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Steve Baliva knew Hurricane Sandy was on its way and headed for the New Jersey coast.
  • Debbie Selinsky
  • 5,004 Reads 2 Shares
If your company thinks "customer service" is limited to greeting a customer and dealing with their complaints, you're missing the big picture - and tremendous profits.
  • John Tschohl
  • 6,049 Reads 102 Shares
I found a fascinating website while trolling around the Internet recently.
  • Marsha Friedman
  • 5,660 Reads
Bradley was failing, and failing badly.Not only did the members of his team avoid him in the lunchroom and never stop by to say "good morning," they had begun taping a target to his back every day and everyone had signed up for archery lessons.
  • Erick Lauber, Ph.D.
  • 4,200 Reads
Franchisees are looking hard at how to recruit and retain Millennial employees.
  • Jeff Fromm
  • 9,582 Reads 2 Shares
For better or for worse, social media marketers know that their clients and/or superiors are judging the success of their efforts.
  • James Crater
  • 5,516 Reads 2 Shares
One of the hottest areas for marketing and branding executives is integrating their growing online media efforts with their existing media channels.
  • IgnitionOne
  • 2,602 Reads 8 Shares
Although some aspects of SEO haven't changed much in the last decade, he influence of social media and inbound marketing are causing seismic shifts in search optimization - especially at the enterprise SEO level.
  • Carrie Morgan
  • 4,205 Reads 4 Shares
Content marketing has become a major force on the Internet in the past couple of years.
  • Daniel Lieberman
  • 3,909 Reads
Here's a scenario. You are looking to hire a new team member. You've reviewed applications, held interviews, and narrowed it down to two candidates.
  • Nate DaPore
  • 6,415 Reads 1 Shares
By Most Anyone's Definition, Eric Holm Is A Business Success Story. The Winter Park, Fla., Man Owns 30 Golden Corral Restaurants, Bringing In $155 Million In Annual Sales And Providing Jobs For More Than 3,000 Workers In Georgia And Florida.
  • Debbie Selinsky
  • 16,361 Reads 1 Shares
Movita Juice Bar
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Spencer Smith may be quiet and unassuming but don't let that fool you. On the inside he's a savvy business operator who has been successful with multi-units and multi-brands and has earned his success by following "the program" and the Golden Rule.
  • Debbie Selinsky
  • 6,267 Reads 149 Shares
"Age 85 is a bad time to go broke," says retirement planner Jeff Gorton.
  • Multi-Unit Franchisee
  • 7,523 Reads 1,023 Shares
The customer experience is all about doing things that will be memorable and of value to the customer.
  • Lisa Ford
  • 5,860 Reads 79 Shares
As a rule, I believe most press releases are not worth the time it takes to write them. Newspapers, magazines, and online news outlets publish articles, not press releases, which means publishing your news will require extra steps for them.
  • Marsha Friedman
  • 5,011 Reads 123 Shares
Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year, he has led BrightStar Care as its chief brand officer.
  • Kerry Pipes
  • 7,457 Reads
While many U.S. franchisors are now expanding into other countries, seeking new growth and less competition, international franchisors are finding the world's largest economy a target too good to pass up. But are the streets of the USA still paved with gold?
  • Bill Edwards
  • 6,671 Reads 9 Shares
Each year, in advance of Franchise Update's Leadership & Development Conference, mystery shoppers pose as qualified prospects on the phone and online, contacting franchise sales departments at companies that pre-registered for the conference to evaluate how they perform.
  • Debbie Selinsky
  • 6,212 Reads
One of the biggest problems salespeople face with social media and technology is the lack of real, meaningful contact and communication.
  • Joanne S. Black
  • 3,716 Reads 73 Shares
Great victories in franchise development are achieved by careful measurement and refinement of lead generation and selling activities.
  • Steve Olson
  • 2,406 Reads
In 1982, when Jean Griswold opened her first non-medical home care facility, her mission was simple and clear: to help people in need by providing extraordinary care at affordable rates.
  • Eddy Goldberg
  • 2,450 Reads 113 Shares
Movita Juice Bar
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Domination is the battle plan. In this issue we once again take a look at franchisees intent on being the big boy, leading the pack, or simply, market domination - and where they do it.
  • Kerry Pipes
  • 9,106 Reads 2 Shares
Danny Sonenshine clearly remembers his father encouraging him to look into franchising back in the early 2000's.
  • Kerry Pipes
  • 15,593 Reads 6 Shares
When we first got to know William Bruce late last year (MUF 2012, 4th Quarter issue) it was clearly apparent that he values people.
  • Kerry Pipes
  • 8,766 Reads 1,023 Shares
Have you ever noticed over the years that you come across a candidate who seems to be a perfect fit for your franchise opportunity, and all you have to do is lead them down a mutual exploration process to the sale?
  • Marc Kiekenapp
  • 2,869 Reads 26 Shares
"Google," which became a verb in June 2006, is among many new verbs that have transformed the way we speak--and interact.
  • Nate DaPore
  • 8,274 Reads
At Fresh To Order (f2o), guests experience a unique offering--flavors and service inspired by fine dining served at a fast casual pace--and at fast casual prices.
  • Pierre Panos
  • 4,227 Reads 86 Shares
As many in the beauty industry have likely noticed, Massage Envy has experienced explosive franchise growth in the last several years.
  • D'onn Genovese
  • 7,908 Reads 1,014 Shares
It only took Samantha Goldsmith less than three years to open 10 Red Mango locations on her native Long Island.
  • Debbie Selinsky
  • 7,106 Reads
The term "human resources management" is essential in business. But have you noticed that the majority of the literature about the topic focuses on the "resources" and the "management" aspects but barely addresses the "human" element?
  • Marty Martin Psy.D.
  • 5,235 Reads 69 Shares
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