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2020 Localized Marketing Benchmark Report ranks 251 brands.
  • Eddy Goldberg
  • 3,612 Reads 34 Shares
A pre-pandemic look ahead to franchise consumer marketing in 2020 – plus, news, trends, marketing technology, innovations, and CMO news.
  • Eddy Goldberg
  • 2,444 Reads 5 Shares
We asked CMOs what marketing tools and methods they use to give their marketing team a personal touch for franchise candidates.
  • Eddy Goldberg
  • 3,551 Reads 15 Shares
2020's Mega 99 list ranks the country's largest multi-unit franchisee by unit count, including their brands.
  • Multi-Unit Franchisee
  • 20,915 Reads 112 Shares
After founding The Lash Lounge, Anna Phillips found the expertise she needed to scale the brand - and maintain the quality standards that made her brand a success.
  • Eddy Goldberg
  • 7,727 Reads 66 Shares
20 female franchise leaders share their advice on getting to the C-suite.
  • Kerry Pipes
  • 8,854 Reads 90 Shares
Multi-Unit Operator Diversifies From Food Brands By Signing A 6-Unit Deal With Sola Salon Studios.
  • Multi-Unit Franchisee
  • 4,155 Reads 26 Shares
Michigan-Based Multi-Unit Franchisees Adding 7th Crunch Location To Their Growing Portfolio.
  • Multi-Unit Franchisee
  • 3,350 Reads 8 Shares
Multi-Unit Operator Explains The Importance Of Spending Time On The Ground Locally In Markets Where You Want To Lease.
  • Multi-Unit Franchisee
  • 3,794 Reads 7 Shares
M&A activity in franchising expected to continue in 2020.
  • Carty Davis
  • 4,368 Reads 3 Shares
Multi-Unit Operators Talk About Dealing With Problem Employees, Training & Retaining, & How They Hire And Fire.
  • Multi-Unit Franchisee
  • 3,765 Reads 14 Shares
McAlister's Deli
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McAlister's Deli
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McAlister's Deli
SPONSORED CONTENT
Top 10 tips for setting up a temporary home office during COVID-19.
  • Michael Peterson & Mike Drumm
  • 9,089 Reads 314 Shares
Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging. This week: a special new section, "Coping with Covid."
  • Eddy Goldberg
  • 2,988 Reads 12 Shares
We asked 7 franchise CEOs, "What is your role as CEO?"
  • Eddy Goldberg
  • 4,946 Reads 47 Shares
Millennials just might be your perfect (and overlooked!) franchisees.
  • Andrea Brandon
  • 4,607 Reads 10 Shares
Busting 4 myths about multi-unit franchising.
  • Rod Bristol and Barbara Nuss
  • 5,910 Reads 8 Shares
Refranchising your overseas locations has benefits for both franchisors and franchisees.
  • Jan Gilbert
  • 18,106 Reads 48 Shares
Former Gold's Gym Executive Buys 24 Company-Owned Locations In Washington D.C. Area.
  • Kerry Pipes
  • 7,283 Reads 307 Shares
Franchise Update Media hires Christophe Angleys as Director of European Development
  • Franchise Update Media
  • 5,166 Reads 5 Shares
Workout Anytime signs 1st international deal with a 6-country master franchise agreement.
  • Eddy Goldberg
  • 5,566 Reads 4 Shares
The 5 Key Areas Of The Business Structure Checklist That Are Essential For Multi-Unit Operators.
  • Dan Iosue
  • 5,856 Reads 21 Shares
Hot Dish Advertising
SPONSORED CONTENT
Hot Dish Advertising
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Hot Dish Advertising
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FirstLight Home Care enters Canada in a big way with a master franchise deal.
  • Eddy Goldberg
  • 4,452 Reads 10 Shares
Two Industry Veterans Talk About The Opportunity For Franchisees To Enhance Their Position Through Lease Renegotiation And Renewals.
  • Multi-Unit Franchisee
  • 4,482 Reads 12 Shares
What your customers experience beats your marketing every time.
  • Jack Mackey
  • 4,051 Reads 54 Shares
Multi-Unit Operators Talk About Their Business Philosophies And Describe Their Management Styles.
  • Multi-Unit Franchisee
  • 3,231 Reads 31 Shares
Latest news and advice as COVID-19 begins its spread across the U.S.
  • Eddy Goldberg
  • 4,082 Reads 17 Shares
In an era of data overload, choosing which KPIs to track can be overwhelming. Here's how brands are turning KPIs in ROI.
  • Helen Bond
  • 5,087 Reads 27 Shares
We asked CMOs how their marketing team's "personal touch" helps their brand with franchise sales and development.
  • Eddy Goldberg
  • 3,903 Reads 5 Shares
If an economic downturn really does arrive, will you be ready?
  • Carty Davis
  • 9,051 Reads 87 Shares
Here's a handy, helpful list of conversational "Nevers & Always" tips for building better relationships.
  • John DiJulius
  • 4,970 Reads 1 Shares
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