How well is your sales team keeping franchise candidates engaged?
- Eddy Goldberg
- 6,155 Reads 2 Shares
Learn how The Gents Place is using new media for franchisee recruitment.
- Bret Franson
- 4,692 Reads 34 Shares
Cowboy Chicken debuted our redesigned restaurant interiors earlier this year. After reviewing customer feedback, we held a brand summit in 2016 and developed a prototype that focused on redesigning the restaurant interiors to better reflect the food we serve.
- Sean Kennedy
- 6,286 Reads 33 Shares
Franchising has matured since Ray Kroc opened his first McDonald's in 1955 in Des Plaines, Illinois. First-day sales at that restaurant were $316.12. In 2016, McDonald's annual sales topped $24.6 billion at nearly 37,000 restaurants in more than 120 countries -- with about 84 percent of those stores owned by franchisees. Daily sales per franchised store today? You do the math!
- Eddy Goldberg
- 94,294 Reads 5 Shares
I have just returned from a three-week trip where I presented programs for a client in India, the Philippines, Malaysia, and Singapore. I then went on to present two additional programs for a client in Australia who has many multi-unit restaurant owners.
- Rod Bristol
- 11,063 Reads 5 Shares
Bojangles' Continues Expansion Across North Florida As New Development Agreements Continue Brand Growth in New and Emerging Markets.
- Multi-Unit Franchisee
- 9,130 Reads 7 Shares
Multi-Unit Franchising Conference session outlines how franchisees can deal with landlords to get better deals when negotiating a lease.
- Multi-Unit Franchisee
- 7,413 Reads 33 Shares
Advertising is not what it was 10 years ago. The pace of change for technology and data accuracy is just beginning to be understood.
- Darrell Johnson
- 6,120 Reads 3 Shares
Shelley Young, vice president of marketing at Freddy's Frozen Custard & Steakburgers, cherishes what she calls her "dream role for a marketer."
- Kerry Pipes
- 12,189 Reads 50 Shares
Patrick Galleher is chairman and CEO of sweetFrog Frozen Yogurt. He's also an accomplished private equity executive who leads Boxwood Partners as its managing partner.
- Kerry Pipes
- 9,458 Reads 44 Shares
Home-based franchise businesses appeal to entrepreneurs for many good reasons. For some, it provides a relief from the daily commute. For others it represents a break from the corporate rat race. For still others it means a chance to follow their passion and do what they love. But for all, it's a chance to take control of their financial future and build a business of their own.
- By: Eddy Goldberg
- 25,171 Reads 1 Shares
When it comes to making his mark and doing good, Brendon Ayanbadejo, recipient of this year's Pro Athlete Influencer MVP Award, wants you to know he is just getting started.
- Helen Bond
- 15,386 Reads 5 Shares
Lawn Doctor franchisees add Cherry Blow Dry Bar to their portfolio and target expansion with three salons in New Jersey and Pennsylvania over the next 12 months.
- Multi-Unit Franchisee
- 10,765 Reads 412 Shares
Three areas where leadership is changing and how you can set your franchise operation up for success.
- Kendall Rawls
- 10,340 Reads 46 Shares
Inspire your franchisees to spread the word (of mouth!)
- Martha France
- 8,753 Reads 37 Shares
Social media marketing news you can use. This week: 1) Why CMOs should not buy technology; 2) Facebook to stop charging advertisers for accidental clicks; 3) How to turn your brand loyalists into brand advocates; 4) Dunkin' Donuts tests shorter name, streamlined menu.
- Eddy Goldberg
- 6,099 Reads 1 Shares
More than one-third of the global economy depends on middle-class consumption, which is advancing by 4 percent, surpassing the rate of GDP growth, according to Homi Kharas, senior fellow at the Brookings Institution.
- William Edwards
- 7,885 Reads 23 Shares
Franchise trade shows are a great source of information as you consider which brands to invest in. At these shows, which take place all over the country throughout the year, you can kick the tires, taste the food, and handle the products. Most important, perhaps, you can meet live representatives from dozens, or even hundreds of brands, depending on the size of the show.
- Eddy Goldberg
- 44,644 Reads 2 Shares
Bain & Company asked leaders of 362 companies if they felt their companies delivered superior customer service. Eighty percent believed that the service they provided was indeed superior.
- John DiJulius
- 6,821 Reads 13 Shares
HZ LM Casual Foods has purchased 26 La Madeleine locations in Houston, Austin, and Louisiana, while securing development rights for an additional 57 locations.
- Multi-Unit Franchisee
- 8,175 Reads 158 Shares
A session at this year's Multi-Unit Franchising Conference featured three experienced franchisees sharing their insight to getting the most out of a business sale.
- Multi-Unit Franchisee
- 6,203 Reads 33 Shares
A well-managed supply chain is a boon for your franchise development team
- Eddy Goldberg
- 15,140 Reads 10 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
- Eddy Goldberg
- 5,857 Reads 2 Shares
This year's Franchise Consumer Marketing Conference was a superb success, with nearly 350 franchise marketing executives and exhibitors on hand to learn, network, and, hopefully, do a little business.
- Eddy Goldberg
- 5,949 Reads 94 Shares
How do you know which franchise is right for you? With nearly 3,000 franchise brands available in 75 different industries, the choices can be mind-boggling.
- Eddy Goldberg
- 22,620 Reads 4 Shares
Anand D. (Andy) Patel is the recipient of the 2017 American Dream MVP Award for achieving remarkable success in the U.S. with multiple brands.
- Helen Bond
- 19,612 Reads 143 Shares
North Carolina-based franchise group acquire 64 Sonic locations in Alabama, Tennessee, Virginia, and Georgia.
- Multi-Unit Franchisee
- 11,843 Reads 1,799 Shares
Relationships, lending, operations, and leadership are the key performance indicators that are essential to the success of your operation.
- Kendall Rawls
- 4,668 Reads
Looking to connect with Millennials online?
- Shawna Ford
- 3,509 Reads 1 Shares
Social media marketing news you can use. This week: 1) P&G cuts digital ad spending by $140 million and sales rise!; 2) 10 things not to do when launching a mobile app; 3) 5 steps to improve your mobile app onboarding; 4) Sprint tweaks Verizon with its "Twice the Price" video.
- Eddy Goldberg
- 2,460 Reads 1 Shares
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