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Every brand has a story - but not everyone knows how to tell it. Use these 5 tips to tell yours most effectively.
  • Lora Kellogg
  • 7,256 Reads 21 Shares
Social media has been around for more than two decades. While social media is well known today, it began humbly on a site called SixDegrees.com, which allowed users to create a profile and “friend” other users.
  • Shawna Ford
  • 7,144 Reads 6 Shares
Retaining great employees is the key to success in franchising, or in any business for that matter. This is especially true in retail businesses, where your company is represented by the people who deal directly with your customers
  • Eddy Goldberg
  • 58,643 Reads 62 Shares
The annual Multi-Unit Franchising Conference drew more than 1,600 attendees to Las Vegas this past April.
  • Kerry Pipes & Eddy Goldberg
  • 8,660 Reads 7 Shares
Florida franchisees operating first-of-its-kind four brand automotive care location.
  • Multi-Unit Franchisee
  • 7,725 Reads 23 Shares
If you’re thinking about investing in a pet franchise then these 8 questions are essential for you to ask.
  • Emma Pearson
  • 14,244 Reads 18 Shares
Proper planning and insight, along with an additional brand, can help grow your portfolio and drive sales.
  • Kendall Rawls
  • 5,942 Reads 4 Shares
If you have a great franchisee training program, let candidates know about it!
  • Evan Hackel
  • 6,805 Reads 20 Shares
Code Ninjas CEO tells how development and operations team up on recruitment.
  • David Graham
  • 5,319 Reads 8 Shares
Digital marketing technologies have become indispensable for franchisors seeking new operators, as well as for franchisees seeking new customers.
  • Sara Wykes
  • 16,477 Reads 124 Shares
Training employees can be challenging for new franchisees who have never operated their own business before. While they come to franchising with many valuable skills, training employees usually is not one of them.
  • Eddy Goldberg
  • 61,575 Reads 98 Shares
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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Selecting the winners for our annual Most Valuable Performer (MVP) Awards means analyzing applications submitted on behalf of some of the best multi-unit franchisees in the business.
  • Eddy Goldberg
  • 10,244 Reads 155 Shares
Dunkin' Donuts Unveils the Future with its 'Next Generation' Concept at Massachusetts Location.
  • Multi-Unit Franchisee
  • 12,681 Reads 221 Shares
The home services marketplace is estimated to be around $400 billion and there are no signs of its growth slowing down any time soon.
  • Emma Pearson
  • 14,088 Reads 49 Shares
Former Planet Fitness Multi-Unit Operator Signs on for 10 Crunch Locations in the Southeast.
  • Multi-Unit Franchisee
  • 7,865 Reads 11 Shares
It's an excellent time to be part of franchise operations. With franchise growth and multi-unit franchising, in particular, continuing to soar, the industry is working tirelessly to keep up with demand.
  • Amos Durbin
  • 6,206 Reads 20 Shares
One of the challenges new franchisees face begins soon after the franchise agreement is signed: hiring and training employees. The success of each franchised unit depends on the quality and behavior of its employees.
  • Eddy Goldberg
  • 69,040 Reads 2 Shares
We are finally entering a cycle of higher inflation expectations. Is that good for franchising? That's not a trivial question as it can significantly affect unit performance and expansion decisions.
  • Darrell Johnson
  • 9,450 Reads 48 Shares
Generational Shifts By Gen Zers, Millennials, and Baby Boomers Impacting Restaurant and Foodservice Sectors.
  • Multi-Unit Franchisee
  • 8,582 Reads 31 Shares
Do You Know How to Project What Capital Requirements You'll Need to Accurately Fund and Meet your Growth and Development Schedule?
  • Kendall Rawls
  • 6,402 Reads 12 Shares
If you are chomping at the bit to become your own boss by investing in an automotive franchise, now is certainly a good time to do so.
  • Emma Pearson
  • 17,883 Reads 9 Shares
Dogtopia
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Dogtopia
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Dogtopia
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Learn how Club Pilates creates online ads that build loyalty and engage customers
  • Jessica Yarmey
  • 6,211 Reads 75 Shares
Social media marketing news you can use. This week: 1) Crisis management: How badly will "Papa John" Schnatter's problems hurt the brand he founded?; 2) 10 ways digital marketers can improve their effectiveness; 3) 5 steps for turning "ordinary" online conversations into actionable leads; 4) Yelp cannot be ordered to take down negative reviews, says California's Supreme Court.
  • Eddy Goldberg
  • 6,661 Reads 4 Shares
Kent Frogley, Chief Marketing Officer at Real Property Management and Jessica Yarmey, chief marketing officer at Club Pilates, explain how they create online ads that engage customers, build loyalty, and get results. Here's what they told us.
  • Franchise Update
  • 9,215 Reads 6 Shares
Previously, we discussed how you can tap into the rich marketing resources provided by 1) your franchisor, and 2) your fellow franchisees.
  • Eddy Goldberg
  • 90,921 Reads 2 Shares
So you want to get financing to grow your business. What does your bank want from you in your loan proposal?
  • Rod Bristol
  • 7,208 Reads 18 Shares
New Research Explores Consumer Dining Habits and Motivators Changing the Way Diners Engage with Foodservice.
  • Multi-Unit Franchisee
  • 5,450 Reads 11 Shares
Study Finds Restaurant Sales Up Slightly in June But Store Traffic in Decline.
  • Multi-Unit Franchisee
  • 4,294 Reads 3 Shares
Improve your lead gen through social media with these 4 useful tips
  • Lora Kellogg
  • 7,955 Reads 80 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 4,000 Reads 6 Shares
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