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The 2011 Annual Franchise Development Report (AFDR) is a comprehensive research guide to sales and lead generation performance in franchise recruitment.
  • Franchise Update
  • 2,688 Reads
Ever wish for a marketing miracle, hoping to discover the "magic bullet" that creates stampedes of buyers begging for your franchise?
  • Steve Olson
  • 3,401 Reads 184 Shares
An old fisherman I once knew loved to talk wistfully of his once-secret fishing hole.
  • Melinda Caughill
  • 4,236 Reads
It happens every year, usually in February or March. Business owners across the country meet with their accountants to review the previous year.
  • Steve LeFever
  • 8,297 Reads 163 Shares
Unit-level economics. This single key is the greatest predictor of a franchisor's future success!
  • Joe Mathews
  • 4,809 Reads 1 Shares
Pollo Campero will open three Houston locations by year-end featuring its new design and menu.
  • Eddy Goldberg
  • 5,108 Reads 1 Shares
Robert Branca, Jr., and his family of Dunkin' Donuts multi-unit franchisees offer the kind of advertisement for franchise success that money can't buy.
  • Debbie Selinsky
  • 15,609 Reads 6 Shares
It takes a creative mind to exercise leadership in the 21st century.
  • Dr. Nido Qubein
  • 7,472 Reads 2 Shares
There's no arguing that banks, potential investors, and creditors look heavily to a company's financial statements to determine its value.
  • Mike Handelsman
  • 5,830 Reads 1,023 Shares
Dave Melton has learned the importance of setting standards for the employees at his Domino's locations.
  • Multi-Unit Franchisee
  • 6,050 Reads 289 Shares
Each day you are flooded with articles about using social media and mobile technology, and how important it is for your company to keep up.
  • Tom Epstein
  • 4,957 Reads 1,023 Shares
McAlister's Deli
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McAlister's Deli
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McAlister's Deli
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For Dev and Sunita Sagar, branching out from their Denny's restaurant into Baja Fresh and Jack in the Box allowed them to cover different segments of the restaurant business in Northern California
  • Multi-Unit Franchisee
  • 5,376 Reads
In a ground-breaking event this past June, the first Franchise Consumer Marketing Conference attracted marketing executives from 57 franchise brands with more than $11 billion in annual system-wide sales--all seeking better ways to connect with customers in today's digital marketing environment.
  • Kerry Pipes and Eddy Goldberg
  • 3,038 Reads 8 Shares
Consumer survey results indicate that 97 percent of consumers investigate products and services over the Internet before buying.
  • Kerry Pipes
  • 4,322 Reads 57 Shares
Franchising is a complex business in that as a franchisor we have to fully understand two layers of customer profiles.
  • Randy Murphy
  • 8,761 Reads
You may not know it yet, but you are at war. An unprecedented battle rages over what you are entrusted to protect: your customer's credit card data.
  • David Ellis
  • 5,177 Reads 61 Shares
The final step in a simple social media strategy comes down to preparation.
  • Erica McClenny
  • 3,426 Reads 57 Shares
Metrics firm Experian studied how people spent their time online in the United Kingdom this August.
  • Daniel Lieberman
  • 2,860 Reads 4 Shares
On the cusp of turning 30, Bryan Selden was looking to grow his business.
  • John Carroll
  • 4,328 Reads
It's a smooth ride when you have the right franchisees in your system. But what do you do with those frustrated franchisees that "aren't making it happen?"
  • Steve Olson
  • 2,823 Reads 5 Shares
Smart franchisees are always looking for ways to increase cash flow and reduce expenses.
  • Andy Gustafson
  • 9,464 Reads 189 Shares
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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During the past couple of years, the U.S. government has reduced the number of raids on businesses that knowingly, or unwittingly, employ illegal immigrants
  • Multi-Unit Franchisee
  • 4,395 Reads 123 Shares
Most of us hate complaints. We hate to get them, and we hate to give them.
  • Multi-Unit Franchisee
  • 7,233 Reads
Technology has allowed us to track our lead sources, assist us in buying advertising, organize our day, notify us when to make a call, and send emails.
  • Marc Kiekenapp
  • 3,207 Reads 23 Shares
Lenny's Sub Shop President Brent Alvord lends new meaning to the term, well-rounded: an MBA in finance from the University of Memphis, 15 years as an executive with organizations such as Burger King, FedEx, and America Online, and a hands-on understanding of the restaurant industry he acquired as a youth working at Subway, Ruby Tuesday's, and Chili's.
  • Debbie Selinsky
  • 4,600 Reads 2 Shares
Brothers Joe, Ricky, and John Rosa were no strangers to the restaurant business.
  • Multi-Unit Franchisee
  • 12,212 Reads
Try a few of these selling tips to sharpen your process and accelerate your inquiry-to-close cycle.
  • Steve Olson
  • 6,846 Reads 389 Shares
What are you doing to create a compelling, response-driven recruitment website for your brand?
  • Franchise Update
  • 6,186 Reads 517 Shares
The Annual Franchise Development Report (AFDR) from Franchise Update Media Group is a comprehensive research guide to sales and lead generation performance in franchise recruitment.
  • Franchise Update
  • 5,100 Reads 24 Shares
As savvy franchise companies continue to flourish in a changing economy, FUSR continues to bring you good news each month.
  • Eddy Goldberg
  • 5,569 Reads 179 Shares
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