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More than 300 franchise marketing executives and suppliers packed the Ritz-Carlton Buckhead in Atlanta in June 2013 for the 3rd annual Franchise Consumer Marketing Conference.
  • Franchise Update Media
  • 8,063 Reads 1,014 Shares
Charles Smithgall has a system. He operates with a simple business plan and model that focuses on executing fundamentals and getting results.
  • Kerry Pipes
  • 11,449 Reads 1 Shares
Hello? Is anybody there? One of the biggest problems sales people face with social media and technology is the lack of real, meaningful contact and communication.
  • Multi-Unit Franchisee
  • 5,479 Reads
Stories are the basis of human communication and decision-making. We use stories to relate to one another and make sense of the world around us.
  • Joe Mathews and Thomas Scott
  • 4,581 Reads
Everyone knows the names of the most popular business books and the gurus who wrote them: Peter Drucker, Tom Peters, Ken Blanchard, Jim Collins... you know the list.
  • Eddy Goldberg
  • 3,395 Reads
Now's the time to start pre-closing your prospect. As franchise pros stress, "The best close starts with the opening!" This is the most opportune time to set expectations and take control through leadership.
  • Steve Olson
  • 3,226 Reads
If you ask retired NFL defensive tackle Don Davey to list the qualities needed to succeed in the NFL or in franchising, his list is the same: competitiveness, tenacity, discipline, coachability, and focus
  • Debbie Selinsky
  • 6,467 Reads
How do you set standards and measure performance in your brand's sales and development department?
  • Franchise Update
  • 5,136 Reads 1,023 Shares
Peyton Manning just completed his most productive season ever as a pro. If anyone is surprised by that, they shouldn't be. According to ESPN, what many fail to realize is that statistically the Denver Broncos have the number one offensive line in football.
  • Multi-Unit Franchisee
  • 5,627 Reads
Because most of us dread being called out for mistakes or weaknesses, leaders who hope to give honest feedback run the risk of angering employees and decreasing their productivity if it isn't delivered correctly.
  • Dr. Tasha Eurich
  • 5,272 Reads
Every company makes mistakes that could make them lose customers. I don't care what business you are in, something will go wrong.
  • John Tschohl
  • 4,097 Reads
MY SALON Suite
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Have you ever wanted to slap an exceptionally rude customer silly? That won't help as much as a solution a cafe owner in Nice, France...
  • Eddy Goldberg
  • 3,014 Reads
We're all familiar with the classics in the world of business books: Ken Blanchard, Jim Collins, Stephen Covey, Peter Drucker... you know the names.
  • Eddy Goldberg
  • 3,080 Reads
When an Instagram photo earns 11 likes, instead of showing a list of the handles of the people who have liked it, Instagram shows the number of likes.
  • Daniel Lieberman
  • 3,876 Reads
Not all entrepreneurs have the drive, initiative, and persistence to make it to the top. It takes a savvy operator who can evaluate risk and is not afraid to take it.
  • Multi-Unit Franchisee
  • 9,381 Reads 1,023 Shares
Keith Gerson has spent more than 35 years in franchising in many different sales, development, and leadership positions.
  • Keith Gerson
  • 3,043 Reads
Franchise Update Media and MFV Expositions are joining forces this June to produce the first-ever Regional Multi-Unit Franchisee Summit, at the Jacob K. Javits Convention Center in New York City.
  • Franchise Update Media
  • 10,594 Reads 1,022 Shares
Cancer was a wakeup call for Charles Loflin. He was a successful businessman in 2009 going from one accomplishment to the next.
  • Kerry Pipes
  • 14,729 Reads 3 Shares
When you drive up to Disneyland the message is clear: "The Happiest Place On Earth." That not only announces their intention, it also defines their performance standards.
  • Jim Cathcart
  • 4,477 Reads
Online reviews, smartphones, and social media are not passing fads. Can they be useful to your franchise recruiting and development efforts?
  • Tim Johnson
  • 6,911 Reads 17 Shares
The face of America's franchise owners is changing. In the traditional franchise model, the franchisee purchases a brand and follows an operator's manual.
  • Jennifer Tucker
  • 13,606 Reads 1,014 Shares
Tropical Smoothie Cafe
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If the first step in bringing your franchise overseas is to determine which international market is best for your brand, the second step is to decide what kind of deal you want to sign.
  • Martin Hancock
  • 5,062 Reads 1 Shares
This meeting with your prospective candidate is the most important step in the recruitment process. It's your first real "date," the one that determines whether you two have what it takes for a serious relationship.
  • Steve Olson
  • 3,227 Reads
Keeping the business model simple has paid off handsomely for Charles Smithgall over the past 18 years he has been an Aaron's franchisee
  • Kerry Pipes
  • 6,338 Reads 1,014 Shares
As chief brand officer at BrightStar Care, Jayson Pearl leads cross-functional teams responsible for marketing, clinical operations, training, and national account management for 275 locations.
  • Kerry Pipes
  • 4,465 Reads 2 Shares
Validating and analyzing the effectiveness of social media activity can be challenging. There's a tendency to believe that the whole subject is black magic...
  • Daniel Lieberman
  • 3,242 Reads
Tom Wood, president and CEO of Floor Coverings International (FCI), served as Conference Chair of the 2014 Franchise Leadership & Development Conference in October.
  • Eddy Goldberg
  • 3,480 Reads 1 Shares
More than 5,000 veterans and military spouses have become franchise business owners in the past two years, according to the International Franchise Association.
  • Multi-Unit Franchisee
  • 7,048 Reads 1,023 Shares
Franchise Update Media is pleased to announce a new addition to the company. Diane Phibbs will be taking on a new role as Executive Vice President.
  • Franchise Update Media
  • 10,162 Reads 1 Shares
While many small and medium-sized businesses have been quick to embrace free postings on social media networks, one-fourth of those active on social networks expect to spend more money to advertise on sites like Facebook, LinkedIn, and Twitter in 2014...
  • Multi-Unit Franchisee
  • 6,368 Reads
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