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Since co-founding BrightStar Care in 2002, Shelly Sun has led the company to 300 units - with more to come. Here's how she did it, and her plan to become a $3 billion, international company in the next 10 years.
  • Kerry Pipes
  • 9,727 Reads
Attracting and validating candidates through social media continues to grow in importance. Here's how Red Boswell, SVP of franchising and business development at Expense Reduction Analysts, manages it.
  • Red Boswell
  • 4,112 Reads
As I'm sure you've noticed in your dealings with Millennials, there can be significant differences between their attitudes and those of the Baby Boomers.
  • Jason Conrad
  • 15,500 Reads 1 Shares
Texas multi-unit franchisee and Multi-Unit Franchising Conference board member Bill Hall elected to serve as IFA's treasurer.
  • franchising, leadership, dairy queen, multi-unit franchisee, investing, ifa
  • 14,883 Reads 7 Shares
Sales and customer relations still boil down to local, one-on-one interactions. In this online digital era, it's time to take another look at "old school" community involvement as a way of building goodwill - and the bottom line of your franchisees and franchise system.
  • Alex Vaccaro
  • 3,009 Reads 9 Shares
Durham, North Carolina-based couple Brooke and Les Wilson have figured out how to be married, run a successful franchise business - and be successful at both.
  • Multi-Unit Franchisee
  • 12,770 Reads 12 Shares
Social media marketing news you can use. This week: 1) Looking for better analytics on your social media marketing? Here are four suppliers; 2) This reviewer loves this Instagram desktop management tool from Gramblr; 3) The DIY crowd loves what they do and is willing to spend on pricier products; 4) Why Facebook's change to throttle free content from brand pages was a good idea for both users and brands.
  • Daniel Lieberman
  • 2,903 Reads 1 Shares
In some ways, brothers Jesse and Charles Keyser, 39 and 35, are very different, and that's good. So are their three brands--Little Caesars, Sport Clips, and Oxi Fresh Carpet Cleaning--which also is good.
  • Multi-Unit Franchisee
  • 18,469 Reads 5 Shares
Arby's has come a long way in the past few years. Over that time, the legacy brand has launched a series of innovative, meat-focused menu items, including the sizzling Brown Sugar Bacon sandwich lineup, the most successful limited-time offer platform of 2015.
  • John Bowie
  • 3,953 Reads 1 Shares
In the world of multi-unit franchisees, the big keep getting bigger. In our Multi-Brand 50 rankings, which we began publishing in 2008, the number of units operated by both the top 5 and top 10 franchisees has climbed steadily since 2010, following a post-recession drop-off when franchisees retreated from growth and instead focused on operational efficiency and selling or closing under-performing units.
  • Eddy Goldberg
  • 18,647 Reads 3 Shares
Millennials Are Looking For Jobs They Like, And Maybe More Importantly, Jobs With A Purpose.
  • Multi-Unit Franchisee
  • 10,674 Reads 21 Shares
Angry Crab Shack
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Angry Crab Shack
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Angry Crab Shack
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We believe in utilizing many different marketing channels to reach our candidates, and more importantly, in targeting those in the right markets and for the right category or model.
  • Franchise Update
  • 3,600 Reads 1 Shares
NLRB and joint employer worries got you down? Here are some concrete suggestions on how to avoid getting caught in this evolving morass.
  • Barry M. Heller
  • 5,167 Reads
Former corporate America exec Todd Mulvahill, and his wife and partner Kelly, have a unique way of hiring, training, and retaining employees at their Papa Murphy's locations.
  • Multi-Unit Franchisee
  • 9,378 Reads 2 Shares
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome back to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,441 Reads 1,014 Shares
Ally Svenson, co-founder of MOD Pizza with her husband Scott, is no stranger to starting and growing a business.
  • Franchise Update
  • 4,484 Reads 1 Shares
As a Wireless Zone franchisee, you'll have the distinct privilege and opportunity to keep your community connected. And not just with cell phones, smartphones and tablets, but with the very latest wireless connectivity devices available.
  • Franchise Update Media
  • 4,306 Reads 1 Shares
Burger 21® is an award-winning fast casual franchise concept featuring 21 chef-inspired burger creations, hand-crafted signature shakes, fresh salads and so much more.
  • Franchise Update Media
  • 3,652 Reads
California mega franchisee Sunny Ghai shares his insight on how he evaluates adding new brands.
  • Multi-Unit Franchisee
  • 15,719 Reads 17 Shares
Franchise Brand Founder Gets Chance To Take On Department of Labor Ruling Thanks To Circuit Court Ruling.
  • 10,249 Reads 2 Shares
Customer service excellence, the key to attracting and retaining customers, begins at the top. Is your brand's leadership team on board?
  • John DiJulius
  • 3,432 Reads
Hot Dish Advertising
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Hot Dish Advertising
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Hot Dish Advertising
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Franchisees of all sizes are increasingly discovering that business goes better with outside help. Many have found the key to bottom-line success is to focus on what they do best and find the right fit to outsource the rest.
  • Helen Bond
  • 12,749 Reads 2 Shares
Social media marketing news you can use. This week: 1) How to promote your local franchise online; 2) Is Facebook advertising really your best bet?; 3) This retail brand gets better results from Pinterest than Facebook; 4) Instagram tips for boosting your local business; 5) LinkedIn: Time to change your password after hackers put 117 million passwords up for sale.
  • Daniel Lieberman
  • 2,524 Reads 5 Shares
Former NFL linebacker Bryan Scott has two things on his mind these days: 1) building a successful chain of Title Boxing Club franchises in the Atlanta area, and 2) overseeing the company he co-owns, Noene USA, which sells a line of high-tech, ultra shock-absorbing insoles.
  • Kerry Pipes
  • 11,813 Reads 1 Shares
Shelly Sun, co-founder of BrightStar Care, never planned to start a company. But in 2001, she and her husband, J.D. Sun, were struggling to find quality in-home care for his grandmother and discovered they weren't alone.
  • Kerry Pipes
  • 5,077 Reads 1 Shares
If you've been around the sales and marketing world for any number of years you know the concept of an "Aha!" moment.
  • Jim Bender
  • 2,873 Reads 1 Shares
Whether It's Through Succession In A Family Business Or Taking Over An Existing Business, You Need To Know These Things In Order To Be An Effective And Successful Owner.'
  • Champ Rawl
  • 10,562 Reads 1 Shares
Unique New Study Analyzes More Than 740 Million Restaurant-related Social Media Posts To Determine What Restaurants Are Doing Right, Wrong, and Which Are The Most Beloved.
  • Multi-Unit Franchisee
  • 10,543 Reads
The fitness industry is on an undeniable tear. In 2014, Entrepreneur magazine singled out the fitness franchise industry as one of the key sectors that showed gains in a sluggish economy.
  • Franchise Update Media
  • 11,669 Reads
'WOW' was the tagline in the first email I opened this morning. Our VP of Business Development sent a company-wide message to announce that a franchise customer had signed a big franchisee deal - 100 stores with an option for another 50
  • Franchise Update Media
  • 3,600 Reads
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