Franchisor Articles by Franchising.com

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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Brands tap into customer sentiment around holiday season to promote products and merchandise
  • Kevin Behan
  • 2,246 Reads 5 Shares
Intellectual property is one of the most valuable assets to a franchise and should be constantly protected against infringement
  • Sul Lee
  • 3,675 Reads 5 Shares
Franchises use a mix of in-house and digital agencies to handle a wide range of marketing and advertising services
  • Franchise Update Media
  • 2,179 Reads 4 Shares
While AI offers numerous advantages, it also presents some challenges to navigate
  • Paul Wilbur
  • 3,197 Reads 6 Shares
Those who adopt AI will lead the way into a new era of growth and prosperity
  • Evan Hackel
  • 4,006 Reads 12 Shares
Franchisors owe their franchisees honesty and transparency to help ensure their success
  • Kelsey Stuart
  • 3,129 Reads 53 Shares
Franchise development professionals gather in Atlanta to learn and share ideas
  • Franchise Update Media
  • 2,561 Reads 14 Shares
New annual report shares latest insights on franchise development, lead generation, and recruitment
  • Franchise Update Media
  • 2,461 Reads 3 Shares
Chief growth officer gives insight on how the brand stands out in the competitive pet care industry 
  • Franchise Update Media
  • 3,623 Reads 58 Shares
The 6th Annual Franchise Innovation Awards celebrated top innovators in marketing, operations, products, and HR, with winners announced in Atlanta
  • Franchise Update Media
  • 3,352 Reads 4 Shares
Join Fuzzy's Taco Shop as a multi-unit franchisee for growth in the fast-casual-plus restaurant market
  • Franchise Update Magazine
  • 2,928 Reads 5 Shares
Sonny’s BBQ
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Sonny’s BBQ
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Sonny’s BBQ
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Addition of restaurants in the UK is the first step of a $1 billion investment to expand in Europe and Asia
  • Kevin Behan
  • 9,354 Reads 16 Shares
Bill Edwards' biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
  • Kevin Behan
  • 3,220 Reads 3 Shares
Our November roundup of international franchise news travels to Canada, Greece, India, Poland, Taiwan, Tanzania, and the U.S.
  • Kevin Behan
  • 2,420 Reads 4 Shares
Having passionate, talented local franchisees and providing a system of training and support is an essential part of international franchise expansion
  • Jade Winter
  • 2,445 Reads 14 Shares
Customizing restaurant models based on local demographics can lead to greater operating efficiency and long-term success
  • Kaci Radochonski
  • 2,920 Reads 8 Shares
Targeting experienced multi-unit franchisees, Qdoba drives growth with strategic recruitment and support.
  • Franchise Update Magazine
  • 2,528 Reads 5 Shares
Recruiting passionate multi-unit franchisees with strong support, innovation, and growth strategies
  • Franchise Update Magazine
  • 2,229 Reads 3 Shares
Authority Brands excels in recruiting and supporting multi-unit franchise owners for smart growth
  • Franchise Update Magazine
  • 2,362 Reads 3 Shares
Brands are increasingly wooing multi-unit operators to help fuel their growth
  • Colleen McMillar
  • 2,967 Reads 6 Shares
Webinar on Wednesday will feature Matt Haller and political insiders discussing the impact of election results on franchising.
  • Franchise Update Media
  • 2,482 Reads 6 Shares
Doner Shack
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Doner Shack
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Doner Shack
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Personalizing the marketing message helps companies drive profits during the top holiday sales events
  • Michele Fitzpatrick
  • 2,763 Reads 11 Shares
Franchises see an increase in customer leads driven primarily through digital advertising
  • Franchise Update Media
  • 2,016 Reads 2 Shares
Senior Director of Marketing shares how franchise grows and responds to consumer preferences  
  • Franchise Update Media
  • 2,128 Reads 10 Shares
Your No. 1 job is to find a candidate who fits your culture and will enhance it
  • John DiJulius
  • 2,247 Reads 4 Shares
New approaches are needed to get prospective franchisees to look at your opportunity
  • Jack Monson
  • 3,489 Reads 30 Shares
Diving into the AFDR to deliver the latest insights on how development teams approach franchise resales.
  • Kevin Behan
  • 2,911 Reads 3 Shares
Resisting the temptation to make cuts during times of inflation can position your franchise for future success
  • Bill McPherson
  • 2,444 Reads 4 Shares
Legacy brands can reignite growth by balancing innovation with core values and adapting to evolving consumer preferences
  • Frank Paci
  • 2,211 Reads 2 Shares
Vice president of franchise development shares thoughts on reaching prospects through several forms of messaging 
  • Franchise Update Media
  • 2,590 Reads 3 Shares
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