New Study Finds Increase in Restaurant Delivery
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New Study Finds Increase in Restaurant Delivery

New Study Finds Increase in Restaurant Delivery

Hungry consumers are opting for dinner by delivery at an increasing rate, according to the 2018 Takeout & Off-Premise Consumer Trend Report. The report, which explores technology, consumer lifestyles, and other factors impacting off-premise occasions, may ease the concerns of restaurant operators concerned with the potential cannibalization of dine-in or carryout business.

"Among those who have increased their usage of takeout since 2016, ease of use with regards to mobile apps and websites is increasingly cited as a driving force behind this," says Bret Yonke, manager of consumer insights at Technomic. "Moving forward, look for third-party delivery companies to seek out greater brand loyalty from consumers by offering subscription-based packages that provide exclusive perks beyond simply waiving delivery fees."

Additional key takeaways from the report include:

  • 30% of regular takeout users (those who order carryout or delivery at least once a month) say they typically purchase more food when ordering carryout versus dining in
  • Up to 43% of regular takeout users are willing to pay extra for eco-friendly packaging
  • 78% of all delivery orders are placed directly through restaurants versus third-party delivery companies

The findings were compiled from more than 1,450 consumer responses.

Published: January 2nd, 2019

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