Franchisor Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
How AI can help your frontline staff improve your customers’ experience—and their own!
- John DiJulius
- 3,611 Reads 3 Shares
Check out our May roundup of consumer marketing news!
- Eddy Goldberg
- 3,769 Reads 1 Shares
Paige Robinson, Vice President, Franchise Development at American Family Care
- Franchise Update Magazine
- 4,410 Reads 5 Shares
MJ Riva, CEO at Pizza Factory
- Franchise Update Magazine
- 3,291 Reads 6 Shares
Frandev 101: 3 old-school principles to master for franchisee recruitment success
- FranConnect
- 5,310 Reads 13 Shares
The IFA says one-size-fits-all regulation of franchising by the FTC is the wrong approach
- Matt Haller
- 5,676 Reads 20 Shares
Two points of view on the FTC’s current investigation into franchisee-franchisor relationships. (See next article for the IFA's response.)
- Ronald K. Gardner
- 4,263 Reads 123 Shares
Highlights from Franchise Update's 2023 Annual Franchise Development Report (AFDR) continues with a look at measuring costs
- Eddy Goldberg
- 2,907 Reads 3 Shares
Amy Phillips: President, Chief Marketing Officer at Altitude Trampoline Park
- Franchise Update Magazine
- 4,110 Reads 22 Shares
Heidi Morrissey, President at Kitchen Tune-Up and Bath Tune-Up
- Franchise Update Magazine
- 3,543 Reads 8 Shares
Barbara Moran-Goodrich: Co-Founder, CEO and Chairwoman
- Franchise Update Magazine
- 3,907 Reads 34 Shares
Shana Krisan: CMO at Goldfish Swim School
- Franchise Update Magazine
- 3,474 Reads 7 Shares
Marci Kleinsasser, Vice President, Marketing, Franchise Development
- Franchise Update Magazine
- 3,234 Reads 37 Shares
Ammy Harrison, Vice President of Development and Strategy at Penn Station East Coast Subs
- Franchise Update Magazine
- 3,657 Reads 6 Shares
6 steps to creating an effective content marketing plan
- Eddy Goldberg
- 21,867 Reads 43 Shares
Check out our April roundup of consumer marketing news!
- Eddy Goldberg
- 3,836 Reads 2 Shares
Using AI-powered brand intelligence on a hyperlocal level is key to improving your customers’ experience
- Cynthia Sener
- 6,032 Reads 6 Shares
Robin Gagnon, CEO of We Sell Restaurants
- Franchise Update Magazine
- 3,436 Reads 5 Shares
CG Funk, SVP of Culture and Industry Relations at Massage Heights
- Franchise Update Magazine
- 3,241 Reads 6 Shares
Been offered phony conference attendee lists or discounted hotel rates? The FTC wants to crack down on impersonation fraud and seeks your input!
- Franchise Update Media
- 3,510 Reads 6 Shares
Empower Brands CEO Scott Zide explains why the company puts such a strong focus on leadership and development—and how it does it
- Scott Zide
- 2,844 Reads 12 Shares
Alejandra Font, Co-Founder and CEO at The Camp Transformation Center
- Franchise Update Magazine
- 3,831 Reads 6 Shares
Cheryl Fletcher, Chief Development Officer of Tropical Smoothie Cafe
- Franchise Update Magazine
- 3,259 Reads 8 Shares
Highlights from Franchise Update’s 2023 Annual Franchise Development Report (AFDR) continues with a look at portal leads.
- Eddy Goldberg
- 2,233 Reads 6 Shares
Caitlin Donato, COO and Area Developer at Volofit
- Franchise Update Magazine
- 3,059 Reads 5 Shares
Linda Chadwick, CEO, President of Rita’s Italian Ice & Frozen Custard Share Her Journey To The Top
- Franchise Update Magazine
- 4,491 Reads 10 Shares
Three major ad industry groups form task force to update Standard Terms & Conditions for Internet Advertising
- Franchise Update Media
- 2,365 Reads 3 Shares
15 women franchise leaders share their journeys to the top
- Franchise Update Magazine
- 3,225 Reads 18 Shares
Our annual Women’s Issue zooms in on Bold Women in the C-suite—who they are and how they got there
- Kerry Pipes & Eddy Goldberg
- 5,874 Reads 10 Shares
Check out our March roundup of consumer marketing news!
- Eddy Goldberg
- 3,742 Reads 2 Shares
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