Franchisor Articles by Franchising.com

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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

The president and CEO has seen the company grow to more than 100 domestic and international locations
  • Kerry Pipes
  • 2,165 Reads 1 Shares
AFMR examines how franchises are increasingly using AI to assist with customer feedback and satisfaction
  • Franchise Update Media
  • 1,641 Reads 2 Shares
A brand refresh requires extensive planning with messaging and visuals, but can lead to greater customer awareness 
  • Marci Kleinsasser, CFE 
  • 1,361 Reads 33 Shares
Protein Bar & Kitchen provides healthy, on-the-go meal options
  • Jared Cohen
  • 1,556 Reads 5 Shares
Delivering exceptional CX is indispensable for sustainable growth in franchising
  • Kerry Pipes
  • 1,724 Reads 5 Shares
Franchise marketing executives share their thoughts on the consumer experience, the growing role of tech and AI, and what they hope to gain from the FCXC
  • Kevin Behan
  • 1,624 Reads 6 Shares
Franchisors should build a strong foundation and think strategically when planning national expansion
  • Fred Frey
  • 1,818 Reads 8 Shares
IFA and Franchise Update Media will work together to strengthen the franchise business model
  • Matt Haller
  • 1,892 Reads 7 Shares
Our June roundup of international franchise news travels to Canada, France, Ireland, Mexico, Panama, and the United Kingdom.  
  • Kevin Behan
  • 1,519 Reads 2 Shares
Legal experts analyze where things currently stand in the ongoing tariff situation and its impact on franchisors and franchisees
  • Joyce Mazero, Josh Goldberg, and Alissa Chase
  • 1,572 Reads 4 Shares
A well-structured pipeline is a strategic advantage that empowers development teams
  • Art Coley
  • 1,356 Reads 3 Shares
The Human Bean
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The Human Bean
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The Human Bean
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Bill Edwards' biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
  • Kevin Behan
  • 5,283 Reads 2 Shares
Making the right choice about technology can reshape a franchise's path to growth
  • Dennis Leskowski
  • 2,127 Reads 25 Shares
Chain focuses on China and Southeast Asia as primary areas of expansion
  • Kevin Behan
  • 4,469 Reads 12 Shares
Restaurants located in high-traffic areas such as airports, hospitals, and office buildings can attract a consistent customer base 
  • Cody Pepper
  • 1,353 Reads 5 Shares
AFDR shows how franchises reach candidates through various social media channels
  • Franchise Update Media
  • 1,895 Reads 5 Shares
Learn about conditions in North America, South America, Asia, Europe, the Middle East, and Africa
  • William Edwards
  • 1,969 Reads 6 Shares
Multi-unit operators understand scalability and operational efficiency
  • Paul Wilbur
  • 1,409 Reads 3 Shares
Never underestimate the power of getting to know prospects
  • Evan Hackel
  • 1,379 Reads 4 Shares
Site selection, market research, and financial planning are key components in determining the best locations for franchise expansion
  • Akki Patel
  • 2,322 Reads 14 Shares
Restaurant brands need to build a strong legal foundation and strategy before bringing new franchisees into the system
  • John Silvestri
  • 1,619 Reads 2 Shares
Movita Juice Bar
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Movita Juice Bar
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Movita Juice Bar
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Jeff Sturgis, Chief Development Officer of Another Broken Egg Cafe, discusses how to attract promising prospects
  • Franchise Update Media
  • 1,951 Reads 19 Shares
Brooks Speirs, Vice President of Franchise Sales of Bojangles discusses how to attract promising prospects
  • Franchise Update Media
  • 1,559 Reads 21 Shares
Carolyne Canady, Chief Development Officer of Dave's Hot Chicken discusses how to attract promising prospects
  • Franchise Update Media
  • 1,542 Reads 3 Shares
AFMR looks at franchisee involvement with marketing and advertising through franchise advisory groups
  • Franchise Update Media
  • 1,512 Reads 5 Shares
Here are some recommendations and strategies to optimize content for AI-generated search models
  • Scott White 
  • 1,922 Reads 16 Shares
Lisa Montanio, Director of Franchise Development of CMIT Solutions discusses how to attract promising prospects
  • Franchise Update Media
  • 2,184 Reads 10 Shares
The company prioritizes character and chemistry over competency when hiring
  • John DiJulius
  • 2,713 Reads 8 Shares
Franchise development marketing has a different vibe than consumer marketing
  • Jack Monson
  • 1,563 Reads 9 Shares
Providing proper training and listening to feedback leads to greater franchisee engagement and satisfaction
  • Susan Valverde
  • 1,841 Reads 19 Shares
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