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Mobile-friendly websites and responsive web design are now among the hottest topics in the online world.
  • Jagadish Thaker
  • 5,715 Reads 1,023 Shares
The LGBT consumer market, an increasingly coveted segment, is composed of a number of different communities, each representing a unique business opportunity.
  • Mya Reyes
  • 2,845 Reads 78 Shares
One of the most widely influential business thinkers, Peter Drucker, once said, "What gets measured, gets managed."
  • Jason Smylie
  • 2,669 Reads
With about 5 million people, Norway is a small, oil-rich country with beautiful scenery and lots of fish.
  • Daniel Lieberman
  • 2,606 Reads
In less than three years' time, franchisee Samantha Goldsmith opened a whopping 10 Red Mango locations on her native Long Island.
  • Debbie Selinsky
  • 5,786 Reads 10 Shares
Multi-unit franchise operators are about to exceed the 55 mph speed limit (or in this case, the 55% limit).
  • Darrell Johnson
  • 10,062 Reads 1 Shares
As the father of four attending sporting events with his children, Joe Hertzman noticed that when they ordered ice cream they always requested waffle cones.
  • Debbie Selinsky
  • 5,529 Reads 8 Shares
People are overwhelmed with the complexities of their own lives and are desperately seeking a way to maximize happiness in their home and work lives
  • Multi-Unit Franchisee
  • 5,049 Reads
A Gallup poll from earlier this year shed light on an ugly little secret in the business world: Most American workers either hate their jobs or don't care one way or the other about them.
  • Multi-Unit Franchisee
  • 4,703 Reads 39 Shares
All too often, service is not a priority for management. Instead of focusing on people--on their customers--they focus on numbers.
  • John Tschohl
  • 5,318 Reads 62 Shares
On average, 43 percent of franchisor G&A--money and human resources--is spent on functions that directly support franchisees.
  • Darrell Johnson
  • 2,809 Reads 17 Shares
Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Pat Sajak has been hosting TV's Wheel of Fortune for the last three decades but now he's playing host to a new franchise concept and the payoff could be huge.
  • Kerry Pipes
  • 6,125 Reads 184 Shares
We asked Jeff Platt, CEO of Sky Zone Indoor Trampoline Park, how the brand sets standards and measures the performance its sales and development department.
  • Jeff Platt
  • 3,954 Reads
We asked Art Tinajero, senior director of field marketing at The Johnny Rockets Group, to discuss how the brand measures the effectiveness of its consumer marketing efforts.
  • Art Tinajero
  • 5,053 Reads
Last month, in Part 1 Joe Mathews introduced the theme of a franchisee-centered, results-oriented culture. He began by discussing the different types of management styles and cultures that exist in franchising - or at any company, for that matter.
  • Joe Mathews
  • 2,315 Reads 1,023 Shares
Feeling butterflies in personally uncomfortable situations is a human condition. We all know and have experienced this.
  • Steve Olson
  • 2,577 Reads 30 Shares
"Google," which became a verb in June 2006, is among many new verbs that have transformed the way we speak--and interact.
  • Nate DaPore
  • 9,492 Reads
Sometimes leaders gain followers by being flashy and charismatic. And sometimes role models are people like Spencer Smith, the soft-spoken Colorado multi-unit, multi-brand franchisee who has earned his success by "following the program" and the Golden Rule.
  • Debbie Selinsky
  • 10,262 Reads 5 Shares
As the demand for quality in-home care grows so too does the number of business opportunities within the field of health and advocacy.
  • Multi-Unit Franchisee
  • 4,920 Reads
The economy is improving, bringing with it a sense of optimism. That optimism, however, can be dangerous.
  • John Tschohl
  • 5,549 Reads
In his years as a successful entrepreneur creating and selling corporations to the likes of Coca-Cola and Kimberly-Clark, Richard Jaffe, one of the owners of the Phoenix Suns, found a few constants to guide him in business and in life.
  • Multi-Unit Franchisee
  • 3,709 Reads 9 Shares
McAlister's Deli
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McAlister's Deli
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McAlister's Deli
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The Millennial generation is here. They feel entitled. They negotiate everything. And they'll tell you exactly what is on their mind...even if you don't want to know.
  • T. Scott Gross
  • 6,774 Reads 1,021 Shares
Have you ever noticed over the years that you come across a candidate that just seems to be a great fit for your franchise opportunity and all you have to do is lead them down a mutual exploration process to the sale?
  • Marc Kiekenapp
  • 2,744 Reads 16 Shares
Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year he has led BrightStar Care as its chief brand officer.
  • Kerry Pipes
  • 5,075 Reads
As franchise systems continue to develop ways to attract new customers and create brand advocates from their frequent customers, it is becoming increasingly important for brands to understand consumers' online buying behavior.
  • Josh Allen
  • 3,070 Reads 80 Shares
It seems like a new social media channel pops up every day. How do you know which ones your franchise should be using?
  • James Crater
  • 3,702 Reads 8 Shares
Effective lead nurturing today depends on making sure your message gets absorbed by buyers as they are considering their options.
  • Dayna Rothman
  • 2,901 Reads 20 Shares
Facebook's latest revision of its terms of service, released in early September, essentially lays claim to the right to use or sell your identity, content, and data - without limitations.
  • Daniel Lieberman
  • 2,102 Reads
Without customers, you are out of business. It seems to me that part of learning "how-to-make-customers-loyal" is to ask customers to give you feedback on their experiences of doing business with you.
  • Jack Mackey
  • 7,511 Reads 1 Shares
"Death and taxes." Given that estate planning combines two of the most dreaded eventualities, is it any wonder that most folks have a difficult time warming to the topic?
  • Carol Schleif
  • 4,824 Reads
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