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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

21 Female Fast Risers profiled in our “21 for ’21” annual issue on women in franchising: Carissa De Santis, Chief Information Officer, Dickey’s Barbecue Restaurants
  • Franchise Update Magazine
  • 5,343 Reads 19 Shares
21 Female Fast Risers profiled in our “21 for ’21” annual issue on women in franchising: Brittany Johnson, Chief Marketing/PR Officer, Our Town America
  • Franchise Update Magazine
  • 4,446 Reads 8 Shares
Use the Annual Franchise Development Report (AFDR) and Annual Franchise Marketing Report (AFMR) to boost your performance in 2021
  • Franchise Update Media
  • 4,823 Reads 1 Shares
Are you managing franchise recruitment by opinions and emotions, or data and metrics?
  • Art Coley
  • 4,243 Reads 12 Shares
Christina Russell chronicles her franchising journey to CEO of Radiance Holdings, parent of Sola Salon Studios & The Woodhouse Day Spa
  • Franchise Update Media
  • 7,992 Reads 28 Shares
We’ve changed the name of this newsletter, looking ahead in 2021 with the "Post-Covid Recovery Report"
  • Eddy Goldberg
  • 2,870 Reads 3 Shares
FranConnect makes "5 bold predictions" for franchising in 2021
  • FranConnect
  • 4,621 Reads 19 Shares
21 Female Fast Risers profiled in our "21 for '21" annual issue on women in franchising: Ariana Chernin, Co-Founder & Co-CEO, The Barre Code
  • Franchise Update Magazine
  • 4,122 Reads 19 Shares
Registration for Franchise Business Review’s Franchising@WORK awards closes March 31
  • Eddy Goldberg
  • 6,613 Reads 47 Shares
3 research-based tips for QSRs to provide a more “rewarding” customer experience with their apps
  • Service Management Group
  • 3,335 Reads 2 Shares
Q&A with Mandy Nowels, SVP of E-Commerce and Marketing at The Spice & Tea Exchange
  • Franchise Update Media
  • 3,232 Reads 6 Shares
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BrandMuscle’s “The State of Local Marketing Report 2020-2021” digs into how Covid has affected local marketing
  • Eddy Goldberg
  • 3,713 Reads 12 Shares
Euromonitor International’s “Top 10 Global Consumer Trends” report for 2021 takes a look back and a look forward at how Covid has altered marketing worldwide
  • Eddy Goldberg
  • 7,043 Reads 6 Shares
Welcome to “Good News!” – our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging. This month we continue with our newest section, “Coping with Covid.”
  • Eddy Goldberg
  • 2,293 Reads 4 Shares
After a strong first year in 2020, GT&S Franchise Executive Search is looking to hire the right professionals for expansion in 2021
  • Franchise Update Media
  • 3,487 Reads 12 Shares
3 things to consider about real estate and development in a post-Covid world
  • Quasim Riaz
  • 4,690 Reads 12 Shares
To sell more franchises, align your prospect’s vision with your brand offering—which means listening!
  • Evan Hackel
  • 2,178 Reads
Two franchisees, one with Del Taco and one with The Learning Experience, tell how Covid has changed their business
  • Franchise Update Media
  • 5,253 Reads 1 Shares
We asked Tutor Doctor President Frank Milner which marketing tools his brand is finding most effective right now for lead generation and recruiting
  • Kerry Pipes
  • 4,174 Reads 7 Shares
Captain D’s flexible prototype options aim to take advantage of today’s turbulent real estate market
  • Phil Russo
  • 5,691 Reads 2 Shares
Want to encourage your employees to get the Covid vaccine? Reward them!
  • Rob Wilson
  • 2,748 Reads 3 Shares
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What’s ahead in 2021 for international franchise development: 5 viewpoints from across the globe
  • William Edwards
  • 36,997 Reads 19 Shares
To sell more franchises, align your prospect’s vision with your brand offering- which means listening more!
  • Evan Hackel
  • 3,278 Reads 7 Shares
Consumer marketing in 2021 has taken a decidedly local twist, one more result of Covid-19
  • Helen Bond
  • 10,495 Reads
Office Evolution CEO Mark Hemmeter has focused the brand on providing franchisees and members with a safe, inspiring work space – and opened 13 locations in 2020
  • Franchise Update Media
  • 3,569 Reads 1 Shares
Covid has caused many changes in consumer marketing. Which will be permanent?
  • Darrell Johnson
  • 4,799 Reads 11 Shares
Mosquito Authority franchisee shows the way to give back to his local communities in 2021. (What can your brand do this year?)
  • Chris Buitron
  • 5,078 Reads 24 Shares
A look ahead to 2021: vaccines, reopenings, shifts in consumer behavior, trends, and more consumer marketing-related news and technology
  • Eddy Goldberg
  • 2,932 Reads 2 Shares
Welcome to “Good News!” – our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging. This month we continue our new section, “Coping with Covid.”
  • Eddy Goldberg
  • 3,370 Reads 3 Shares
Are you an emerging brand? Here’s some good advice on building your brand on a limited budget
  • Andrew Seid
  • 6,827 Reads 21 Shares
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