Companies don't engage emotionally with their customers--their employees do. If you want to create a memorable company, you must fill your company with memorable people.
As you go about your day-to-day routine, you may have noticed some new ways to pay; and if you received a new debit or credit card recently, you also may have noticed the new chip embedded in it.
When it comes to operating multiple brands, Craig Comer has discovered that differences can attract--profits, that is, for his two very different service brands.
Franchisees looking for insights into succeeding with a partner can learn a thing or two from multi-brand franchisees Judy Ewing-Lonetti and Sandy Dunn.
Randy Merrill feels good about the health, wellness, and fitness space he operates in. He says the business models work for him, the client base works for him, and the ROI works for him.
Good news! The economy is growing again. However, expanding businesses are often in greater peril than those that have suffered through a challenging economy and declining revenues.
It seems we read about more and more franchise acquisitions every day, where one franchisee becomes larger by purchasing another. Franchisees seem to be growing ever greater in size, with fewer small franchisees in the marketplace.
What franchisees want from corporate field support is pretty straightforward. Basic expectations include great products, marketing and brand support, ongoing training, site selection, purchasing power for goods and services, and participation in product and program testing.
Throughout my career I have observed that a strong alignment of interests between two business parties usually leads to good outcomes for both.
Franchise agreements: can't live without 'em, can't kill 'em. However, there is a major effort under way--by franchisors and franchisees alike--to cure what ails them.
You can say this about William Bruce: he's not afraid of change or embracing new challenges.