Chunara Group Increases Investment in Drybar

The Chunara Group, a diversified, multi-unit franchise organization, has signed a new agreement to develop five additional Drybar locations, expanding its Drybar portfolio to 12 total locations with seven open and five in progress for development.

The agreement follows Chunara Group’s acquisition of seven existing Drybar locations in Dallas-Fort Worth in late 2025, marking one of the largest recent multi-unit franchisee investments within the Drybar system. While the Dallas market remains a core focus, the group plans to target emerging markets for future expansion as part of its long-term development pipeline.

"Expanding our work with Drybar was a very intentional decision for us," said Shehzaan Chunara, vice president of The Chunara Group. "As we continue to diversify our portfolio, we were drawn to Drybar as our first investment in the health and beauty space because of its loyal guest base, consistent performance, and long-term sustainability. This new development agreement reflects our commitment to delivering exceptional experiences for guests and expanding Drybar’s presence in markets where we see strong demand."

Founded in 1984, The Chunara Group has since grown its portfolio to nearly 200 franchise locations across more than 10 brands. In addition to sustainable growth, the group places a strong emphasis on community engagement and philanthropy.

"This agreement reflects the type of strategic growth we are focused on at WellBiz Brands," said James Franks, senior vice president of franchise growth at WellBiz Brands, the platform company of Drybar. "The Chunara Group brings extensive franchising expertise, disciplined real estate strategy, and a people-first philosophy that aligns perfectly with Drybar’s culture and long-term vision. Their commitment to both acquiring and developing locations speaks to their confidence in the brand and the strength of our franchise model."