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Forecasting is a tricky business, involving equal amounts of data crunching, interpreting economic and general news events, common sense, and guessing.
  • Darrell Johnson
  • 7,088 Reads
Social Media has certainly proven to be a fantastic medium to cross-reference opinions, insight and perspectives. I often utilize Social Media to gain varying thoughts from both within and outside the franchise community.
  • Paul R Segreto
  • 19,692 Reads 1,020 Shares
In my book, Overpromise and Overdeliver: The Secrets of Unshakable Customer Loyalty, I explain how to differentiate your brand by designing and delivering extraordinary customer experiences that instantly differentiate your company.
  • Rick Barrera
  • 13,051 Reads 2 Shares
John Scharnweber grew up in the restaurant business, starting at the bottom as a dishwasher and busboy growing up in Minneapolis.
  • John Carroll
  • 6,151 Reads
In a perfect world, businesses would only be sold when they are healthy and attractive to buyers.
  • Domenic Rinaldi
  • 4,875 Reads 42 Shares
If you have not yet experimented with applications like FourSquare and Gowalla on your mobile device I suggest you load them and become familiar.
  • Scott Klososky
  • 8,289 Reads 1,023 Shares
Franchise Payments Network processes payments for more than 120 franchise chains across the retail, restaurant, service, and lodging sectors. This makes us uniquely positioned to provide a snapshot of the economy in franchising. Over the next few issues we are going to drill down and decipher what we are seeing in payment trends in the franchise space, with the goal helping you make better operational and marketing decisions. Let's begin with a 30,000-foot look at how consumers pay for transactions in franchise businesses
  • Tom Epstein
  • 6,469 Reads
The inspiration for Randy Elias's expansion into a new franchise concept came from a restaurant he'd been frequenting for years.
  • Tracy Staton
  • 6,648 Reads 84 Shares
By his own description, Greg Thomas is ADHD. Sitting down to read a book, watching professional sporting events, or lounging on a beach doesn't really interest him.
  • John Carroll
  • 9,485 Reads 3 Shares
The new Google+ network has debuted. The social media community is scrambling to figure out what it's good for and where it may be going.
  • Daniel Lieberman
  • 3,446 Reads 8 Shares
Last month I discussed three steps for businesses to get started in social media.
  • Erica McClenny
  • 8,984 Reads 2,317 Shares
Jeff's Bagel Run
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Jeff's Bagel Run
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Jeff's Bagel Run
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The stagnant economy. Sustained unemployment. Rising food and gas prices. It's no wonder consumers are more value-conscious than ever before.
  • Denise Lee Yohn
  • 5,596 Reads 30 Shares
Most of you have already seen for yourselves that customers are willing to comment about experiences with your brand, especially online.
  • Jack Mackey
  • 4,191 Reads 183 Shares
Any experienced multi-unit operator understands that great employees ultimately need opportunities to grow and advance.
  • Kerry Pipes
  • 6,940 Reads 126 Shares
Desi Williamson has led a diverse career as a corporate sales and marketing executive, entrepreneur, motivational coach for the Minnesota Vikings, and now restaurant owner.
  • Desi Williamson
  • 5,780 Reads 165 Shares
Do your employees know what makes your company radically different from all of your competitors?
  • Rick Barrera
  • 9,262 Reads 1,491 Shares
Steve Bowen knew how to handle a good paint job. But as an independent businessman he was stretched thin and was wearing many different hats as he tried to manage his own painting company.
  • Kerry Pipes
  • 5,645 Reads 195 Shares
Online marketing, social media, and social commerce have created an environment that places an increased burden on franchise marketing departments.
  • Keith Klein
  • 11,026 Reads 1 Shares
Franchisors and franchisees will always face the challenge of living harmoniously in two business worlds that are not quite the same.
  • Steve Olson
  • 2,644 Reads 3 Shares
Franchisors seeking to build a loyal customer following and remain competitive in 2011 must develop and deliver national and local marketing programs for their franchisees--deploying the latest social media tools in addition to their traditional methods.
  • Kerry Pipes
  • 4,267 Reads 168 Shares
Access to capital has been a bane to franchise growth for nearly three years. Much of the blame has been placed on lenders, who have been notoriously gun-shy since the September 2008 financial debacle.
  • Eddy Goldberg
  • 5,492 Reads 57 Shares
Hungry Howie's Pizza
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Hungry Howie's Pizza
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Hungry Howie's Pizza
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As savvy franchise companies continue to flourish in a changing economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.
  • Eddy Goldberg
  • 6,982 Reads 1 Shares
From what you read in the media, does it feel like 88 percent of ad dollars are still being spent on old media?
  • Michael Sick
  • 8,381 Reads 1,021 Shares
A financial legacy can provide an incomparable "leg up" to offspring--if they are adequately prepared. However, inelegant handling of the training stage can create generations of enmity, or breed unmotivated individuals with an entitlement attitude. A family business (especially if some offspring participate in day-to-day operations while others do not) presents even more complexity, particularly in the area of "fairness." Following are a few things to think about as you grapple with starting the preparation process.
  • Carol Clark
  • 4,887 Reads 45 Shares
Until your organization figures out how to drive higher sales and profits at existing stores, adding new units is very risky. The only time McDonald's got in real trouble came when they focused on growing sales by adding new units while neglecting to grow same store sales.
  • Jack Mackey
  • 8,784 Reads 1,014 Shares
When Shelly Sun and her husband JD founded BrightStar, their full-service healthcare staffing agency in 2002, the concept was rooted in their experiences searching for quality care for JD's sick grandmother. "We were managing multiple relationships and thought how great it would be to have one company handle the entire continuum of care," says Sun, CEO of BrightStar.
  • Debbie Selinsky
  • 7,118 Reads
In the course of my speaking and consulting engagements, I've found that many franchisees have given up even trying to get meaningful references on promising job applicants. From the frustrating experiences recounted to me by others and my own company's policy, I know that most employers will report only dates of employment and the starting and ending wage or salary figures.
  • Mel Kleiman
  • 7,981 Reads 1 Shares
Mobile applications allow customers to choose location, menu, and to select from the menu.
  • James Stewart
  • 3,332 Reads 110 Shares
Allow me to share something that is staggering to me. I spend thousands of dollars a year with many companies that have no idea I exist - and so do you.
  • Scott Klososky
  • 1,994 Reads 2 Shares
Many reputable marketing firms and agencies have dubbed 2011 as "the year of social"... and with good reason.
  • Erica McClenny
  • 2,777 Reads 5 Shares
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