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Franchise marketers gather together at the 2017 Consumer Marketing Conference
  • Eddy Goldberg
  • 3,589 Reads 76 Shares
Social media marketing news you can use. This week: 1) Why CMOs are the next generation of CEOs; 2) State of the mobile customer experience for multi-location brands; 3) 104 facts you don't know about mobile marketing (infographic); 4) New cost-per-revenue platform tracks online to offline sales ROI; and 5) IBM Watson report on 10 key marketing trends.
  • Eddy Goldberg
  • 4,345 Reads 16 Shares
The two main ways we use technology to help us understand and retain customers are through our retention and PLEASE scores.
  • Franchise Update
  • 7,207 Reads 10 Shares
Franchising is a business model that combines the best aspects of sole proprietorship and Corporate America. It can be described as a "hybrid" model that fills the gap between working for somebody else (whether a large corporation or a small business) and working for yourself.
  • Eddy Goldberg
  • 591,016 Reads 271 Shares
George Tinsley has been a part of Kentucky Fried Chicken/KFC for more than three decades, so long that he had the opportunity to work alongside the brand's now-legendary founder, Harland "Colonel" Sanders, for three years.
  • Kerry Pipes
  • 16,479 Reads 197 Shares
Franchisees and investors say the economy is trending up and that regulatory relief and tax reform could provide further benefit for business operators.
  • Multi-Unit Franchisee
  • 4,511 Reads 41 Shares
Buffalo Wild Wings' largest franchisee opens newest location in Florida and now operates 65 restaurants across five states.
  • Multi-Unit Franchisee
  • 3,786 Reads 35 Shares
How to communicate with the 4 styles of franchise buyers
  • Joe Mathews
  • 3,674 Reads 2 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 4,060 Reads 2 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
  • Franchise Update
  • 3,966 Reads 106 Shares
Franchising has proven to be a successful business model across a wide spectrum of industries using multi-unit retail distribution.
  • Dean Zuccarello and Dan Collins
  • 7,882 Reads 129 Shares
MassageLuXe
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MassageLuXe
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MassageLuXe
SPONSORED CONTENT
TA Restaurant Group, a multi-brand franchisee and franchisor, is a division of TravelCenters of America, a Fortune 500 company that offers diesel and gasoline fueling, restaurants, truck repair facilities, convenience stores, and other services in 43 states and Canada.
  • John Ponczoch
  • 3,859 Reads 527 Shares
GPS Hospitality To Acquire 11 More Popeyes Louisiana Kitchen Restaurants in Georgia. The Burger King and Popeyes Franchisee Is Nearing 400 Locations.
  • Multi-Unit Franchisee
  • 6,393 Reads 463 Shares
Consumer Marketing Conference kicks off next Tuesday!
  • Franchise Update
  • 3,808 Reads 20 Shares
Two Men and a Truck deploys Bluefin's P2PE solution.
  • Eddy Goldberg
  • 5,378 Reads 41 Shares
How "soft skills" relate to "real" leadership skills and the personal leadership development of successors and teams that ensure business growth into future generations.
  • Doug Howe
  • 7,302 Reads 212 Shares
There are 4.8 billion unique mobile subscribers today, a 65 percent penetration of the world's population; by 2020 these numbers are expected to grow to 5.7 billion and 73 percent, respectively.
  • William Edwards
  • 4,286 Reads 5 Shares
Marketing continues to evolve--from vendors hawking their wares in the agora to today's online age of display, paid search, and social media posts--and those selling goods and services have had to adapt to new methods of informing the public about their offerings.
  • Shawna Ford
  • 7,824 Reads 13 Shares
Multi-Unit Franchisee magazine honored franchisee excellence at the annual Most Valuable Performer (MVP) Awards ceremony at this year's Multi-Unit Franchising Conference, April 23–26 at Caesars Palace in Las Vegas.
  • Multi-Unit Franchisee
  • 8,651 Reads 199 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
  • Franchise Update
  • 3,822 Reads 3 Shares
Report finds franchise brands disclosing financial information more than ever, providing greater transparency and greater access to capital from lenders.
  • Multi-Unit Franchisee
  • 5,330 Reads 19 Shares
McAlister's Deli
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McAlister's Deli
SPONSORED CONTENT
McAlister's Deli
SPONSORED CONTENT
Pizza Hut's largest franchisee acquires 140 more Wendy's locations, growing to 1,136 Pizza Hut locations in 28 states and 386 Wendy's units in 7 states.
  • Multi-Unit Franchisee
  • 7,401 Reads 69 Shares
What's wrong with franchise development today - and how to make it right.
  • Art Coley
  • 3,150 Reads 6 Shares
Franchise Update goes international with new European partner
  • Kerry Pipes
  • 4,682 Reads 85 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
  • Franchise Update
  • 5,896 Reads 70 Shares
Craig Ceccanti could be the Clark Kent of franchise software development. Beneath his everyday garb as CEO and co-founder of Pinot's Palette lies his hidden superpower: a double major degree from LSU in computer science and information systems, strengthened by seven years as a software developer for major clients, including the Florida House of Representatives.
  • Sara Wykes
  • 4,429 Reads 56 Shares
Charles Loflin first met Antonio Swad in 1997. Swad is the entrepreneur's entrepreneur, the founder of Wingstop and Pizza Patrón. The two men hit it off and began communicating about the possibility of Loflin opening some Wingstops in his home state of Texas.
  • Kerry Pipes
  • 14,900 Reads 14 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
  • Franchise Update
  • 5,236 Reads 2 Shares
New El Pollo Loco restaurant is the fourth for Texas-based multi-unit operator Chicken Time Holdings.
  • Multi-Unit Franchisee
  • 5,968 Reads 4 Shares
How a coaching approach with your employees can work to eliminate the negative and draining emotions of accountability.
  • Kendall Rawls
  • 7,872 Reads 13 Shares
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