Franchise Guide: - Franchising.com

RSS Subscribe

Online reviews, smartphones, and social media are not passing fads. Can they be useful to your franchise recruiting and development efforts?
  • Tim Johnson
  • 6,808 Reads 17 Shares
The face of America's franchise owners is changing. In the traditional franchise model, the franchisee purchases a brand and follows an operator's manual.
  • Jennifer Tucker
  • 13,228 Reads 1,014 Shares
If the first step in bringing your franchise overseas is to determine which international market is best for your brand, the second step is to decide what kind of deal you want to sign.
  • Martin Hancock
  • 4,881 Reads 1 Shares
This meeting with your prospective candidate is the most important step in the recruitment process. It's your first real "date," the one that determines whether you two have what it takes for a serious relationship.
  • Steve Olson
  • 3,086 Reads
Keeping the business model simple has paid off handsomely for Charles Smithgall over the past 18 years he has been an Aaron's franchisee
  • Kerry Pipes
  • 6,181 Reads 1,014 Shares
As chief brand officer at BrightStar Care, Jayson Pearl leads cross-functional teams responsible for marketing, clinical operations, training, and national account management for 275 locations.
  • Kerry Pipes
  • 4,398 Reads 2 Shares
Validating and analyzing the effectiveness of social media activity can be challenging. There's a tendency to believe that the whole subject is black magic...
  • Daniel Lieberman
  • 3,201 Reads
Tom Wood, president and CEO of Floor Coverings International (FCI), served as Conference Chair of the 2014 Franchise Leadership & Development Conference in October.
  • Eddy Goldberg
  • 3,322 Reads 1 Shares
More than 5,000 veterans and military spouses have become franchise business owners in the past two years, according to the International Franchise Association.
  • Multi-Unit Franchisee
  • 6,876 Reads 1,023 Shares
Franchise Update Media is pleased to announce a new addition to the company. Diane Phibbs will be taking on a new role as Executive Vice President.
  • Franchise Update Media
  • 10,022 Reads 1 Shares
While many small and medium-sized businesses have been quick to embrace free postings on social media networks, one-fourth of those active on social networks expect to spend more money to advertise on sites like Facebook, LinkedIn, and Twitter in 2014...
  • Multi-Unit Franchisee
  • 6,263 Reads
Jeff's Bagel Run
SPONSORED CONTENT
Jeff's Bagel Run
SPONSORED CONTENT
Jeff's Bagel Run
SPONSORED CONTENT
Last year there was an inspiring celebration of the American Dream - and a tinge of sadness, too - as Hungry Howie's Pizza marked its 40th anniversary.
  • Jack Mackey
  • 6,427 Reads 1 Shares
If you want to know what 2014 will look like in the world of social media marketing, ask the experts!
  • Eddy Goldberg
  • 3,449 Reads
Swahili is a language used throughout eastern Africa. It is a lingua franca - a language used to make communication possible among people not sharing a common mother tongue.
  • Darrel Johnson
  • 6,163 Reads
Most young franchisors have their sales executive initially screen and pre-qualify prospects.
  • Steve Olson
  • 7,712 Reads 8 Shares
There's a sign on the wall in Charles Haney's Burger 21 restaurant in Voorhees, N.J., that he believes lists all the best ways to succeed. One, he says, defines who he is: "B-different."
  • Debbie Selinsky
  • 8,671 Reads 3 Shares
Great multi-unit franchisees deserve to be recognized. That's exactly why Multi-Unit Franchisee magazine created the annual MVP Awards. If you think you have what it takes – or you know a franchisee who does – nominate them for the MVP Award.
  • Multi-Unit Franchisee
  • 6,097 Reads 1,021 Shares
Do you have an outstanding multi-unit franchisee deserving of recognition? Do you have several?
  • Multi-Unit Franchisee Magazine
  • 3,413 Reads 35 Shares
Ever wish you knew everything there was to know about lead generation in the age of social media marketing?
  • Eddy Goldberg
  • 3,902 Reads
After 10 years of franchising, Pizza Patron is taking an interesting approach to strengthening its brand for future growth and profitability: the company has put its franchising program on hold.
  • Eddy Goldberg
  • 2,830 Reads
A few months ago, the Wall Street Journal ran a front-page story detailing how it's legal for nongovernmental providers of key data series, such as the University of Michigan Consumer Sentiment poll ...
  • Carol Schleif
  • 7,016 Reads
Indevia Accounting
SPONSORED CONTENT
Indevia Accounting
SPONSORED CONTENT
Indevia Accounting
SPONSORED CONTENT
Remarketing gives online marketers more chances to do business with people who have visited their websites and looked at something but have gone away without buying.
  • Daniel Lieberman
  • 3,506 Reads 2 Shares
Why is it that we always hear about Millennials being the least brand-loyal generation of consumers ever?
  • Jeff Fromm
  • 4,032 Reads 176 Shares
Earlier this month, Franchise Business Review announced the 2014 recipients of its Franchisee Satisfaction Awards, part of a national project that looks at franchisee satisfaction at some of the country's most popular franchise brands.
  • Multi-Unit Franchisee
  • 7,660 Reads
Companies can make more money when they empower employees to make decisions that create over-happy customers, says John Tschohl, president of Service Quality Institute.
  • Multi-Unit Franchisee
  • 4,466 Reads
Acquisio.com asked 14 digital marketing experts to share their predictions for the coming year.
  • Eddy Goldberg
  • 2,898 Reads 11 Shares
A McKinsey Quarterly Report shows that positive word of mouth has more than twice the impact of traditional advertising.
  • Jack Mackey
  • 4,402 Reads
One of Charles Haney's favorite things about his new Burger 21 restaurant in Voorhees, N.J., is a wall sign that he believes lists all the best ways to succeed.
  • Debbie Selinsky
  • 6,344 Reads 1,014 Shares
Each year, Franchising.com likes to take a look back at the articles and news that highlighted the franchise industry. Below you will find a list of the 10 most read articles and news stories that ran across our network in 2013.
  • Benjamin Foley
  • 7,608 Reads 9 Shares
In my previous guest column, I discussed how I came up with the idea for a restaurant concept that fused the speed and inherent benefits of fast casual with the flavors, ingredient quality, and service level of fine dining.
  • Pierre Panos
  • 3,020 Reads
Share This Page

Subscribe to our Newsletters