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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

With tech’s rise into every aspect of franchising, implementing a technology fee in your FDD is not only a good idea, it may be a necessary one
  • FranConnect
  • 7,334 Reads 4 Shares
With David Weil defeated, the IFA urges franchisees to get involved in protecting the FTC Franchise Rule and to attend the FAN meeting in D.C. this September
  • Matt Haller
  • 7,258 Reads 6 Shares
Our August roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 9,930 Reads 3 Shares
Preparing for a majority multicultural consumer base in the US begins with awareness and sensitivity – and starts today
  • Eddy Goldberg
  • 6,588 Reads 10 Shares
PrideStaff multi-unit franchisee and former SBA staffer advises business owners to transform their hiring and retention processes
  • Matt Becker
  • 6,523 Reads 12 Shares
For employees, a little gratitude and appreciation goes a long way toward retaining employees – and helps with hiring new ones
  • Motivosity
  • 7,078 Reads 35 Shares
Franchise growth, franchise expansion, new franchise units, mergers & acquisitions, franchise capital, franchise funding, regulation, legislation, technology, new brands, emerging brands, leadership, franchise incentives, franchise news, Covid-19, coronavirus, pandemic
  • Eddy Goldberg
  • 6,431 Reads 3 Shares
E-book: The SMS Marketer’s Guide to Customer Loyalty & Retention
  • Eddy Goldberg
  • 13,123 Reads 6 Shares
And the 2022 award for Overall Franchise Marketing Leadership goes to… Wild Birds Unlimited!
  • Kerry Pipes
  • 12,754 Reads 27 Shares
Our July roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 11,847 Reads 2 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 5,735 Reads 1 Shares
MSA Worldwide
SPONSORED CONTENT
MSA Worldwide
SPONSORED CONTENT
MSA Worldwide
SPONSORED CONTENT
Selling franchises to younger candidates means offering them more than just financial incentives
  • Evan Hackel
  • 4,903 Reads 35 Shares
5 articles on marketing trends summed up for the busy marketing executive
  • Eddy Goldberg
  • 6,486 Reads 9 Shares
Technology solutions from these 3 companies helped keep global franchises going and growing during the pandemic
  • William Edwards
  • 3,546 Reads 6 Shares
As franchise development kicks back into gear, lenders remain cautious and require more from applicants
  • Darrell Johnson
  • 3,996 Reads 7 Shares
After steady growth in Ohio and Michigan, Scramblers, a breakfast and lunch concept, is spreading its wings beyond its Midwest roots
  • Kerry Pipes
  • 4,040 Reads 7 Shares
Emerging brands offer tremendous opportunities for franchisees with a longer-term view, but are not without risk
  • Andrew Seid
  • 3,619 Reads 11 Shares
This ebook from Act-On lays out 7 steps for setting up your next lead nurturing campaign
  • Eddy Goldberg
  • 2,991 Reads 3 Shares
Everyone likes stories. Here’s how to use storytelling as part of your retail sales process with consumers
  • Bob Phibbs
  • 3,626 Reads 4 Shares
Our June roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 2,806 Reads 2 Shares
Digital dilemma: Balancing adoption of online technologies against increasing customer data privacy and protection laws
  • Kerry Pipes
  • 5,051 Reads 8 Shares
Sonny’s BBQ
SPONSORED CONTENT
Sonny’s BBQ
SPONSORED CONTENT
Sonny’s BBQ
SPONSORED CONTENT
The IFA’s Open for Opportunity campaign seeks to protect the franchise business model in 2022
  • Matt Haller
  • 3,717 Reads 20 Shares
Looking for service brand opportunities? Check out the ones listed among the 86 new concepts in FRANdata’s Q1 2022 report!
  • FRANdata
  • 6,535 Reads 10 Shares
3 tips on how being an advocate for job candidates, as well as your own company, pays off for both parties
  • Jeremy Eskenazi
  • 2,464 Reads 8 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 3,292 Reads
To improve franchisee engagement, set expectations and goals appropriately. Part 2 of a 3-part series from FranConnect
  • FranConnect
  • 2,500 Reads 3 Shares
Postal Connections and iSold It co-owner Fred Morache built his brands on listening to franchisees and customers and on top-notch training and support
  • Fred Morache
  • 3,877 Reads 6 Shares
Re-Bath CEO’s “policy light” approach encourages creativity and flexibility as the company expands
  • Kerry Pipes
  • 4,299 Reads 24 Shares
Daddy’s Chicken Shack grows from a small stand at LA’s weekly food festival to a fast-casual fried chicken brand with 2 stores open and 20 more in development
  • Kerry Pipes
  • 6,095 Reads 13 Shares
How well are you protecting your customers’ data and complying with the raft of new data privacy rules?
  • Helen Bond
  • 5,649 Reads 2 Shares
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