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MSA Worldwide
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MSA Worldwide
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Examining the early impact and ongoing toll tariffs have on franchise businesses
  • Laura Dow 
  • 1,366 Reads 3 Shares
According to the survey, the April Consumer Confidence Score was down 1.4 points since March
  • M. Scott Morris
  • 1,292 Reads 2 Shares
Holiday presents a unique opportunity for brands to market themselves and increase revenue with a creative approach
  • Brittany Graff
  • 1,336 Reads 1 Shares
Consumer sentiment is now at its fourth-lowest point in the past five years
  • M. Scott Morris
  • 1,375 Reads 5 Shares
Analyzing how the recent reciprocal tariffs impact retail and service-based franchises
  • Joyce Mazero, Josh Goldberg, and Alissa Chase
  • 2,162 Reads 8 Shares
More than 80% of consumers express concern about how tariffs will affect their personal finances and shopping behaviors
  • M. Scott Morris
  • 1,384 Reads 2 Shares
US reciprocal tariffs impact global supply chains, forcing franchisees to adapt with new strategies and supplier shifts.
  • Joyce Mazero, Josh Goldberg, and Alissa Chase
  • 1,742 Reads 5 Shares
According to the study, 44% expect to lose sales because of tariffs
  • M. Scott Morris
  • 1,783 Reads 5 Shares
One in four Gen Zers say they are not confident in their financial knowledge and skills
  • M. Scott Morris
  • 1,850 Reads 4 Shares
Members of the Multi-Unit Franchising Conference board of directors share their 2025 predictions
  • Kerry Pipes
  • 3,562 Reads 4 Shares
Consumers alter their behavior based on corporate DEI policies
  • M. Scott Morris
  • 2,013 Reads 6 Shares
MSA Worldwide
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MSA Worldwide
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MSA Worldwide
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A new report reveals that 41% of those surveyed expect revenue losses
  • M. Scott Morris
  • 1,730 Reads 11 Shares
In December, 53% knew about potential tariffs; in February, it was 83%
  • M. Scott Morris
  • 1,710 Reads 4 Shares
Franchises offering seasonal products or services can strategically plan ahead for slower times
  • Dr. Robert Needham 
  • 2,074 Reads 5 Shares
IFA's Franchising Economic Outlook shows 2.2% growth for 2024, ahead of 1.9% projection
  • The International Franchise Association
  • 2,613 Reads 14 Shares
Most study participants (40%) don't expect tariffs to affect their businesses
  • M. Scott Morris
  • 1,624 Reads 4 Shares
Montana and Nevada residents rank second and third on the list
  • M. Scott Morris
  • 2,725 Reads 4 Shares
With new leaders in Washington, D.C., it's time to promote proactive franchising policies
  • Matt Haller
  • 3,678 Reads 3 Shares
Service-based franchises are poised for success in 2025 with several major market trends
  • Josh Minturn
  • 4,863 Reads 28 Shares
More than 50% of consumers say their household's financial situation is good or very good
  • M. Scott Morris
  • 1,910 Reads 5 Shares
MUMBOs leverage economies of scale and reduce their risks
  • Paul Wilbur
  • 2,958 Reads 7 Shares
Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Goals include extending pro-small business policies and establishing a joint-employer standard
  • International Franchise Association
  • 2,244 Reads 5 Shares
More than 30% of U.S. adult consumers use TikTok, the 5th-most-popular social media app
  • M. Scott Morris
  • 2,362 Reads 2 Shares
Study participants saw small increases in job-market confidence
  • M. Scott Morris
  • 2,069 Reads 3 Shares
Eighty percent planned to purchase gifts
  • M. Scott Morris
  • 2,246 Reads 4 Shares
The Q4 issue of Franchise Update explores the many facets of franchise development
  • Kerry Pipes
  • 1,918 Reads 5 Shares
More than half of small business owners reported feeling optimistic about the economy
  • M. Scott Morris
  • 1,944 Reads 6 Shares
Success requires setting goals and doing whatever it takes to achieve them
  • John Tschohl
  • 1,963 Reads 8 Shares
Brands tap into customer sentiment around holiday season to promote products and merchandise
  • Kevin Behan
  • 1,819 Reads 5 Shares
The latest in employment news from November affecting franchising and beyond
  • Kevin Behan
  • 1,910 Reads 3 Shares
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