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Social media provides new and powerful tools for communicating with customers.
  • Daniel Lieberman
  • 2,264 Reads 16 Shares
When we heard Frank Bonanno had been named 2012 Vetrepreneur of the Year by the National Veteran-Owned Business Association, we had to catch up with him to find out what else he's been up to since we last profiled him in this magazine 2 years ago (3rd quarter 2010).
  • Kerry Pipes
  • 20,157 Reads 3 Shares
Gift cards! Often viewed as giveaways or as marketing ploys. You may want to think twice before you throw them into your offerings mix -- there are potential obstacles you may not have considered.
  • Ronald Tramazzo
  • 11,877 Reads 7 Shares
When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
  • Multi-Unit Franchisee
  • 10,329 Reads 1,014 Shares
After 30 years in franchising, there is one lesson that I've learned personally and shared professionally. It goes like this: It's one thing to know your business.
  • Dina Dwyer-Owens
  • 6,125 Reads
Ed Doherty has a passion for his business and growth. His roots in the restaurant business trace back to his youth when he worked after school and college to help his mother run a deli.
  • Multi-Unit Franchisee
  • 5,805 Reads 382 Shares
Automating the hiring process has a number of benefits for multi-unit franchisees, from speeding the hiring process to helping identify higher-quality candidates.
  • Multi-Unit Franchisee
  • 3,113 Reads 8 Shares
Massage Envy Spa has always been transparent when it comes to sharing its franchising opportunity with prospective franchisees.
  • Franchise Update
  • 4,179 Reads 95 Shares
The Summer Olympics reinforced my respect for world-class athletes of all nationalities.
  • Jack Mackey
  • 5,104 Reads 35 Shares
Build franchisee satisfaction and you'll build faster system growth at reduced costs, attracting more quality buyers through franchise owner and customer referrals.
  • Steve Olson
  • 2,339 Reads 36 Shares
Nothing is more critical to the success or decline of a franchise brand than what customers think or say about its products or services.
  • Steve Baxter
  • 5,717 Reads 1 Shares
American Family Care
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American Family Care
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American Family Care
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When Pam Wolfe began operating Papa Murphy's Take'N'Bake Pizza franchises 15 years ago you could almost always find her in the company kitchen
  • Helen Bond
  • 16,211 Reads 2 Shares
At Jersey Mike's, one of the first orders of business for a franchisee opening a new store is to pick a local charity to team up with.
  • Rich Hope
  • 4,485 Reads 318 Shares
As savvy franchise companies continue to flourish in today's transforming global economy, FUSR bring you positive news each month
  • Eddy Goldberg
  • 5,771 Reads 172 Shares
Ask yourself this question: If I died today, have I taken the appropriate steps to provide for the smooth and effective transition of my business, and to protect my family
  • Steve LeFever
  • 4,585 Reads 11 Shares
"A business that fails to satisfy its customers is worth nothing."
  • John Tschohl
  • 5,560 Reads 1 Shares
There's an old saying: "Most people aim at nothing in life... and hit it with amazing accuracy."
  • Dr. Tony Alessandra
  • 6,389 Reads 1 Shares
John Dillon is a straight shooter in describing what he's been doing as vice president of marketing and product development at Denny's.
  • Kerry Pipes
  • 5,610 Reads 1,022 Shares
Leaders are confident that they are capable, through their actions and attitudes, of creating a healthy work environment.
  • Timothy Bednarz
  • 20,724 Reads
Cathy Amato expects to do $30 million in combined sales for 2012. That's a far cry from the less than $250,000 her company did when she first started two decades ago.
  • Multi-Unit Franchisee
  • 3,969 Reads 20 Shares
There's a game changer coming to franchising, and the lending community is to thank for it.
  • Darrell Johnson
  • 3,312 Reads 40 Shares
Angry Crab Shack
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Angry Crab Shack
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Angry Crab Shack
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It's like most relationships. Sometimes things seem stable and positive between franchisees and franchisors.
  • Debbie Selinsky
  • 13,216 Reads 72 Shares
Some multi-unit franchisees take it to the limit. They're not content with one or two or even a handful of units.
  • Kerry Pipes
  • 5,571 Reads 50 Shares
If you think your customers exist solely to "buy your stuff," you're missing a huge part of the consumer marketing picture.
  • Bill Lee
  • 3,898 Reads 68 Shares
Since its launch in June 2011, the Franchise Consumer Marketing Conference has become a darling of chief marketing officers, brand managers, and marketing managers.
  • Kerry Pipes and Eddy Goldberg
  • 2,650 Reads 87 Shares
YouTube, Pinterest, Facebook, Google+, Twitter, StumbleUpon... the sheer number of today's social media channels can make a marketer swoon.
  • Melinda Caughill
  • 5,901 Reads 286 Shares
Learn how to choose colors and color combinations that work to express your business.
  • Daniel Lieberman
  • 2,502 Reads 15 Shares
When the keynotes, panelists, and attendees at a conference can't stop talking about emerging technology and social media tools, it says a lot about the current state of franchise marketing.
  • Kerry Pipes and Eddy Goldberg
  • 3,815 Reads 198 Shares
Long Island native Bob Johnston says he did not exactly fall in love with franchising--or the restaurant business--from his vantage point as a dishwasher in his older brothers' Melting Pot restaurant in Tallahassee, Fla.
  • Debbie Selinsky
  • 6,041 Reads 4 Shares
If you've played, coached, or watched a sport on the University of South Carolina (USC) campus, there's a good chance you've eaten a Firehouse Sub from Judy and Charlie Divita.
  • Helen Bond
  • 5,407 Reads 120 Shares
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