Episode 007: The History of Franchising: Franchising in the 1800's
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Episode 007: The History of Franchising: Franchising in the 1800's

German beer makers are often cited as the originators of franchising. Dating back to 1800s Europe, many beer makers granted pubs and taverns the rights to sell and use their name. In fact, the word "franchise" is a French derivative meaning privilege or freedom.

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Published: March 15th, 2010

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