CMO Roundtable - Franchising.com
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CMO Roundtable

Leading franchise CMOs answer questions and discuss today’s important topics in franchise marketing and advertising. Learn from the pros and gain new ideas, about marketing strategies, tactics, and technologies you can use to take your marketing programs to the next level.

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Imaginuity
At Imaginuity, we believe that when you know better, you do better. That’s why we connect Human Intelligence, Data Intelligence, and Artificial Intelligence to make marketing perform better for multi-location and franchise brands.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Chief marketing officer from WellBiz Brands discusses how AI affects data analysis
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A Marketing professional from Handyman Connection discusses ensuring that local stores faithfully deliver the brand promise
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A marketing professional from Playa Bowls discusses ensuring that local stores faithfully deliver the brand promise
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  • 3,258 Reads 5 Shares
A marketing professional from BNI discusses ensuring that local stores faithfully deliver the brand promise
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A Marketing professional from Kilwins discuss ensuring that local stores faithfully deliver the brand promise
  • Franchise Update Media
  • 2,707 Reads 7 Shares
Erin Walter discusses how to balance grassroots marketing and corporate campaigns
  • Franchise Update Media
  • 4,104 Reads 49 Shares
Ashley Mitchell discusses how to balance grassroots marketing and corporate campaigns
  • Franchise Update Media
  • 3,542 Reads 5 Shares
Kristine Faupel discusses how to balance grassroots marketing and corporate campaigns
  • Franchise Update Media
  • 2,935 Reads 2 Shares
Jamie Eslinger discusses how to balance grassroots marketing and corporate campaigns
  • Franchise Update Media
  • 3,085 Reads 15 Shares
PJ's coffee blends tech + personal touch to boost loyalty, elevate flavors, and celebrate New Orleans charm
  • Franchise Update Media
  • 3,933 Reads 1 Shares
Blending tech with a personal touch, Slim Chickens uses AI, data & digital tools to deepen guest connections
  • Franchise Update Media
  • 4,192 Reads 47 Shares
Dine Brands Global, Inc.
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Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
Technology should enhance human connection--at Spavia Day Spa, we blend innovation with personal care to elevate every guest experience
  • Franchise Update Media
  • 4,054 Reads 10 Shares
Tech drives our reach, but people build trust; at Spray-Net we blend automation with authentic community connection
  • Franchise Update Media
  • 4,053 Reads 20 Shares
Franchise marketing professionals with Hot Dish Advertising discuss working with different departments
  • Franchise Update Media
  • 4,069 Reads 10 Shares
Franchise marketing professionals with Buzz Franchise Brands discuss working with different departments
  • Franchise Update Media
  • 3,690 Reads 2 Shares
Franchise marketing professionals with Express Employment Professionals discuss working with different departments
  • Franchise Update Media
  • 3,528 Reads 3 Shares
Franchise marketing professional with HTeaO discuss working with different departments
  • Franchise Update Media
  • 4,514 Reads 2 Shares
Abby Taylor, Co-Founder and Chief Marketing Officer of Playa Bowls discusses how they deploy marketing spend
  • Franchise Update Media
  • 5,080 Reads 3 Shares
Crissy Russo, Vice President of National Brand Marketing at Junk King discusses how they deploy marketing spend
  • Franchise Update Media
  • 4,030 Reads 4 Shares
Maria Trujillo, Chief Marketing Officer of Cicis Pizza discusses how they deploy marketing spend
  • Franchise Update Media
  • 4,050 Reads 4 Shares
Elyse Blouin, Chief Marketing Officer of WellBiz Brands discusses how they deploy marketing spend
  • Franchise Update Media
  • 3,730 Reads 11 Shares
Wienerschnitzel
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Wienerschnitzel
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Wienerschnitzel
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Marketing executive Stacey Pool discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 4,976 Reads 31 Shares
Marketing executive Hannah Keyser discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 5,689 Reads 20 Shares
Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
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  • 4,612 Reads 7 Shares
Marketing executive Stephanie Hill discusses the importance of customer feedback and data analytics
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  • 6,968 Reads 97 Shares
AI and ChatGPT elevate Checkers & Rally's customer experience, marketing, and employee recruitment.
  • Franchise Update Media
  • 6,965 Reads 4 Shares
Marketing Executive at Bubbakoo's Burritos, Chris Ives discusses the use of AI and ChatGPT
  • Franchise Update Media
  • 5,990 Reads 7 Shares
At Bubbakoo's Burritos, we use AI and tech to enhance customer experience, optimize operations, and personalize support through our apps and loyalty program.
  • Franchise Update Media
  • 5,973 Reads 17 Shares
Marketing professional Amanda Maquet from Moran Family of Brands discusses how teamwork elevates the guest experience
  • Franchise Update Media
  • 5,362 Reads 31 Shares
Marketing professional Angela Zerda Paules from Buzz Franchise Brands discusses how teamwork elevates the guest experience
  • Franchise Update Magazine
  • 4,548 Reads 2 Shares
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