Franchisor Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
Welcome to "Good (and Other) News!" – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
- Eddy Goldberg
- 2,486 Reads 1 Shares
Tim Hortons China lands more funding for countrywide expansion
- Eddy Goldberg
- 8,280 Reads 6 Shares
The 2021 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales – even during a pandemic! This week: 2020 Spend – Budgets vs. Effectiveness
- Eddy Goldberg
- 3,262 Reads 17 Shares
Mike Davis’ 1-800-JunkPro is gaining its share of a $50 billion industry
- Kerry Pipes
- 4,971 Reads 82 Shares
In this second in a special 3-part series, a veteran franchise attorney offers the first 5 of 10 tips on how to read an FDD critically
- Rochelle Spandorf
- 8,197 Reads 51 Shares
Finding the right balance for your social media strategy means balancing centralized control with local market differences
- Liane Caruso
- 4,967 Reads 10 Shares
Q&A with Sean Fitzgerald, president of TruBlue Total House Care, which boosted revenue 94% last year
- Kerry Pipes
- 5,228 Reads 25 Shares
Nékter Juice Bar found success using a multi-tiered approach to connect with customers during the pandemic
- Franchise Update Media
- 3,978 Reads
A look back at 10 marketing predictions for 2020 and beyond, published just months before Covid arrived
- Eddy Goldberg
- 5,945 Reads 184 Shares
Separate surveys show increased stress for consumer marketers and escalating expectations among consumers during Covid
- Eddy Goldberg
- 2,474 Reads 1 Shares
Injection of hope? IBM surveys 15,000 people worldwide about Covid vaccines and their post-Covid expectations and plans
- Eddy Goldberg
- 4,134 Reads 11 Shares
Employees refuse to get vaccinated? These 3 tips will help you get back to business!
- Rod Robertson
- 6,548 Reads 37 Shares
5 tips for leaders, owners, and managers to keep their WFH employees aligned, productive, and connected.
- Doug Meyer-Cuno
- 4,542 Reads 9 Shares
The 2021 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales - even during a pandemic! This week: Recruitment Budgets, 2014-2021.
- Eddy Goldberg
- 3,229 Reads 21 Shares
Q&A with Kristen Risby, VP of Marketing at Wag N’ Wash Natural Pet Food & Grooming
- Franchise Update Media
- 4,920 Reads 295 Shares
A roundup of consumer marketing news and developments 4 months into 2021.
- Eddy Goldberg
- 2,800 Reads 1 Shares
Mr. Rooter Plumbing, an essential service, has done well despite the pandemic
- Doyle James
- 7,515 Reads 14 Shares
Welcome to "Good (and Other) News!" - our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
- Eddy Goldberg
- 3,366 Reads 3 Shares
Franchise Update’s 2021 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales – even during a pandemic!
- Eddy Goldberg
- 4,947 Reads 2 Shares
After a year and a half of Covid, savvy franchisors are updating their FDDs to reflect changes caused by the pandemic
- Lynne Hanson
- 5,634 Reads 13 Shares
Does the IBA/IFA Joint Conference on international franchising this May 18–19 signal the return of global franchise expansion?
- Eddy Goldberg
- 4,134 Reads
Xponential Fitness signs master franchise agreement for 50-plus StretchLab studios in Australia
- Franchise Update Media
- 4,201 Reads 1 Shares
A belated look at the worst marketing and adtech buzzwords of 2020
- Eddy Goldberg
- 4,021 Reads 8 Shares
2020 saw global franchise development transformed by Covid-19, accelerating the adoption of digital technologies
- William Edwards
- 7,444 Reads 19 Shares
After a yearlong hiatus, the Franchise Update International Report is back – just as franchisors begin looking overseas again for expansion opportunities
- Eddy Goldberg
- 3,415 Reads 1 Shares
Hoots wings adapts technology choices to connect with consumers during the pandemic
- Franchise Update Media
- 5,376 Reads 12 Shares
Q&A with Christine Buscarino, Chief Marketing Officer at 200-unit Dale Carnegie
- Franchise Update Media
- 7,342 Reads 175 Shares
The post-Covid economy presents multiple opportunities for consumer marketers
- Evan Hackel
- 5,063 Reads 6 Shares
Great leaders inspire their teams with gratitude.
- Doug Meyer-Cuno
- 6,113 Reads 31 Shares
How leaders can help prevent employee burnout in Covid-stressed times
- Mark McClain
- 5,312 Reads 28 Shares
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