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The 2021 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales - even during a pandemic! This week: Measuring cost per lead and cost per sale.
  • Eddy Goldberg
  • 5,615 Reads 23 Shares
Keep pay at your business fair and merit-based, especially with employees who are your children.
  • Dan Schneider
  • 2,923 Reads 3 Shares
Following the changes brought on by Covid in 2020, franchise lenders are looking at three things in 2021: uncertainty, transparency, and context
  • Darrell Johnson
  • 3,106 Reads 6 Shares
2020 saw global franchise development transformed by Covid-19, accelerating the adoption of digital technologies
  • William Edwards
  • 6,101 Reads 3 Shares
With her 10 Sola Salon Studios shuttered last year, Heather Safrit weathered the storm and will add 2 more in 2021
  • Kerry Pipes
  • 7,441 Reads 14 Shares
Justin Scotto, after 17 years as a Firehouse Subs franchisee, finds success as a We Sell Restaurants franchisee
  • Franchise Update Media
  • 19,831 Reads 27 Shares
Multi-brand franchisee Jesse Keyser leverages his brick-and-mortar experience to build a non-brick-and-mortar service brand
  • Jesse Keyser
  • 4,519 Reads 34 Shares
After taking a body blow to his Aaron’s business in 2015, Spencer Smith has diversified and is on the growth track once again
  • Kerry Pipes
  • 6,326 Reads 6 Shares
Jack Brendamour, a 10-year Junk King franchisee, loves the continuous support the brand provides
  • Franchise Update Media
  • 3,445 Reads 1 Shares
Organic posts for service brands - how to maximize their impact 
  • Jack Monson
  • 5,392 Reads 39 Shares
New jobs report finds May to be the fourth consecutive month setting record-high readings for unfilled job openings.
  • Multi-Unit Franchisee
  • 3,986 Reads 15 Shares
Hot Dish Advertising
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Hot Dish Advertising
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La Cima Restaurants LLC, is the largest Twin Peaks franchisee and is set to open its newest location in Myrtle Beach this summer.
  • Multi-Unit Franchisee
  • 4,332 Reads 5 Shares
6 ways marketers can increase their influence in 2021
  • Debbie Qaqish
  • 3,835 Reads 6 Shares
Five essential steps to creating an 'above and beyond' culture at your business.
  • John DiJulius
  • 3,708 Reads 18 Shares
Covid has hastened the adoption of marketing technology by franchise brands. Will you be left behind?
  • Helen Bond
  • 6,259 Reads 13 Shares
"Revenge spending" is taking off as consumers shake off the Covid stay-at-home blues. Here’s how to cash in on it.
  • John DiJulius
  • 4,049 Reads 4 Shares
Brick-and-mortar retail stores can fight back against online shopping by owning – and using – their built-in competitive advantages!
  • Bob Phibbs
  • 3,104 Reads 5 Shares
Franchise recruitment turns to technology to continue growth and development during Covid
  • Helen Bond
  • 4,314 Reads 26 Shares
CMO Roundtable: What technologies are you finding most effective for reaching consumers during Covid?
  • Franchise Update Magazine
  • 3,114 Reads 4 Shares
A post-Covid world presents many growth opportunities, but so many unknowns call for patience
  • Darrell Johnson
  • 4,047 Reads 16 Shares
CMO Roundtable with Jane McPherson: What consumer trends data are you seeing right now, and which are you using in your marketing?
  • Franchise Update Magazine
  • 3,765 Reads 9 Shares
Sonny’s BBQ
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Sonny’s BBQ
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Sonny’s BBQ
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Leadership during Covid – 12 tips to succeed in the new economy
  • Franchise Update Media
  • 2,580 Reads 8 Shares
Multi-brand franchisee and area developer Tim Gayhart has buying his franchisor firmly in his sights
  • Kerry Pipes
  • 4,438 Reads 10 Shares
How two multi-brand food franchisees are coping with Covid in mid-2021
  • Franchise Update Media
  • 3,395 Reads 1 Shares
Is the additional money unemployed workers are receiving acting as a disincentive to them returning to work?
  • Eddy Goldberg
  • 5,489 Reads 45 Shares
The 2021 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales – even during a pandemic! This week: Digital Spend – Budget vs. Effectiveness
  • Eddy Goldberg
  • 3,754 Reads 1 Shares
In this final installment of a special 3-part series, a veteran franchise attorney offers the last 5 of 10 tips on how to read an FDD critically
  • Rochelle Spandorf
  • 5,037 Reads 17 Shares
Latest Technomic monthly report reveals continuing steady performance improvement for U.S. foodservice.
  • Multi-Unit Franchisee
  • 3,428 Reads 9 Shares
Connecticut and Nebraska Dairy Queen multi-unit operators open newest locations.
  • Multi-Unit Franchisee
  • 3,882 Reads 10 Shares
What franchisors get wrong about onboarding new franchisees – and 5 tips for how to fix it
  • Maria Haan
  • 7,521 Reads 53 Shares
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