Little Caesars Hires Ex-PepsiCo Exec Jeff Klein as SVP of Global Marketing
Company Added
Company Removed
Apply to Request List

Little Caesars Hires Ex-PepsiCo Exec Jeff Klein as SVP of Global Marketing

Little Caesars Hires Ex-PepsiCo Exec Jeff Klein as SVP of Global Marketing

In early April, Little Caesars announced that Jeff Klein had been named senior vice president of global marketing.

Jeff KleinKnown for its perky "Pizza Pizza!" mascot, Little Caesars, founded in 1959, is the largest carryout-only pizza chain in the United States and the third-largest pizza chain in the world, with stores in each of the 50 states and 24 countries and territories around the world.

Klein, who has spent nearly 20 years in progressive marketing leadership positions, served the past 2 years at PepsiCo Foodservice as senior vice president and chief marketing officer for global foodservice. That followed 8 years as vice president of brand marketing at PepsiCo, where he was responsible for all elements of the marketing mix for PepsiCo's $10 billion-plus mainstream brands portfolio, including Lay's, Doritos, Cheetos, Tostitos, Ruffles, Fritos, and dips business.

Before that, he spent 10 years at Frito-Lay North America in various marketing roles, where he led the growth agenda for Doritos, Lays, Cheetos, and Tostitos.

"I'm excited to welcome Jeff to our organization," said Dave Scrivano, president and CEO of Little Caesars. "With his impressive achievements and experience, I know we can count on him to grow our global brand and continue to shake up the pizza game like we've been doing for the past 60 years."

Published: April 23rd, 2019

Share this Feature

MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT

Recommended Reading:

Comments:

comments powered by Disqus
The Human Bean
ADVERTISE SPONSORED CONTENT

FRANCHISE TOPICS

Angry Crab Shack
ADVERTISE SPONSORED CONTENT
Conferences
Caesar's Forum, Las Vegas
MAR 19-22ND, 2024

Featured Opportunities

MOOYAH Burgers & Fries
MOOYAH Burgers, Fries & Shakes (MOOYAH) is a fast-casual concept committed to providing the best-tasting burger experience possible by specializing...
Pickleman's Gourment Cafe
Pickleman’s has carved an untouchable market with an artisan approach. We source clean and delicious ingredients in our products and do it with...
Capriotti's Sandwich Shop
Voted Greatest Sandwich in America! But it's not just about the great food. We also create extraordinary business opportunities for our franchisees...
Anytime Fitness
Anytime Fitness makes wellness approachable for millions of members and gives franchisees the opportunity to be a part of a worldwide family of...
Ford's Garage
Our nostalgic dining experience transports customer to a 1920's garage. Our menu drives broad guest appeal with hand-crafted America fare. Ford's...

Share This Page

Subscribe to our Newsletters