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Pam Wolfe loves to cook. So much so that when she first began operating Papa Murphy's Take'N'Bake Pizza franchises 15 years ago you could almost always find her in the company kitchen
  • Helen Bond
  • 4,582 Reads 1 Shares
What make a franchise All-STAR? A passion for excellence. That's the premise behind the STAR Awards (Speaking To and Responding), presented annually at Franchise Update's Leadership & Development Conference, held October 3-5 in Atlanta.
  • Michele Chandler
  • 5,842 Reads
Astute leaders guide and direct from the front lines of the company. Leaders are continually present and interacting with their employees in order to see what is slowly transforming and changing and what is causing unit frustrations.
  • Timothy F. Bednarz
  • 3,955 Reads
Knocking down the silos, integrating marketing and sales to align their efforts to boost both consumer and franchise marketing results, is a hot topic these days.
  • Eddy Goldberg
  • 3,556 Reads 609 Shares
With planning well under way for the 3rd annual Franchise Consumer Marketing Conference in Atlanta on June 25-26, we asked our incoming chair, Wendy Magus, vice president of marketing at Kiddie Academy, for her thoughts on why this conference has quickly become so valuable to her.
  • Franchise Update
  • 3,093 Reads 52 Shares
Marketers have a lot to do these days, both despite and because of technology - as well as their expanding role in the enterprise.
  • Eddy Goldberg
  • 2,939 Reads 154 Shares
If you're using a content marketing strategy with your social media channels, you'll recognize the problem that our tool of the month solves.
  • Daniel Lieberman
  • 2,332 Reads 12 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, announces that Sean Falk, multi-brand franchise owner and former Marine, is the chairman of the 2013 Multi-Unit Franchising Conference, which will be held March 27-29 at Caesars Palace in Las Vegas.
  • Franchise Update Media
  • 18,617 Reads
As many of you already know, there are significant changes to lease accounting on the horizon.
  • Cory Bennett
  • 15,918 Reads 1,005 Shares
Randy Merrill is an Army veteran who is looking for a few good brands--as long as they're in his wheelhouse: sports, health, and wellness.
  • Multi-Unit Franchisee
  • 4,066 Reads 14 Shares
Terri Snyder's 30 years of experience in foodservice marketing include stints with Pizza Hut, Domino's, and T.G.I. Friday's.
  • Kerry Pipes
  • 6,818 Reads 2 Shares
Hot Dish Advertising
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Are you a great leader or an "at risk" failing leader? How do you know? What would your staffers say? What would your own supervisor say?
  • Multi-Unit Franchisee
  • 7,528 Reads 625 Shares
It was a late night of channel surfing that gave this former surfer-turned-franchisee a life-changing idea to feed the hungry.
  • Multi-Unit Franchisee
  • 7,180 Reads 50 Shares
How can you help prospects with questions to ask and what information they should be seeking from franchise development people and franchisees?
  • Franchise Update
  • 4,831 Reads 124 Shares
You'll increase your closings by 30 percent or more if you understand why and how buyers buy.
  • Steve Olson
  • 5,018 Reads
Mobile commerce is catching on, even in the high-end market of buying a business.
  • Franchise Update
  • 5,536 Reads 3 Shares
For William Bruce, chief operating officer at Abundant Brands in American Fork, Utah, a late night of channel surfing turned into a life-altering idea to feed the hungry.
  • Helen Bond
  • 6,893 Reads 97 Shares
I would like to introduce you to "Norm," and how we might consider working with him.
  • Marc Kiekenapp
  • 2,693 Reads 30 Shares
When franchisee prospects begin their research into franchise brands, they often don't have a clue about what questions to ask their franchisor, or what to ask franchisees during the validation phase of their investigation.
  • Erin Crawford
  • 2,166 Reads 61 Shares
As a former Air Force fighter pilot, Greg Mooneyham is a natural risk-taker. But his decision to venture into the world of franchising in the fitness industry during an economic downturn was a calculated move to practice what he preached.
  • Helen Bond
  • 7,113 Reads 142 Shares
Effective leaders manage by keeping their fingers on the pulse of their employees' key activities.
  • Timothy Bednarz
  • 7,445 Reads 659 Shares
Movita Juice Bar
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That stockbroker job Kevin Osterfeld had longed for didn't turn out quite like he planned. So he made a change.
  • Multi-Unit Franchisee
  • 8,805 Reads 1 Shares
Doug Pendergast makes no bones about it when he says one of his goals for Krystal Burger is to focus the brand on being better, not bigger.
  • Kerry Pipes
  • 6,485 Reads 2 Shares
Gina Puente has built her franchise empire in a nontraditional way. She operates her brands in airports and hospitals and she is an innovator with a passion for creating her own brands.
  • Multi-Unit Franchisee
  • 6,330 Reads 233 Shares
Having a flock of happy customers is like having your own advertising agency.
  • Dr. Nido Qubein
  • 5,409 Reads 163 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, announces the third annual Franchise Consumer Marketing Conference will be held June 25-26, 2013 at the Ritz-Carlton Buckhead in Atlanta.
  • PRESS RELEASE
  • 2,304 Reads 1,021 Shares
Customer journey mapping is a hot topic for the leaders of franchise organizations.
  • Jack Mackey
  • 12,152 Reads 1 Shares
Confused about using social media as part of your consumer marketing toolkit? You're not alone.
  • Franchise Update
  • 3,835 Reads 40 Shares
CMOs must adapt or die in today's social media-driven marketing world, according to strategic marketing consultant Lisa Nirell, president of Energize Growth.
  • Eddy Goldberg
  • 2,970 Reads 13 Shares
An overwhelming number of franchisees are perplexed about network security ownership and responsibility--especially when it comes time to pay for a data compromise.
  • Gary Glover
  • 5,818 Reads 14 Shares
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