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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

New book from franchise veteran and business professor: Everything you need to know about starting a successful franchise
  • Eddy Goldberg
  • 8,507 Reads 9 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 4,659 Reads 4 Shares
California’s FAST Recovery Act (AB 257) is a clear and present danger to franchising
  • Therese Thilgen
  • 11,623 Reads 89 Shares
With tech’s rise into every aspect of franchising, implementing a technology fee in your FDD is not only a good idea, it may be a necessary one
  • FranConnect
  • 7,606 Reads 4 Shares
With David Weil defeated, the IFA urges franchisees to get involved in protecting the FTC Franchise Rule and to attend the FAN meeting in D.C. this September
  • Matt Haller
  • 7,412 Reads 6 Shares
Our August roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 10,090 Reads 3 Shares
Preparing for a majority multicultural consumer base in the US begins with awareness and sensitivity – and starts today
  • Eddy Goldberg
  • 6,758 Reads 10 Shares
PrideStaff multi-unit franchisee and former SBA staffer advises business owners to transform their hiring and retention processes
  • Matt Becker
  • 6,675 Reads 12 Shares
For employees, a little gratitude and appreciation goes a long way toward retaining employees – and helps with hiring new ones
  • Motivosity
  • 7,243 Reads 35 Shares
Franchise growth, franchise expansion, new franchise units, mergers & acquisitions, franchise capital, franchise funding, regulation, legislation, technology, new brands, emerging brands, leadership, franchise incentives, franchise news, Covid-19, coronavirus, pandemic
  • Eddy Goldberg
  • 6,563 Reads 3 Shares
E-book: The SMS Marketer’s Guide to Customer Loyalty & Retention
  • Eddy Goldberg
  • 13,323 Reads 6 Shares
Broken Yolk
SPONSORED CONTENT
Broken Yolk
SPONSORED CONTENT
Broken Yolk
SPONSORED CONTENT
And the 2022 award for Overall Franchise Marketing Leadership goes to… Wild Birds Unlimited!
  • Kerry Pipes
  • 13,058 Reads 27 Shares
Our July roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 12,093 Reads 2 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 5,885 Reads 1 Shares
Selling franchises to younger candidates means offering them more than just financial incentives
  • Evan Hackel
  • 5,089 Reads 35 Shares
5 articles on marketing trends summed up for the busy marketing executive
  • Eddy Goldberg
  • 6,587 Reads 9 Shares
Technology solutions from these 3 companies helped keep global franchises going and growing during the pandemic
  • William Edwards
  • 3,837 Reads 6 Shares
As franchise development kicks back into gear, lenders remain cautious and require more from applicants
  • Darrell Johnson
  • 4,286 Reads 7 Shares
After steady growth in Ohio and Michigan, Scramblers, a breakfast and lunch concept, is spreading its wings beyond its Midwest roots
  • Kerry Pipes
  • 4,235 Reads 7 Shares
Emerging brands offer tremendous opportunities for franchisees with a longer-term view, but are not without risk
  • Andrew Seid
  • 3,866 Reads 11 Shares
This ebook from Act-On lays out 7 steps for setting up your next lead nurturing campaign
  • Eddy Goldberg
  • 3,118 Reads 3 Shares
Angry Crab Shack
SPONSORED CONTENT
Angry Crab Shack
SPONSORED CONTENT
Angry Crab Shack
SPONSORED CONTENT
Everyone likes stories. Here’s how to use storytelling as part of your retail sales process with consumers
  • Bob Phibbs
  • 3,840 Reads 4 Shares
Our June roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 2,907 Reads 2 Shares
Digital dilemma: Balancing adoption of online technologies against increasing customer data privacy and protection laws
  • Kerry Pipes
  • 5,305 Reads 8 Shares
The IFA’s Open for Opportunity campaign seeks to protect the franchise business model in 2022
  • Matt Haller
  • 3,967 Reads 20 Shares
Looking for service brand opportunities? Check out the ones listed among the 86 new concepts in FRANdata’s Q1 2022 report!
  • FRANdata
  • 7,032 Reads 10 Shares
3 tips on how being an advocate for job candidates, as well as your own company, pays off for both parties
  • Jeremy Eskenazi
  • 2,597 Reads 8 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 3,458 Reads
To improve franchisee engagement, set expectations and goals appropriately. Part 2 of a 3-part series from FranConnect
  • FranConnect
  • 2,620 Reads 3 Shares
Postal Connections and iSold It co-owner Fred Morache built his brands on listening to franchisees and customers and on top-notch training and support
  • Fred Morache
  • 4,164 Reads 6 Shares
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