New Jersey Feature Articles
Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.
Informative articles to support business buyers, franchisees, and franchisors in New Jersey.
Every marketer thinks about their ideal customer - where they live, what they like, what they buy, where they buy it, and why.
- Eddy Goldberg
- 2,800 Reads 1,023 Shares
Research shows that 36% of people tested still don't realize that Google's Adwords ads are actually advertisements (down from 41% in 2013).
- Daniel Lieberman
- 3,534 Reads
Essentially doubling in size since 2010, Toppers Pizza is one of the fastest-growing pizza chains of the past 3 years.
- Franchise Update
- 3,742 Reads 9 Shares
Some would say find what you do best and stick with it. If you've been successful with food franchising, then stay in that lane.
- Debbie Selinsky
- 28,308 Reads 8 Shares
If you've had issues financing your franchise, you're not alone. Like any business owner, you need money to take care of everyday costs like paying property taxes, meeting payroll, or purchasing inventory and equipment.
- David Goldin
- 7,582 Reads 1,014 Shares
Franchise development executives know that a high percentage of their future franchisees will require debt to purchase a franchise unit.
- Mike Rozman
- 4,386 Reads 32 Shares
U.S. franchisors are increasingly looking abroad for opportunities, setting up operations in franchisor-friendly countries.
- Eddy Goldberg
- 3,681 Reads 74 Shares
This is Part 2 of a series on why new and emerging franchise brands fail. In these first two parts, we discuss 8 reasons they fail.
- Joe Mathews and Thomas Scott
- 6,658 Reads 2 Shares
Executive review committees typically are composed of senior franchise executives who review a candidate's qualifications before granting them a franchise.
- Steve Olson
- 4,157 Reads 15 Shares
A couple of months back we began occasionally profiling franchisees who have chosen to operate in brands that don't require a "brick and mortar" location.
- Multi-Unit Franchisee
- 9,649 Reads 48 Shares
Franchisees in Seattle have been saddled with a new $15 dollar per hour minimum wage ordinance passed by the city's mayor, Ed Murray.
- Multi-Unit Franchisee
- 4,912 Reads 22 Shares
In her blog on Didit.com, Margaret Murphy, social media coordinator at the digital marketing firm, takes a look at 10 social media trends she expects to continue growing this summer.
- Margaret Murphy
- 3,321 Reads 42 Shares
Brands have a new love affair with Millennial men. Who is the Millennial Man, you might ask? He is a hard worker who is typically happier with his current career and making more money than his female counterparts.
- Jeff Fromm
- 3,453 Reads 44 Shares
The European Court of Justice dealt a defeat to Google and a victory for privacy advocates when it ruled that people in the EU have the right to have data about them deleted from online databases.
- Daniel Lieberman
- 6,936 Reads 1,023 Shares
Jack Hough has never been limited by space. Back in 1996, he was trying to figure out which restaurants to place where in a somewhat limited space at the North Georgia Premium Outlets mall.
- Debbie Selinsky
- 6,364 Reads 2 Shares
This is Part 1 of a series on why new and emerging franchise brands fail. In the first two parts, we discuss 8 points on why they fail.
- Joe Mathews and Thomas Scott
- 4,388 Reads 37 Shares
Change in a franchise system is inevitable. All franchise brands across all segments -food, home services, health and wellness, B2B, and others--eventually come to a point in their growth where the choice is clear...
- Michael Abt, CEO
- 3,364 Reads 22 Shares
Growing franchisee profitability usually requires growing the top line, as well as controlling costs. With no rising economic tide to lift all boats, the way to grow sales is to take share from the competition.
- Jack Mackey
- 6,245 Reads
This is the final installment in an ongoing series about making the most of your Discovery Day presentations.
- Steve Olson
- 2,548 Reads
Steve and Joanne Reitz are partners in life and in franchising. Since we last checked in with him (2009, Q4) the two also have been partners in exploring.
- Kerry Pipes
- 11,390 Reads
From a young age, I knew that I wanted to lead an organization. This is possibly due to spending time during my childhood working alongside my father in our family businesses.
- Franchise Update
- 14,293 Reads 8 Shares
Lynette Helling spent her first three years as a nurse working in a burn center.
- Multi-Unit Franchisee
- 9,306 Reads 58 Shares
As CMO at Austin-based Schlotzsky's, Mark Mears oversees the direction of the brand's marketing division, including the strategic management of its marketing and creative services departments, along with directing brand promotions, advertising, creative design, menu tests, and other initiatives.
- Kerry Pipes
- 4,837 Reads 144 Shares
We asked Rob Stravitz, vice president of marketing at Valvoline Instant Oil change, to discuss how the brand uses technology in its marketing efforts to target and reach customers more effectively.
- Rob Stravitz
- 4,291 Reads 1 Shares
There's a lot of competition out there. And, as the economy continues to show signs of improvement, new franchises are entering the marketplace while existing brands open new stores or add new service providers.
- William Rodriguez
- 3,013 Reads
Google will now allow desktop and Android mobile users to filter restaurant searches by price, ratings, cuisine, and whether they're open
- Daniel Lieberman
- 4,253 Reads
Rose Colarossi, a high-energy multi-unit franchisee from Frisco, Texas, likes to open remarks about her franchising career with this question: "Which came first: the mama or the egg?"
- Debbie Selinsky
- 8,742 Reads 1 Shares
For the third consecutive year, FPN is reviewing the previous year's sales trends in the franchise space. While not encompassing all of franchising,
- Tom Epstein
- 4,985 Reads
Grant Simon entered the world of franchising with Great Clips. That's where he had found success when we first interviewed him back in 2008.
- Kerry Pipes
- 8,003 Reads 1 Shares
Over time, every brand evolves to stay relevant to its customers. You may not go through a corporate "rebranding" exercise to the extent that Wendy's, Burger King, or Arby's recently did, adopting a new logo, new store design, and/or new products.
- Nate DaPore
- 6,319 Reads
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