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Zig Ziglar once said, "People don't buy drills, they buy holes." Carrying his logic into franchising, franchisees don't really invest in franchise opportunities; they invest in the future they are designing for themselves and their families.
  • Joe Mathews
  • 5,290 Reads 124 Shares
When franchisee prospects begin their research into franchise brands, they're often clueless about what questions to ask their franchisor, or what to ask franchisees during validation.
  • Brian Sommers
  • 2,314 Reads 86 Shares
In last month's FUSR, we began a three-part series on how to better understand the psychology of franchise buyers.
  • Steve Olson
  • 2,881 Reads 163 Shares
Franchising is big. And so are some of its franchisees. Just take a look at our "Mega 99" list (page 54) and you'll see what we mean!
  • Multi-Unit Franchisee
  • 6,520 Reads 1,023 Shares
Do you know how many days it takes from signing until your franchisees can begin collecting revenues?
  • Keith Gerson
  • 4,069 Reads 1 Shares
This past August marked a milestone for Randy Shacka and for Two Men and a Truck: Shacka not only became the first non-family president of the Michigan-based franchisor, he also did it at the only company he's ever worked for--and at just 33.
  • Kerry Pipes
  • 5,445 Reads 351 Shares
Ellen Hui spent years as a multi-brand franchisee in the San Francisco Bay area. Following the sale of her business, she has turned to helping franchisors and franchisees improve their operational efficiencies.
  • Multi-Unit Franchisee
  • 5,708 Reads 85 Shares
Last time leadership authority Roxi Hewertson, President & CEO of the Highland Consulting Group, detailed five behaviors and attitudes that show up consistently in successful leaders.
  • Multi-Unit Franchisee
  • 10,423 Reads 1,039 Shares
Pam Wolfe loves to cook. So much so that when she first began operating Papa Murphy's Take'N'Bake Pizza franchises 15 years ago you could almost always find her in the company kitchen
  • Helen Bond
  • 4,674 Reads 1 Shares
What make a franchise All-STAR? A passion for excellence. That's the premise behind the STAR Awards (Speaking To and Responding), presented annually at Franchise Update's Leadership & Development Conference, held October 3-5 in Atlanta.
  • Michele Chandler
  • 6,120 Reads
Astute leaders guide and direct from the front lines of the company. Leaders are continually present and interacting with their employees in order to see what is slowly transforming and changing and what is causing unit frustrations.
  • Timothy F. Bednarz
  • 4,021 Reads
Marco's Pizza®
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Knocking down the silos, integrating marketing and sales to align their efforts to boost both consumer and franchise marketing results, is a hot topic these days.
  • Eddy Goldberg
  • 3,620 Reads 609 Shares
With planning well under way for the 3rd annual Franchise Consumer Marketing Conference in Atlanta on June 25-26, we asked our incoming chair, Wendy Magus, vice president of marketing at Kiddie Academy, for her thoughts on why this conference has quickly become so valuable to her.
  • Franchise Update
  • 3,197 Reads 52 Shares
Marketers have a lot to do these days, both despite and because of technology - as well as their expanding role in the enterprise.
  • Eddy Goldberg
  • 3,010 Reads 154 Shares
If you're using a content marketing strategy with your social media channels, you'll recognize the problem that our tool of the month solves.
  • Daniel Lieberman
  • 2,426 Reads 12 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, announces that Sean Falk, multi-brand franchise owner and former Marine, is the chairman of the 2013 Multi-Unit Franchising Conference, which will be held March 27-29 at Caesars Palace in Las Vegas.
  • Franchise Update Media
  • 18,803 Reads
As many of you already know, there are significant changes to lease accounting on the horizon.
  • Cory Bennett
  • 16,024 Reads 1,005 Shares
Randy Merrill is an Army veteran who is looking for a few good brands--as long as they're in his wheelhouse: sports, health, and wellness.
  • Multi-Unit Franchisee
  • 4,155 Reads 14 Shares
Terri Snyder's 30 years of experience in foodservice marketing include stints with Pizza Hut, Domino's, and T.G.I. Friday's.
  • Kerry Pipes
  • 7,018 Reads 2 Shares
Are you a great leader or an "at risk" failing leader? How do you know? What would your staffers say? What would your own supervisor say?
  • Multi-Unit Franchisee
  • 7,659 Reads 625 Shares
It was a late night of channel surfing that gave this former surfer-turned-franchisee a life-changing idea to feed the hungry.
  • Multi-Unit Franchisee
  • 7,298 Reads 50 Shares
Marco's Pizza®
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Marco's Pizza®
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Marco's Pizza®
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How can you help prospects with questions to ask and what information they should be seeking from franchise development people and franchisees?
  • Franchise Update
  • 4,968 Reads 124 Shares
You'll increase your closings by 30 percent or more if you understand why and how buyers buy.
  • Steve Olson
  • 5,103 Reads
Mobile commerce is catching on, even in the high-end market of buying a business.
  • Franchise Update
  • 5,598 Reads 3 Shares
For William Bruce, chief operating officer at Abundant Brands in American Fork, Utah, a late night of channel surfing turned into a life-altering idea to feed the hungry.
  • Helen Bond
  • 7,022 Reads 97 Shares
I would like to introduce you to "Norm," and how we might consider working with him.
  • Marc Kiekenapp
  • 2,781 Reads 30 Shares
When franchisee prospects begin their research into franchise brands, they often don't have a clue about what questions to ask their franchisor, or what to ask franchisees during the validation phase of their investigation.
  • Erin Crawford
  • 2,250 Reads 61 Shares
As a former Air Force fighter pilot, Greg Mooneyham is a natural risk-taker. But his decision to venture into the world of franchising in the fitness industry during an economic downturn was a calculated move to practice what he preached.
  • Helen Bond
  • 7,321 Reads 142 Shares
Effective leaders manage by keeping their fingers on the pulse of their employees' key activities.
  • Timothy Bednarz
  • 7,557 Reads 659 Shares
That stockbroker job Kevin Osterfeld had longed for didn't turn out quite like he planned. So he made a change.
  • Multi-Unit Franchisee
  • 9,003 Reads 1 Shares
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