Franchise Guide: - Franchising.com

RSS Subscribe

When the keynotes, panelists, and attendees at a conference can't stop talking about emerging technology and social media tools, it says a lot about the current state of franchise marketing.
  • Kerry Pipes and Eddy Goldberg
  • 3,816 Reads 198 Shares
Long Island native Bob Johnston says he did not exactly fall in love with franchising--or the restaurant business--from his vantage point as a dishwasher in his older brothers' Melting Pot restaurant in Tallahassee, Fla.
  • Debbie Selinsky
  • 6,041 Reads 4 Shares
If you've played, coached, or watched a sport on the University of South Carolina (USC) campus, there's a good chance you've eaten a Firehouse Sub from Judy and Charlie Divita.
  • Helen Bond
  • 5,409 Reads 120 Shares
A leader's primary function is to help employees develop a strong belief in the mission of the company and the importance of their individual jobs.
  • Timothy Bednarz
  • 9,527 Reads 1,023 Shares
Emerging franchisors generally come to the table with an entrepreneurial burn that can light up a room.
  • Michael H. Seid
  • 2,146 Reads 1,023 Shares
More employers are offering benefits that encourage employees to improve their health in 2012, according to a survey by the Society for Human Resource Management (SHRM) released this past summer.
  • Multi-Unit Franchisee
  • 4,029 Reads 15 Shares
Leaders by their very nature are under pressure to have advanced intellectual and emotional intelligence. In today's economy, they better add one more - VQ, The Vision Quotient.
  • Scott Klososky
  • 5,630 Reads 1 Shares
Franchisors traditionally include liquidated damages provisions in their franchise agreement.
  • Anthony Calamunci
  • 4,188 Reads 201 Shares
As is always the case, I learned a lot at the annual Multi-Unit Franchising Conference this year.
  • Mel Kleiman
  • 6,897 Reads 320 Shares
In part three, we look at strategies you can employ to take the momentum and ideas gathered at your convention into your franchise operations and as a recruiting tool for the next conference.
  • Evan Hackel
  • 3,413 Reads 42 Shares
You'll recruit new franchisees much faster if you initially understand, prepare, and learn the best methods for selling franchises.
  • Steve Olson
  • 2,339 Reads 56 Shares
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
When Kevin Osterfeld's "dream job" as a stockbroker didn't turn out so dreamy, he decided to switch things up.
  • Debbie Selinsky
  • 4,514 Reads 40 Shares
Until recently, a franchisee was considered an independent business operator doing business in the style, under the trademark, and in the name of the franchisor. However, district court filings by franchisees in Massachusetts, Minnesota, Pennsylvania, and California are pushing the boundaries on the franchisor/franchisee relationship.
  • Jim Mulcahy
  • 11,914 Reads 6 Shares
In the ever-changing world of social media, much has changed in how franchisors are using these emerging platforms to reach customers.
  • Eddy Goldberg
  • 6,979 Reads 2 Shares
FUSR bring you positive news each month, highlighting brands that are adding units, increasing comp store sales, innovating, and continuing to grow, both domestically and overseas.
  • Eddy Goldberg
  • 4,419 Reads 1,014 Shares
In my previous column I made several suggestions for successfully navigating our times to a brighter future.
  • Carol M. Schleif
  • 4,145 Reads 34 Shares
Franchise agreements typically give the franchisee an option to renew, but renewal is often conditioned on the franchisee's execution of the franchisor's "then-current" form of franchise agreement.
  • Scott C. Walton
  • 2,758 Reads 130 Shares
When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
  • Eddy Goldberg
  • 10,419 Reads 1,650 Shares
Most franchise systems would like to attract quality multi-unit franchisees and enjoy the benefits of having fewer franchisees operating more units, and reap the efficiencies gained in support, marketing, and training.
  • Marc Kiekenapp
  • 5,619 Reads
In what can only be described charitably as a misguided undertaking, an assemblyman in California has decided that one of the few bright economic stars still shining in California--its large, strong, and relatively problem-free franchising economy--needs to be restrained.
  • Michael Seid
  • 2,675 Reads 1 Shares
When Edwin Sarkissian and his family emigrated from Iran to the United States in 1996, he was a young boy who longed for a computer.
  • Debbie Selinsky
  • 10,562 Reads 7 Shares
MassageLuXe
SPONSORED CONTENT
MassageLuXe
SPONSORED CONTENT
MassageLuXe
SPONSORED CONTENT
Many companies dramatically accelerate their growth and success using public relations. PR has emerged as an effective tool to reach the ultimate consumer and franchise prospects in a myriad of industries.
  • Lane Fisher
  • 2,005 Reads 12 Shares
Guerilla marketing, grassroots marketing, local store marketing... Whatever you call it, all sales are local, to paraphrase former U.S. Speaker of the House Tip O'Neill.
  • Eddy Goldberg
  • 3,456 Reads 1 Shares
Recently, janitorial supply companies have been the subject of litigation in which the franchisees claimed that instead of being independent contractors, they were in fact employees of the franchisor.
  • Richard S. Mulligan
  • 2,693 Reads 117 Shares
As president and chief executive of Bennigan's Franchising Company, I have the honor of being at the helm of a renaissance.
  • Paul Mangiamele
  • 4,001 Reads 1 Shares
The Multi-Unit Franchising Conference was held in Las Vegas this past April. Would it surprise you to know that 70 percent of all revenue generated by Las Vegas casinos is non-gaming revenue?
  • Jack Mackey
  • 6,155 Reads 1,014 Shares
Ed Doherty knows how to "wow" people. In fact, he has command of the word and he knows how to use it.
  • Debbie Selinsky
  • 13,617 Reads 1,772 Shares
One of the largest uphill battles a franchise owner faces is combating the costs associated with hiring, training, and retaining good people, particularly in businesses with a high turnover rate.
  • Jason Hamilton
  • 38,941 Reads 3 Shares
It's probably true that most people who work with us will never care as deeply as we do about building our business and serving our clients.
  • Dr. Nido Qubein
  • 10,685 Reads
A new international survey of companies identifies some unique and surprising social media trends.
  • Multi-Unit Franchisee
  • 4,366 Reads 45 Shares
Share This Page

Subscribe to our Newsletters