New Jersey Feature Articles

New Jersey Feature Articles

Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.

Informative articles to support business buyers, franchisees, and franchisors in New Jersey.

Despite all its advantages, technology has made it harder to capture consumers' attention and easier for them to bypass advertising messages.
  • Michael Daigle and Gina Malandrino
  • 4,926 Reads 1,023 Shares
Among the many tools and tactics companies can use to improve the customer experience, speed is the most overlooked.
  • John Tschohl
  • 7,026 Reads 154 Shares
Best-selling business author and trainer Zig Ziglar once said, "People don't buy drills, they buy holes."
  • Thomas Scott and Joe Mathews
  • 7,924 Reads 2 Shares
To most financial advisors, convincing their clients of the absolute necessity of maintaining a sound financial system and cash controls—and the need to consistently review, evaluate, and plan—is about as easy as selling first aid.
  • Steve LeFever
  • 7,716 Reads 60 Shares
In 2009, Charles Loflin's life was in high gear and he was racking up one success after another. Then his wife got cancer.
  • Kerry Pipes
  • 7,982 Reads
The findings from the 2014 Annual Franchise Development Report (AFDR) were unveiled this October at the 15th annual Franchise Leadership & Development Conference in Atlanta.
  • Eddy Goldberg
  • 7,673 Reads 1,023 Shares
A McKinsey Quarterly Report shows that positive word of mouth has more than twice the impact of traditional advertising.
  • Jack Mackey
  • 4,922 Reads
Thirty Golden Corral restaurants, $155 million in sales annually, and providing jobs for more than 3,000 people would most certainly qualify as a success story for Eric Holm.
  • Debbie Selinsky
  • 8,148 Reads 1,014 Shares
For NFL Quarterback David Garrard, there's no such thing as "retirement." His short break from the NY Jets, starting in May and ending in October, proves that he's not good at sitting back and doing nothing.
  • Multi-Unit Franchisee
  • 5,818 Reads
These days we hear plenty about employee engagement. We know disengaged employees are bad for business.
  • Multi-Unit Franchisee
  • 7,255 Reads 1 Shares
Larry Katzen made partner at Arthur Andersen by the time he was 30. The "Big 8" accounting firm had a long reputation for innovation and integrity.
  • Multi-Unit Franchisee
  • 6,325 Reads 5 Shares
Sonny’s BBQ
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Wan Kim is a quick study. After graduating from Boston University with a degree in international management, he began his MBA studies at the University of California-Irvine at the crest of the investment-heavy dot-com boom of the late '90s/early 2000s.
  • Kerry Pipes
  • 15,112 Reads 2 Shares
Paul Macaluso carries a unique distinction at Moe's Southwest Grill: he's the brand's first chief marketing officer.
  • Kerry Pipes
  • 6,412 Reads 1 Shares
Mary Lynne Carraway's 74 Domino's Pizza restaurants may dominate the Washington, D.C., market, but she runs her 1,800-employee business with a kind and gentle approach to success.
  • Debbie Selinsky
  • 10,756 Reads 5 Shares
After several years of being the shiny new tool everyone covets and can't wait to use, social media is now becoming just another part of the marketing toolbox, a little banged up perhaps, maybe even a little rusty.
  • Eddy Goldberg
  • 6,485 Reads 459 Shares
Bojangles' has one of the highest average unit sales volumes in the QSR industry, driven by strength across all three primary day parts.
  • Douglas J. Poppen
  • 2,519 Reads 24 Shares
A Subway franchisee in Allentown, Pa., has started accepting Bitcoins for payment - and it's working.
  • Daniel Lieberman
  • 4,416 Reads 68 Shares
Two Zaxby's franchisee partners with ties to the brand's corporate office are growing again.
  • Multi-Unit Franchisee
  • 6,155 Reads 3 Shares
A couple of months ago, our lead social media strategist at EMSI Public Relations started noticing interesting changes involving the Twitter accounts we manage for clients.
  • Marsha Friedman
  • 5,342 Reads
Franchise Update mystery shoppers posing as qualified prospects identified a stellar group of franchise companies for best practices in lead generation, follow-up, and recruitment.
  • Debbie Selinsky
  • 7,425 Reads
In the eyes of Catherine Monson, the most important role of a CEO is leading and inspiring.
  • Kerry Pipes
  • 5,669 Reads 1,022 Shares
The Human Bean
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Tom Wood, president and CEO of Floor Coverings International (FCI), is well-known for his "First to the door wins" approach to franchise sales.
  • Eddy Goldberg
  • 5,928 Reads 1 Shares
Businesses that successfully transition to social organizations will have a competitive advantage over those that do not.
  • Eddy Goldberg
  • 8,303 Reads 1,023 Shares
In 2013, U.S. franchisors of all sizes and from all sectors are "going global" with their brands. Is this a temporary trend or a long-term strategy decision?
  • William G. Edwards
  • 4,170 Reads
Many franchisors use behavioral surveys as part of their franchisee selection process. This can be a smart investment, considering the size of the payoff and the risk.
  • Steve Olson
  • 4,434 Reads
Have your begun processing payments with a smartphone or tablet yet? Maybe they're seriously considering implementing a mobile processing strategy like many other businesses and micro-merchants.
  • Jon Clark
  • 11,333 Reads 39 Shares
Multi-unit franchisee Jason Duffy may only be 38 years old, but he could write a book about being successful in business during tough economic times.
  • Debbie Selinsky
  • 7,278 Reads
Technology in the mobile space is moving at blazing speed. Normally, franchise systems tend to run a bit behind the curve when it comes to new technology, but not so in the loyalty space.
  • Tom Epstein
  • 6,034 Reads
Steve Baliva knew Hurricane Sandy was on its way and headed for the New Jersey coast.
  • Debbie Selinsky
  • 5,242 Reads 2 Shares
If your company thinks "customer service" is limited to greeting a customer and dealing with their complaints, you're missing the big picture - and tremendous profits.
  • John Tschohl
  • 6,261 Reads 102 Shares

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