New Jersey Feature Articles
Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.
Informative articles to support business buyers, franchisees, and franchisors in New Jersey.
Last year the headline on our Annual Lead Generation Survey story read: "Adapt or Die." Responses to two new questions this year indicate franchisors have taken this lesson to heart.
- Eddy Goldberg
- 6,116 Reads 1,014 Shares
Amit Kleinberger rattles off the business start-ups he's launched like a general listing the cities he's seized.
- John Carroll
- 32,068 Reads
What changed last month in sales, costs, market share, and customer satisfaction? Data answers those questions for you.
- Jack Mackey
- 7,278 Reads 1,021 Shares
I don't think I'll get much of an argument if I try to convince you that innovation is important.
- Jack Mackey
- 6,204 Reads 1 Shares
It's not our products. It's not our price. Pay attention as I'm about to lay out our secret competitive weapon right here for all to see.
- Keith Gerson
- 4,173 Reads 1 Shares
Franchisees, business, and property owners who have personally guaranteed commercial loans face a challenging situation when banks seek repayment, especially in today's state of economic distress.
- Steve Huntley
- 5,557 Reads 285 Shares
Social media, social networking, social sharing, Web 2.0 - no matter what you call it, it's everywhere these days, and for good reason.
- Melinda Caughill
- 6,246 Reads 347 Shares
As chief marketing officer for Massage Envy, Susan Boresow understands that engaging and supporting franchisees is imperative in getting them to buy in and play an active role in the brand's overall marketing efforts.
- Franchise Update
- 5,980 Reads 337 Shares
The first-ever Franchise Consumer Marketing Conference attracted marketing executives from 57 franchise brands with more than $11 billion in annual system-wide sales - all seeking better ways to connect with customers in today's digital marketing environment.
- Kerry Pipes and Eddy Goldberg
- 2,633 Reads 63 Shares
In 1969, when high school senior Rodger Head took a job at a Burger King, he had no idea he was entering the business he would stick with for his entire career.
- Debbie Selinsky
- 10,811 Reads 1 Shares
The intriguing new Siri application that comes with the iPhone 4S has big implications for local search marketing.
- Franchise Update
- 3,740 Reads 5 Shares
Most people receive their monthly natural gas bill from their local utility, open it up, look at the total cost, get mad about it, and then write a check for the total amount. Since most of you have always relied upon your local utility to supply the natural gas for your business, you do not believe that you have a choice. WRONG! In most locations around the United States you do have a choice.
- By: Jim Isenhour
- 17,453 Reads 2 Shares
Tom DiMarco knows his numbers--and they're getting bigger every year.
- John Carroll
- 7,694 Reads 523 Shares
Susan Boresow has experience getting franchisees on board. As chief marketing officer for Massage Envy, she understands that engaging and supporting franchisees is imperative to getting them to buy in and play an active role in the brand's overall marketing efforts.
- Franchise Update
- 4,936 Reads 400 Shares
I often comment that technology is just a tool. It's not magic, nor mysterious, it is just a tool.
- Scott Klososky
- 4,594 Reads 138 Shares
Ever wish for a marketing miracle, hoping to discover the "magic bullet" that creates stampedes of buyers begging for your franchise?
- Steve Olson
- 3,590 Reads 184 Shares
An old fisherman I once knew loved to talk wistfully of his once-secret fishing hole.
- Melinda Caughill
- 4,387 Reads
Unit-level economics. This single key is the greatest predictor of a franchisor's future success!
- Joe Mathews
- 4,901 Reads 1 Shares
Pollo Campero will open three Houston locations by year-end featuring its new design and menu.
- Eddy Goldberg
- 5,410 Reads 1 Shares
Robert Branca, Jr., and his family of Dunkin' Donuts multi-unit franchisees offer the kind of advertisement for franchise success that money can't buy.
- Debbie Selinsky
- 16,374 Reads 6 Shares
It takes a creative mind to exercise leadership in the 21st century.
- Dr. Nido Qubein
- 7,711 Reads 2 Shares
There's no arguing that banks, potential investors, and creditors look heavily to a company's financial statements to determine its value.
- Mike Handelsman
- 6,090 Reads 1,023 Shares
Dave Melton has learned the importance of setting standards for the employees at his Domino's locations.
- Multi-Unit Franchisee
- 6,326 Reads 289 Shares
Each day you are flooded with articles about using social media and mobile technology, and how important it is for your company to keep up.
- Tom Epstein
- 5,319 Reads 1,023 Shares
In a ground-breaking event this past June, the first Franchise Consumer Marketing Conference attracted marketing executives from 57 franchise brands with more than $11 billion in annual system-wide sales--all seeking better ways to connect with customers in today's digital marketing environment.
- Kerry Pipes and Eddy Goldberg
- 3,267 Reads 8 Shares
Consumer survey results indicate that 97 percent of consumers investigate products and services over the Internet before buying.
- Kerry Pipes
- 4,507 Reads 57 Shares
Franchising is a complex business in that as a franchisor we have to fully understand two layers of customer profiles.
- Randy Murphy
- 8,998 Reads
The final step in a simple social media strategy comes down to preparation.
- Erica McClenny
- 3,506 Reads 57 Shares
Metrics firm Experian studied how people spent their time online in the United Kingdom this August.
- Daniel Lieberman
- 3,080 Reads 4 Shares
On the cusp of turning 30, Bryan Selden was looking to grow his business.
- John Carroll
- 4,609 Reads
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