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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Gong cha bubble tea is expanding in the U.S. Here’s their master (franchising) plan
  • Andrew Sternburg
  • 6,039 Reads 9 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,071 Reads 4 Shares
Using franchise scorecards to improve franchisee performance can improve the entire system
  • Liane Caruso
  • 6,405 Reads 11 Shares
Asking evocative questions to prospects is a powerful way to improve your results
  • Evan Hackel
  • 3,962 Reads 31 Shares
Planet Fitness takes home Franchise Update’s annual Franchise Marketing Leadership Award for its “United We Move” streaming workout campaign
  • Kerry Pipes
  • 3,586 Reads 35 Shares
10 ways traditionally feminine strengths are the leadership wave of the 21st century, part 2
  • Nancy D. O’Reilly
  • 2,148 Reads 5 Shares
How Freddy’s Frozen Custard & Steakburgers is adapting its communication and marketing strategies to match new consumer behaviors
  • Franchise Update Media
  • 4,900 Reads 17 Shares
Small Business Saturday is right around the corner. Here’s how to get ready to make the most of it!
  • Bob Phibbs
  • 2,451 Reads 6 Shares
For Scooter’s Coffee CMO Bill Black, the customer experience is personal (Part 1)
  • Kerry Pipes
  • 9,571 Reads 92 Shares
The 3rd Annual Franchise Marketing Report provides franchise marketers with powerful new planning tools
  • Eddy Goldberg
  • 3,954 Reads 3 Shares
Steve Jackson, longtime president and CEO of Hungry Howie’s Pizza, reflects on the past and builds a foundation for growth
  • Kerry Pipes
  • 9,768 Reads 29 Shares
Marco's Pizza®
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Marco's Pizza®
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Marco's Pizza®
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El Pollo Loco turns up the heat on its Transformation Agenda with its new Acceleration Agenda
  • Brian Carmichall
  • 4,051 Reads 10 Shares
Unique interests and experience make Fresh Coat Painters President Tara Riley a one-of-a-kind leader
  • Kerry Pipes
  • 4,762 Reads 19 Shares
Scenthound’s VP of Franchise Development Patti Rother discusses how the brand selects and works with franchise brokers
  • Franchise Update Media
  • 4,137 Reads 26 Shares
How supply chain issues are affecting M&A transactions in franchising
  • Joyce Mazero
  • 4,385 Reads 9 Shares
10 ways traditionally feminine strengths are the leadership wave of the 21st century
  • Nancy D. O’Reilly
  • 5,438 Reads 18 Shares
What’s ahead for social media marketing in the coming years: 26 predictions
  • Eddy Goldberg
  • 8,021 Reads 37 Shares
Our monthly roundup of consumer marketing news and developments!
  • Eddy Goldberg
  • 3,450 Reads 8 Shares
4 keys to building a support team for today’s stressed-out marketing leaders
  • Jason Randall
  • 3,720 Reads 13 Shares
How Jack in the Box’s CMO is adapting the brand’s communication and marketing strategies to match new consumer behaviors
  • Franchise Update Media
  • 5,098 Reads 25 Shares
Sotheby’s International Realty continues growth in Europe, opening its first office in Bulgaria
  • Eddy Goldberg
  • 4,468 Reads 3 Shares
Bosch Auto Service
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Bosch Auto Service
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Bosch Auto Service
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7-Eleven enters Israel with a master franchise agreement
  • Eddy Goldberg
  • 5,101 Reads 5 Shares
Phenix Salon Suites begins international expansion with 75-unit deal for the UK and Ireland
  • Eddy Goldberg
  • 4,427 Reads 4 Shares
Bill Edwards releases his 2022 country-by-country international franchise development projections
  • William Edwards
  • 10,491 Reads 55 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,707 Reads 2 Shares
How Dog Haus is managing change in today’s Covid-altered real estate market
  • Sara Wykes
  • 4,485 Reads 5 Shares
Restaurants can improve their bottom line by using these 15 KPIs to gauge – and improve – their performance
  • FranConnect
  • 4,401 Reads 12 Shares
Jerry Darnell, aka the Mayor of Franchising, passes from this world
  • Franchise Update Media
  • 4,827 Reads 18 Shares
What is the one best thing customer experience brands do differently?
  • John DiJulius
  • 6,365 Reads 23 Shares
6 takes on finding, hiring, and retaining employees amidst The Great Labor Shortage of 2021
  • Eddy Goldberg
  • 3,925 Reads 16 Shares
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