You'll recruit new franchisees much faster if you initially understand, prepare, and learn the best methods for selling franchises.
- Steve Olson
- 2,303 Reads 56 Shares
When Kevin Osterfeld's "dream job" as a stockbroker didn't turn out so dreamy, he decided to switch things up.
- Debbie Selinsky
- 4,460 Reads 40 Shares
Until recently, a franchisee was considered an independent business operator doing business in the style, under the trademark, and in the name of the franchisor. However, district court filings by franchisees in Massachusetts, Minnesota, Pennsylvania, and California are pushing the boundaries on the franchisor/franchisee relationship.
- Jim Mulcahy
- 11,863 Reads 6 Shares
In the ever-changing world of social media, much has changed in how franchisors are using these emerging platforms to reach customers.
- Eddy Goldberg
- 6,963 Reads 2 Shares
FUSR bring you positive news each month, highlighting brands that are adding units, increasing comp store sales, innovating, and continuing to grow, both domestically and overseas.
- Eddy Goldberg
- 4,355 Reads 1,014 Shares
In my previous column I made several suggestions for successfully navigating our times to a brighter future.
- Carol M. Schleif
- 4,075 Reads 34 Shares
Franchise agreements typically give the franchisee an option to renew, but renewal is often conditioned on the franchisee's execution of the franchisor's "then-current" form of franchise agreement.
- Scott C. Walton
- 2,722 Reads 130 Shares
When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
- Eddy Goldberg
- 10,342 Reads 1,650 Shares
Most franchise systems would like to attract quality multi-unit franchisees and enjoy the benefits of having fewer franchisees operating more units, and reap the efficiencies gained in support, marketing, and training.
- Marc Kiekenapp
- 5,556 Reads
In what can only be described charitably as a misguided undertaking, an assemblyman in California has decided that one of the few bright economic stars still shining in California--its large, strong, and relatively problem-free franchising economy--needs to be restrained.
- Michael Seid
- 2,622 Reads 1 Shares
When Edwin Sarkissian and his family emigrated from Iran to the United States in 1996, he was a young boy who longed for a computer.
- Debbie Selinsky
- 10,440 Reads 7 Shares
Many companies dramatically accelerate their growth and success using public relations. PR has emerged as an effective tool to reach the ultimate consumer and franchise prospects in a myriad of industries.
- Lane Fisher
- 1,965 Reads 12 Shares
Guerilla marketing, grassroots marketing, local store marketing... Whatever you call it, all sales are local, to paraphrase former U.S. Speaker of the House Tip O'Neill.
- Eddy Goldberg
- 3,424 Reads 1 Shares
Recently, janitorial supply companies have been the subject of litigation in which the franchisees claimed that instead of being independent contractors, they were in fact employees of the franchisor.
- Richard S. Mulligan
- 2,652 Reads 117 Shares
As president and chief executive of Bennigan's Franchising Company, I have the honor of being at the helm of a renaissance.
- Paul Mangiamele
- 3,951 Reads 1 Shares
The Multi-Unit Franchising Conference was held in Las Vegas this past April. Would it surprise you to know that 70 percent of all revenue generated by Las Vegas casinos is non-gaming revenue?
- Jack Mackey
- 6,096 Reads 1,014 Shares
Ed Doherty knows how to "wow" people. In fact, he has command of the word and he knows how to use it.
- Debbie Selinsky
- 13,517 Reads 1,772 Shares
One of the largest uphill battles a franchise owner faces is combating the costs associated with hiring, training, and retaining good people, particularly in businesses with a high turnover rate.
- Jason Hamilton
- 38,848 Reads 3 Shares
It's probably true that most people who work with us will never care as deeply as we do about building our business and serving our clients.
- Dr. Nido Qubein
- 10,621 Reads
A new international survey of companies identifies some unique and surprising social media trends.
- Multi-Unit Franchisee
- 4,332 Reads 45 Shares
Everyone knows the value of a sponge: it absorbs water. This is a pretty good deal.
- Steve LeFever
- 12,845 Reads
As we deliver more and more local websites for franchisees worldwide, one thing has become evident: mobile traffic is increasing.
- Jeremy LaDuque
- 8,409 Reads 1,014 Shares
Guerilla marketing, grassroots marketing, local store marketing... Whatever you call it, all sales are local, to paraphrase former U.S. Speaker of the House Tip O'Neill.
- Eddy Goldberg
- 4,309 Reads 328 Shares
During the initial stages of an exit strategy engagement with our clients, we spend considerable time gaining a full understanding the client's business.
- Dean Zuccarello
- 10,751 Reads 1,010 Shares
If you don't believe tracking leads and campaign activity is an important driving force for success, you might be letting your competition run away with more than you think.
- Anne Gillaspie
- 3,420 Reads 200 Shares
Too often businesses getting started with social media overlook the need for a plan.
- Daniel Lieberman
- 2,863 Reads 44 Shares
A conversation with mega-franchisee Ed Doherty is invariably sprinkled with a lot of "wows."
- Debbie Selinsky
- 4,990 Reads 5 Shares
On Cathy Amato's first day as a Jack in the Box management trainee in the early 1980s, her trainer questioned whether Amato was up for the rigor ahead--changing grease vats, scrubbing floors, and crazy hours.
- Helen Bond
- 10,234 Reads 1,022 Shares
The total number of veteran-owned franchise businesses among the most military-friendly franchise companies jumped nearly 35 percent to a record 11,469 in the last year
- Multi-Unit Franchisee
- 5,037 Reads 183 Shares
We're all in search of the "golden leads" year after year. We all say we are willing to pay whatever it takes to speak with qualified candidates who have an interest in our business.
- Marc Kiekenapp
- 3,253 Reads 1 Shares
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