CMO Roundtable - Franchising.com
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CMO Roundtable

Leading franchise CMOs answer questions and discuss today’s important topics in franchise marketing and advertising. Learn from the pros and gain new ideas, about marketing strategies, tactics, and technologies you can use to take your marketing programs to the next level.

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MSA Worldwide
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A Marketing professional from Kilwins discuss ensuring that local stores faithfully deliver the brand promise
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Erin Walter discusses how to balance grassroots marketing and corporate campaigns
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Ashley Mitchell discusses how to balance grassroots marketing and corporate campaigns
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Kristine Faupel discusses how to balance grassroots marketing and corporate campaigns
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Jamie Eslinger discusses how to balance grassroots marketing and corporate campaigns
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PJ's coffee blends tech + personal touch to boost loyalty, elevate flavors, and celebrate New Orleans charm
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Blending tech with a personal touch, Slim Chickens uses AI, data & digital tools to deepen guest connections
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Technology should enhance human connection--at Spavia Day Spa, we blend innovation with personal care to elevate every guest experience
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Tech drives our reach, but people build trust; at Spray-Net we blend automation with authentic community connection
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Franchise marketing professionals with Hot Dish Advertising discuss working with different departments
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Franchise marketing professionals with Buzz Franchise Brands discuss working with different departments
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MSA Worldwide
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MSA Worldwide
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MSA Worldwide
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Franchise marketing professionals with Express Employment Professionals discuss working with different departments
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Franchise marketing professional with HTeaO discuss working with different departments
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Abby Taylor, Co-Founder and Chief Marketing Officer of Playa Bowls discusses how they deploy marketing spend
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Crissy Russo, Vice President of National Brand Marketing at Junk King discusses how they deploy marketing spend
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Maria Trujillo, Chief Marketing Officer of Cicis Pizza discusses how they deploy marketing spend
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Elyse Blouin, Chief Marketing Officer of WellBiz Brands discusses how they deploy marketing spend
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Marketing executive Stacey Pool discusses the importance of customer feedback and data analytics
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Marketing executive Hannah Keyser discusses the importance of customer feedback and data analytics
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Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
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Marketing executive Stephanie Hill discusses the importance of customer feedback and data analytics
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Dine Brands Global, Inc.
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AI and ChatGPT elevate Checkers & Rally's customer experience, marketing, and employee recruitment.
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Marketing Executive at Bubbakoo's Burritos, Chris Ives discusses the use of AI and ChatGPT
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At Bubbakoo's Burritos, we use AI and tech to enhance customer experience, optimize operations, and personalize support through our apps and loyalty program.
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Marketing professional Amanda Maquet from Moran Family of Brands discusses how teamwork elevates the guest experience
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Marketing professional Angela Zerda Paules from Buzz Franchise Brands discusses how teamwork elevates the guest experience
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Marketing professional Patrick Schwing from Zaxby's discusses how teamwork elevates the guest experience
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Marketing professional Madeleine Zook from Premium Service Brands discusses how teamwork elevates the guest experience
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Celebree School prioritizes personalized customer experiences, driving franchisee profits through tailored education, consistent standards, and continuous improvement
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Mathnasium, leading math education for 20+ years, fosters deep understanding and love for math, boosting enrollment and franchisee profitability through real academic growth and positive referrals
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