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At every level, technology is now a game changing tool - and a great weapon of destruction.
  • Scott Klososky
  • 7,203 Reads 1,023 Shares
When it comes to communication, no two brands are the same. While some of their technologies (extranet sites, social media footprint, advertising strategies) might align, communication is not a one-size-fits all box.
  • Franchise Update
  • 6,037 Reads 1,023 Shares
Amazon.com is a master at courting - and keeping - customers. It builds everything around the customer and has a better grasp of the power of the customer experience than any other company in the world.
  • John Tschohl
  • 4,243 Reads 156 Shares
Terri Snyder has 30 years of marketing experience in food service, including Pizza Hut, Domino's, and T.G.I. Friday's.
  • Kerry Pipes
  • 4,096 Reads 2 Shares
How do you feel when a valued employee gives notice? Are you shocked? Disappointed? Do you feel like you've been jilted?
  • Mel Kleiman
  • 6,147 Reads
Hubspot has published an ebook to educate marketing professionals and business owners on how to develop and manage an effective Internet marketing program.
  • Hubspot
  • 3,862 Reads 332 Shares
Social media provides new and powerful tools for communicating with customers.
  • Daniel Lieberman
  • 2,259 Reads 16 Shares
When we heard Frank Bonanno had been named 2012 Vetrepreneur of the Year by the National Veteran-Owned Business Association, we had to catch up with him to find out what else he's been up to since we last profiled him in this magazine 2 years ago (3rd quarter 2010).
  • Kerry Pipes
  • 20,085 Reads 3 Shares
Gift cards! Often viewed as giveaways or as marketing ploys. You may want to think twice before you throw them into your offerings mix -- there are potential obstacles you may not have considered.
  • Ronald Tramazzo
  • 11,815 Reads 7 Shares
When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
  • Multi-Unit Franchisee
  • 10,283 Reads 1,014 Shares
After 30 years in franchising, there is one lesson that I've learned personally and shared professionally. It goes like this: It's one thing to know your business.
  • Dina Dwyer-Owens
  • 6,109 Reads
The Human Bean
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Ed Doherty has a passion for his business and growth. His roots in the restaurant business trace back to his youth when he worked after school and college to help his mother run a deli.
  • Multi-Unit Franchisee
  • 5,778 Reads 382 Shares
Automating the hiring process has a number of benefits for multi-unit franchisees, from speeding the hiring process to helping identify higher-quality candidates.
  • Multi-Unit Franchisee
  • 3,107 Reads 8 Shares
Massage Envy Spa has always been transparent when it comes to sharing its franchising opportunity with prospective franchisees.
  • Franchise Update
  • 4,159 Reads 95 Shares
The Summer Olympics reinforced my respect for world-class athletes of all nationalities.
  • Jack Mackey
  • 5,077 Reads 35 Shares
Build franchisee satisfaction and you'll build faster system growth at reduced costs, attracting more quality buyers through franchise owner and customer referrals.
  • Steve Olson
  • 2,334 Reads 36 Shares
Nothing is more critical to the success or decline of a franchise brand than what customers think or say about its products or services.
  • Steve Baxter
  • 5,699 Reads 1 Shares
When Pam Wolfe began operating Papa Murphy's Take'N'Bake Pizza franchises 15 years ago you could almost always find her in the company kitchen
  • Helen Bond
  • 16,176 Reads 2 Shares
At Jersey Mike's, one of the first orders of business for a franchisee opening a new store is to pick a local charity to team up with.
  • Rich Hope
  • 4,467 Reads 318 Shares
As savvy franchise companies continue to flourish in today's transforming global economy, FUSR bring you positive news each month
  • Eddy Goldberg
  • 5,731 Reads 172 Shares
Ask yourself this question: If I died today, have I taken the appropriate steps to provide for the smooth and effective transition of my business, and to protect my family
  • Steve LeFever
  • 4,564 Reads 11 Shares
Wienerschnitzel
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"A business that fails to satisfy its customers is worth nothing."
  • John Tschohl
  • 5,545 Reads 1 Shares
There's an old saying: "Most people aim at nothing in life... and hit it with amazing accuracy."
  • Dr. Tony Alessandra
  • 6,360 Reads 1 Shares
John Dillon is a straight shooter in describing what he's been doing as vice president of marketing and product development at Denny's.
  • Kerry Pipes
  • 5,584 Reads 1,022 Shares
Leaders are confident that they are capable, through their actions and attitudes, of creating a healthy work environment.
  • Timothy Bednarz
  • 20,714 Reads
Cathy Amato expects to do $30 million in combined sales for 2012. That's a far cry from the less than $250,000 her company did when she first started two decades ago.
  • Multi-Unit Franchisee
  • 3,947 Reads 20 Shares
There's a game changer coming to franchising, and the lending community is to thank for it.
  • Darrell Johnson
  • 3,293 Reads 40 Shares
It's like most relationships. Sometimes things seem stable and positive between franchisees and franchisors.
  • Debbie Selinsky
  • 13,175 Reads 72 Shares
Some multi-unit franchisees take it to the limit. They're not content with one or two or even a handful of units.
  • Kerry Pipes
  • 5,553 Reads 50 Shares
If you think your customers exist solely to "buy your stuff," you're missing a huge part of the consumer marketing picture.
  • Bill Lee
  • 3,883 Reads 68 Shares
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