New Jersey Feature Articles

New Jersey Feature Articles

Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.

Informative articles to support business buyers, franchisees, and franchisors in New Jersey.

In wrestling with this question, it is clear that so-called loyalty programs are really rewards programs.
  • Jack Mackey
  • 10,355 Reads 1 Shares
Conventional wisdom says it makes sense for multi-unit franchisees with food brands to stick with food as they expand. Ahmed El-Hawary doesn't see it that way.
  • Debbie Selinsky
  • 9,210 Reads 2 Shares
I literally grew up working in the business before it became a holding company for multiple franchised service brands. By the time I was 13, I was learning all about sales and customer service at a car wash my father owned.
  • Franchise Update
  • 4,900 Reads
Business owners and managers today face a myriad of challenges--a tight market with strong competition, workforce issues, slimming margins, and the need to keep pace with technological advancements to name a few.
  • Michael Vaughan
  • 6,132 Reads
Ted Kergan has been a student in the school of hard knocks. He's got the diploma to prove it. But along the way he's become Louisiana's largest Sonic Drive-In franchisee.
  • Debbie Selinsky
  • 13,274 Reads 3 Shares
We hear hacking horror stories every day. Businesses around the world call us in a panic, needing to decipher what went wrong with their security.
  • David Ellis
  • 13,584 Reads 7 Shares
This winter, many of us were confined to the house by bad weather, and it's likely that you were exposed to some outrageously expensive TV commercials in the Super Bowl and the Olympics, or in the network programming that helped pass the time, even entertained at times.
  • Barry Klein
  • 3,518 Reads
Winter is doing its best to hang on in the northern parts of the country, but it's not all that far to June and the fourth annual Franchise Consumer Marketing Conference (FCMC).
  • Franchise Update Media
  • 3,165 Reads
We asked Whitney Samuelson, director of marketing at Maid Brigade, to discuss how the brand uses technology in its marketing efforts to target and reach customers more effectively.
  • Whitney Samuelson
  • 4,041 Reads
Looking at excellent designs and great user experiences on the Internet and learning from the best is smart, but it's also a good idea to see what you should avoid like the plague.
  • Daniel Lieberman
  • 3,379 Reads
For many multi-unit franchisees one brand just isn't enough. They prefer to spread their risk across different brands, seeking diversity and economies of scale.
  • Kerry Pipes
  • 9,575 Reads 1,023 Shares
Tropical Smoothie Cafe
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Do you know how often consumers pass by your competitors' locations to visit you? Wouldn't it be great to know where and when consumers bypass your stores or restaurants to visit a competitor?
  • Jack Mackey
  • 4,722 Reads
Every company makes mistakes that could make them lose customers. I don't care what business you are in, something will go wrong.
  • John Tschohl
  • 9,420 Reads 1 Shares
In March 2013, U.S. banking regulators issued new guidance designed to curb increasingly aggressive lending by both banks and finance companies.
  • Dean Zuccarello
  • 5,341 Reads
Joseph Schumacher, CEO of Goddard Systems and its 410 locations, traces his franchising career back to 1977 at Maaco.
  • Kerry Pipes
  • 9,678 Reads 1 Shares
If you have decided to "Go Global" with your franchise, the next question is, "Now what?" Recent reports by both McKinsey and the Economist indicate that global executives in many regions of the world are more bullish about new investments than in recent years.
  • William Edwards
  • 3,122 Reads
We asked James R. Walker, Chief Development Officer at The Johnny Rockets Group, how his company is using technology to identify, reach, and track prospects. Here's what he had to say.
  • Kerry Pipes
  • 3,890 Reads
When he was a young man fresh off the farm in Dalhart, Texas, Mike Treadwell wanted to stretch his entrepreneurial wings by opening a restaurant. First, he opened an Alfie's Fish 'n Chips in Amarillo, then a Mike's Fried Chicken & Fish.
  • Debbie Selinsky
  • 8,184 Reads 26 Shares
I believe the saying, "You are the sum of all your experiences" is pretty accurate. I've experienced a lot of challenges throughout my life, both personal and professional, and those challenges have definitely helped guide me in leadership roles.
  • Franchise Update
  • 4,644 Reads 1 Shares
Franchising is a diverse world comprised of all kinds of brands, products, services, and opportunities.
  • Multi-Unit Franchisee
  • 12,744 Reads 1,023 Shares
Whether you're launching a new business or wondering why your existing company isn't performing as well as predicted, longtime corporate executive Larry Katzen suggests taking a careful look at your business plan.
  • Multi-Unit Franchisee
  • 7,759 Reads 1,022 Shares
Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Does a 120 percent conversion rate on a social media marketing campaign sound appealing? Yes, that's right: a conversion rate of more than 100 percent is exactly what First Cup LLC, a large Dunkin' Donuts franchisee in Arizona...
  • Eddy Goldberg
  • 5,626 Reads
As the resident copywriter at Local Search Masters, I review more online ads every day than is probably healthy. Luckily, spending all this time working with and thinking about these ads has helped me learn a few good habits I'd like to share here.
  • James Crater
  • 4,296 Reads 1,023 Shares
Apple's new iBeacon technology, an "indoor positioning system" that allows devices to notify iPhones and iPads when they're nearby, is being evaluated by a lot of mobile marketers.
  • Daniel Lieberman
  • 4,281 Reads
When a customer ordered a sandwich at one of Mike Knobelock's restaurants in North Carolina, it came with pickles on it. "They didn't like pickles," says JJ Villafranca, COO at Knobelock's company.
  • Eddy Goldberg
  • 6,813 Reads 2 Shares
In previous articles we looked at the basics of taking your franchise global, how technology helps you succeed globally, and how U.S. franchises are growing around the world. So if you have decided to "Go Global" with your franchise, the next question is, "Now what?"
  • William Edwards
  • 3,114 Reads 1 Shares
In survey after survey, company meetings get knocked by everyone from employees to senior executives as being among the biggest waste of work hours.
  • Multi-Unit Franchisee
  • 5,221 Reads
Whether the mergers and acquisitions market is in a hot upswing or in a down cycle, one valuation measure remains the primary focus in nearly all transactions: the multiple of EBITDA (or cash flow).
  • Dean Zuccarello
  • 14,339 Reads 1,014 Shares
Do your franchisees use location analytics? Do they know what it is, and how it can boost their average unit volume and help the system grow? Do you?
  • Jack Mackey
  • 2,381 Reads
Every day there seems to be a new "security breach" making the news. We hear a lot more that don't make the news. Businesses from all over the world call us in a panic, trying to figure out what went wrong with their online security.
  • David Ellis
  • 3,013 Reads

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