156 Reads 1 Shares
One of the emerging benefits of the social media phenomenon is the technology's ability to put franchisees right in the middle of fresh customer feedback
  • Multi-Unit Franchisee
  • 2,703 Reads 20 Shares
Social media is an ingrained part of people's everyday lives. How many people? Well, according to Facebook, there currently are 350 million active users. And by active, Facebook is accounting for those who log on to the site every day. eMarketer anticipates the number of U.S. Twitter users in 2010 to jump to 26 million. That's 15.5 percent of all adults online--and that's huge. What do these digits have to do with growing your multi-unit franchise? Close to everything.
  • Lisa Wehr
  • 4,264 Reads 24 Shares
Considering the wide-ranging abilities of today's smartphones, simple text messaging may seem passé, but it's a basic social media tool that's working wonders for Chris Kramolis' franchise operation. He's been using text messages to build business and compile a database of his customers--and he doesn't see any reason to deviate from something that's working.
  • Multi-Unit Franchisee
  • 5,480 Reads 242 Shares
Social media has reached a fevered pitch in most places, but as a marketing tool it has many unique functional features and almost endless possibilities.
  • Multi-Unit Franchisee
  • 5,454 Reads 1 Shares
Consumers have an infinite number of ways and places to talk about your brand. Social media platforms such as Facebook, LinkedIn, Twitter, online blogs, podcasts and YouTube are fundamentally changing the way we work and interact with each other, with an increasing blurring of business, commercial, social and personal communications. As a result, these social media platforms can provide beneficial (and inexpensive) ways for franchisors and franchisees to market and promote their products and services.
  • By: Danell Olson Caron
  • 6,459 Reads 151 Shares
Cell phones have become big business and the competition in the market can be fierce. Not surprisingly, social media tools are finding a niche in this industry, too. One example is three young entrepreneurs in the Northeast who have found a way to use Facebook and other social media tools to give them a competitive edge.
  • Multi-Unit Franchisee
  • 6,714 Reads 105 Shares
Social media, social networking, social marketing, social recruiting. Whatever you call these new connectivity platforms, they're sweeping the business world in 2009--much as the Internet and World Wide Web did circa 1995. Everybody wants in on the action, but no one is quite sure how. Okay, maybe some people know. We asked a few--and went online (of course) to find out more. We also pulled a few thoughts from "The Long Tail," a book by [i]Wired[/i] magazine Editor Chris Anderson on how Web 2.0 and social media have transformed marketing and sales.
  • Eddy Goldberg
  • 3,613 Reads 4 Shares
Pepper Lunch
SPONSORED CONTENT
Pepper Lunch
SPONSORED CONTENT
Pepper Lunch
SPONSORED CONTENT
Share This Page

Subscribe to our Newsletters