Franchisor Articles by Franchising.com

RSS Subscribe
Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Taking a look at the size of franchise marketing teams, when they expand, and their areas of responsibility
  • Franchise Update Media
  • 2,529 Reads 4 Shares
Increasing time and budget in R&D projects can lead to greater innovation and success for your franchise
  • Dennis Leskowski
  • 2,400 Reads 29 Shares
A customer experience action statement clarifies employees' daily roles
  • John DiJulius
  • 2,570 Reads 5 Shares
Charleys Philly Steaks takes a methodical approach to social media and franchise development 
  • Jack Monson and Sophia Giordano-Scott
  • 6,394 Reads 14 Shares
Director of brand marketing sees an opportunity to reach target audiences with franchise's brand messaging
  • Franchise Update Media
  • 4,727 Reads 24 Shares
CEO shares tips for marketing and engaging with customers to enhance brand experience
  • Teresa Johnson
  • 2,883 Reads 12 Shares
Marketing executive Stacey Pool discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 3,113 Reads 31 Shares
Marketing executive Hannah Keyser discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 3,283 Reads 20 Shares
Brands plan to increase franchise development budgets in 2025 while many sales goals remain virtually the same
  • Franchise Update Media
  • 2,965 Reads 2 Shares
Franchisors should seek franchisees who share the same core values and vision for success
  • Alberto Landero
  • 2,709 Reads 10 Shares
Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,872 Reads 7 Shares
Vocelli Pizza
SPONSORED CONTENT
Vocelli Pizza
SPONSORED CONTENT
Vocelli Pizza
SPONSORED CONTENT
Marketing executive Stephanie Hill discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 5,137 Reads 93 Shares
Chain looks to become a global brand by entering new markets and expanding international presence 
  • Kevin Behan
  • 8,679 Reads 6 Shares
Examining the franchising challenges and opportunities of top European countries  
  • Rebecca Viani
  • 6,464 Reads 14 Shares
Bill Edwards' biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
  • Kevin Behan
  • 2,578 Reads 3 Shares
Rebranding a franchise requires a lot of work but can lead to greater customer engagement and long-term success
  • Julie Green
  • 3,142 Reads 9 Shares
She stresses listening, making data-backed decisions, and being surrounded by a great team
  • Kerry Pipes
  • 3,453 Reads 24 Shares
Neil Gill looks to capitalize on a growing and changing pet-care sector
  • Kerry Pipes
  • 5,098 Reads 7 Shares
Tina Bacon-DeFrece expects to add 50 locations over the next three years
  • Kerry Pipes
  • 3,140 Reads 7 Shares
By maintaining a balance of stability and flexibility, franchise brands can navigate uncertainty
  • Art Coley
  • 2,793 Reads 9 Shares
Emerging franchises must establish a solid foundation and core values for steady, successful growth
  • Richie Huffman
  • 2,924 Reads 24 Shares
Vox-Pop-Uli
SPONSORED CONTENT
Vox-Pop-Uli
SPONSORED CONTENT
Vox-Pop-Uli
SPONSORED CONTENT
The best international master franchisees combine operational experience, local market insight, and shared plans for growth
  • Sam Rothschild
  • 3,311 Reads 8 Shares
New group to serve as master franchisee for global brands looking for US growth
  • Kevin Behan
  • 3,006 Reads 7 Shares
Bill Edwards' biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
  • Kevin Behan
  • 2,977 Reads 5 Shares
Our December roundup of international franchise news travels to Canada, England, Japan, Mexico, Qatar and the U.S.
  • Kevin Behan
  • 2,488 Reads 3 Shares
Franchise development professionals gather in Atlanta learn and share ideas
  • Kerry Pipes
  • 2,545 Reads 2 Shares
The Q4 issue of Franchise Update explores the many facets of franchise development
  • Kerry Pipes
  • 2,495 Reads 5 Shares
IFA welcomes the support of any lawmaker who champions the franchising community's priorities
  • Matt Haller
  • 2,606 Reads 5 Shares
Here's a guide to resources and strategies for franchisors looking to expand internationally
  • William Edwards and Robert Jones
  • 5,100 Reads 3 Shares
Head of brand and engagement discusses Pvolve's approach to bringing brand story to new audiences
  • Franchise Update Media
  • 3,198 Reads 16 Shares
Share This Page

Subscribe to our Newsletters