Automotive Feature Articles
Informative Automotive franchise articles to support business buyers, franchisees, and franchisors.
If you feel like a car doing a burnout in your current job and are dreaming of being your own boss, investing in an automotive franchise may be just the ticket.
- Emma Pearson
- 53,484 Reads 1,183 Shares
Diversification, a recommended strategy in designing an investment portfolio, is a big part of the thinking behind the growth in multi-brand franchising. No matter how good the ROI may be from a single brand, savvy investors know it's not wise to put all their eggs in one basket.
- Eddy Goldberg
- 66,253 Reads 8 Shares
Jiffy Lube Multi-Unit Franchisee Finds Unique Advantage to Becoming a Mighty Auto Parts franchisee.
- Multi-Unit Franchisee
- 5,159 Reads 64 Shares
As the world's largest swimming pool retail, service, and repair franchise, it's imperative that our marketing initiatives are successful in driving sales and traffic on a local level to our more than 230 locations across the Southeast.
- Franchise Update
- 4,407 Reads 3 Shares
Senior Services franchisees earn an average pre-tax income of $123,000, which is the second highest among all franchise sectors according to Franchise Business Review's (FBR) survey of over 1,700 senior care franchisees representing 18 brands.
- Emma Pearson
- 27,201 Reads 142 Shares
When Scott Hilary arrived at Monster Tree Service in 2014, its website was almost primitively basic: one paragraph and one photograph. With that level of online marketing, it's no surprise that the company had just a handful of franchisees.
- Sara Wykes
- 4,526 Reads 10 Shares
Relationships, lending, operations, and leadership are the key performance indicators that are essential to the success of your operation.
- Kendall Rawls
- 4,751 Reads
Each year we work with FRANdata to compile a list of the country's largest multi-unit franchisee organizations. Based on total unit count, the rankings show not only the number of units these "mega" franchisees operate, but also the brands they favor.
- Multi-Unit Franchisee
- 4,998 Reads 2 Shares
We spoke with three brands, Buffalo Wings & Ring, Moe's Southwest Grill, and Meineke Car Care Centers to see how they are using social media and digital technology for customer engagement and as a local marketing tool for their franchisees.
- Eddy Goldberg
- 21,675 Reads 1 Shares
Each year, in the run-up to the annual Franchise Leadership & Development Conference, franchise brands that pre-register can choose to have themselves mystery shopped by a team of sales and lead generation experts.
- Debbie Selinsky
- 6,292 Reads
One thing was clear at this year's Franchise Consumer Marketing Conference (FCMC): times have changed and will continue to change for franchise brand marketers--more rapidly than ever before.
- Kerry Pipes & Eddy Goldberg
- 3,570 Reads
Investing in your people builds a strong foundation and helps sustain future growth of your business. It can also help you identify and motivate highly qualified team members who could be the key to your future succession.
- Kendall Rawls
- 27,337 Reads 1,023 Shares
When Tropical Smoothie Cafe pondered an ingredient upgrade to a popular smoothie, the brand turned to data for direction.
- By Helen Bond
- 3,574 Reads 9 Shares
New Study Finds That Multi-Unit Franchisees Have More Satisfaction And Enjoy Operating Their Business More Than Single Unit Operators. And Because They Have More Invested, They Have Higher Expectations For Their Franchisor
- Multi-Unit Franchisee
- 22,298 Reads 1 Shares
Each year we work with FRANdata to compile a list of the country's largest multi-unit franchisee organizations.
- Multi-Unit Franchisee
- 4,089 Reads 2 Shares
Results from the 2016 Annual Franchise Development Report (AFDR) were unveiled in October at the 17th annual Franchise Leadership & Development Conference.
- Eddy Goldberg
- 6,291 Reads
Two New DreamMakers Franchisees Join the Brand to Build Their Futures and Their Customers' Remodeling Dreams.
- Multi-Unit Franchisee
- 7,826 Reads
Early in her career, Barbara Moran-Goodrich, CEO of the Moran Family of Brands, was fired from her job as controller at Moran Industries--by her own father, who had founded the company.
- Eddy Goldberg
- 4,056 Reads
Franchise Update mystery shoppers, posing as qualified prospects, surveyed attendees at the 2014 Leadership & Development Conference for best practices in lead generation, follow-up, and recruitment.
- Debbie Selinsky
- 5,656 Reads 4 Shares
Reporters love sources who understand their needs. Getting a call from a reporter who wants to quote you as an expert for his story, review your products or services, or invite you to write an exclusive article for a publication, is a major coup.
- Ginny Grimsley
- 6,888 Reads
The benefits of tracking traffic and measuring conversion rates in retail stores have long been established and are now widely considered fundamental in retailing.
- Mark Ryski
- 6,727 Reads 107 Shares
John Mulherin, a former investment bank CEO, likes to say he flunked retirement. "I believe that as people age, they have a decision to make," he says.
- Debbie Selinsky
- 8,224 Reads
Discovery Day is show time! Whether you have one franchise or a thousand, this special event propels your sales process to a crescendo.
- Steve Olsen
- 3,222 Reads
I believe the saying, "You are the sum of all your experiences" is pretty accurate. I've experienced a lot of challenges throughout my life, both personal and professional, and those challenges have definitely helped guide me in leadership roles.
- Franchise Update
- 4,784 Reads 1 Shares
Multi-unit franchise operators are about to exceed the 55 mph speed limit (or in this case, the 55% limit).
- Darrell Johnson
- 10,232 Reads 1 Shares
Resiliency and optimism permeated the air at this year's Multi-Unit Franchising Conference, held at Caesars Palace in Las Vegas March 27-29.
- Kerry Pipes and Eddy Goldberg
- 5,130 Reads 1,014 Shares
Franchising is bursting (not busting!) out all over this spring, with a flurry of activity in financing, M&A activity, and franchisee incentives.
- Eddy Goldberg
- 5,663 Reads 1 Shares
Franchising is bursting (not busting!) out all over these days, with a flurry of activity in financing, mergers and acquisitions, and incentives.
- Eddy Goldberg
- 3,646 Reads 25 Shares
Every business sector has its leaders, its standouts, its superstars. In franchising these are the Empire Builders, multi-unit and multi-brand franchisees who operate not one or two, but 10, 20, 100, or more franchised units.
- Franchise Update Media
- 15,278 Reads 1,023 Shares
Franchise shows were the champions of recruitment during the 1980s and early 1990s. Franchisors effectively sold owners throughout the U.S. by "working the circuit" 40 weeks a year.
- Steve Olson
- 4,535 Reads 81 Shares
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