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What does franchise marketing have in common with a two-headed turtle?
  • Melinda Caughill
  • 7,659 Reads 1,021 Shares
Wendy Odell Magus is well-versed in both consumer and franchise sales marketing strategies.
  • Franchise Update
  • 2,816 Reads
The best part of my job is being invited to speak to associations and corporations all over the world about the best ways to find, hire, and retain great hourly employees and their managers.
  • Mel Kleiman
  • 5,094 Reads 122 Shares
As we end one year and begin another, this is a good time to take stock of your marketing and branding strategies and execution
  • Maria Pergolino
  • 12,014 Reads 1,292 Shares
A powerful and frequently misunderstood aspect of creating an online presence is the necessity of link-building.
  • Daniel Lieberman
  • 3,016 Reads 6 Shares
When Greg Thomas decides whether to fix or ditch a financially troubled store, he typically thinks big
  • Helen Bond
  • 15,293 Reads 1 Shares
A State of Washington Appellate Court ruling (Marte v. Hernandez, May 16, 2011) demonstrates that deception can cause even blood relationships to disintegrate.
  • Richard S. Mulligan
  • 11,009 Reads 677 Shares
Robert Branca, Jr., and his family of Dunkin' Donuts multi-unit franchisees offer the kind of advertisement for franchise success that money can't buy.
  • Debbie Selinsky
  • 22,853 Reads 8 Shares
Thinking of buying a new franchise? Here are 5 questions to ask the prospective franchisor in order to determine if they will support you with financing.
  • Mike Rozman
  • 12,793 Reads
Never before has timing been as critical to an organization's success as it is today.
  • John Tschohl
  • 8,409 Reads 62 Shares
What are some fresh, innovative ways you are using profiling, targeting, and loyalty programs to acquire and retain more customers?
  • Franchise Update
  • 8,761 Reads 1,021 Shares
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For years, Subway has prided itself on offering healthier fare for its customers.
  • Multi-Unit Franchisee
  • 13,234 Reads 2 Shares
The most obvious area in franchising where the lines between consultants and lawyers frequently blur is within the professional services provided to emerging franchisors.
  • Michael Seid And Kay Marie Ainsley
  • 2,445 Reads 11 Shares
A leader is formally defined as a person who guides or directs a group.
  • Randy Murphy
  • 7,208 Reads 55 Shares
Recently, Groupon and LivingSocial, two leaders in daily deal website offerings, have been hit with multiple lawsuits.
  • Maureen E. Mulvihill
  • 45,238 Reads 31 Shares
Zig Ziglar once said, "People don't buy drills, they buy holes."
  • Joe Mathews
  • 8,507 Reads 1,021 Shares
Last year the headline on our Annual Lead Generation Survey story in Franchise Update magazine read: "Adapt or Die."
  • Eddy Goldberg
  • 5,764 Reads 225 Shares
When Sunita Sagar was a teenager working as a part-time cashier at a Jack in the Box in California, she dreamed of the day she would become a doctor.
  • John Carroll
  • 6,606 Reads 82 Shares
Who is your ideal franchise buyer? Let's begin with knowing your market.
  • Steve Olson
  • 5,652 Reads 1 Shares
As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.
  • Eddy Goldberg
  • 6,616 Reads 429 Shares
Data breaches are common: more than 300 major breaches involving more than 100 million consumer records are reported each year.
  • David Zetoony & Louise Nutt
  • 5,773 Reads 1 Shares
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Those sanitarily questionable movable feasts that have rolled through America's cities for decades are being replaced.
  • Kerry Pipes
  • 35,531 Reads 4 Shares
Last year the headline on our Annual Lead Generation Survey story read: "Adapt or Die." Responses to two new questions this year indicate franchisors have taken this lesson to heart.
  • Eddy Goldberg
  • 6,010 Reads 1,014 Shares
Given that 400- to 500-point swings in the Dow have nearly become the norm rather than the exception, this is ringing even truer today than it did a quarter or two ago.
  • Carol Clark
  • 4,305 Reads 1,014 Shares
Amit Kleinberger rattles off the business start-ups he's launched like a general listing the cities he's seized.
  • John Carroll
  • 31,922 Reads
What changed last month in sales, costs, market share, and customer satisfaction? Data answers those questions for you.
  • Jack Mackey
  • 7,149 Reads 1,021 Shares
I don't think I'll get much of an argument if I try to convince you that innovation is important.
  • Jack Mackey
  • 6,103 Reads 1 Shares
When Michael Ansley was a teenager helping his father, a painter, with work at KFC and Wendy's restaurants in Springfield, Ohio, he soaked up both his father's entrepreneurial spirit and a basic knowledge of the food and franchising business.
  • Debbie Selinsky
  • 8,356 Reads 1,014 Shares
Last time I discussed embracing fear and love as part of the leadership experience.
  • Steve Farber
  • 3,794 Reads 68 Shares
It's not our products. It's not our price. Pay attention as I'm about to lay out our secret competitive weapon right here for all to see.
  • Keith Gerson
  • 4,092 Reads 1 Shares
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