Franchisor Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
Success in a new country largely depends on who represents the brand
- William Edwards and Alison McElroy
- 1,795 Reads 4 Shares
Analyzing the impact of recent foreign tariffs on US franchises
- Joyce Mazero, Josh Goldberg, and Deanna Okun
- 4,124 Reads 17 Shares
Developing a strong company culture and employee experience can lead to greater customer satisfaction
- Del Salinas
- 2,430 Reads 9 Shares
Taco John's CEO shares four key areas to drive growth and operational efficiency
- Heather Neary
- 2,314 Reads 8 Shares
Franchise Update Media warns of impostors, strongly advises dealing only with the company directly for conference registrations and hotel reservations
- Franchise Update Media
- 4,592 Reads 25 Shares
For exponential results, look at your franchise from a private equity lens
- Keith Gerson
- 2,085 Reads 4 Shares
Existing franchisees provide a database for development professionals
- Paul Wilbur
- 2,064 Reads 3 Shares
Little Caesars executive shares process behind making popular Super Bowl commercial with Eugene Levy
- Kevin Behan
- 1,983 Reads 4 Shares
AFMR examines the use and profitability of franchise customer loyalty programs
- Franchise Update Media
- 1,545 Reads 4 Shares
Often, the key to success is having a business plan and a financial plan
- Evan Hackel
- 1,749 Reads 7 Shares
Brand executive Michael Abramson discusses franchisee engagement before the first location opens
- Franchise Update Magazine
- 1,659 Reads 5 Shares
Opportunities abound for emerging brands to establish value and messaging to reach new audiences
- Jamie Krasnov
- 2,317 Reads 16 Shares
Brand reaches customers through comprehensive social media campaigns to highlight benefits of yoga classes
- Kevin Behan
- 2,216 Reads 32 Shares
Brand executive John Palumbo discusses franchisee engagement before the first location opens
- Franchise Update Magazine
- 2,016 Reads 11 Shares
Brand executive Mark Jameson discusses franchisee engagement before the first location opens
- Franchise Update Magazine
- 2,000 Reads 5 Shares
Bill Edwards' biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
- Kevin Behan
- 2,127 Reads 4 Shares
Our February roundup of international franchise news travels to Belgium, Canada, England, Japan, and Mexico.
- Kevin Behan
- 2,059 Reads 5 Shares
With thriving economies, cultural fit, and market demand, Middle East countries offer attractive opportunities for international expansion
- Joe Lewis
- 2,468 Reads 4 Shares
Growth of QSRs and multi-brand ownership create opportunities for franchise growth in Canada
- Kevin Winters
- 4,960 Reads 23 Shares
Looking at how many franchises use brokers, how much they spend, and the results they have seen
- Franchise Update Media
- 2,271 Reads 8 Shares
Emerging brands can differentiate from their competitors by being adaptable, developing their talent, and creating a strong culture
- Scott Snyder
- 1,510 Reads 5 Shares
Brand executive Tom Welter discusses franchisee engagement before the first location opens
- Franchise Update Magazine
- 1,928 Reads 8 Shares
Franchise Update's annual mystery shopping survey of franchise development tools shows improvement
- M. Scott Morris
- 2,531 Reads 3 Shares
Franchisors and franchisees should be aware of the factors to minimize risk and develop a successful real estate property
- Lukas Krause
- 1,846 Reads 4 Shares
Guidance and teamwork from franchising provides athletes perfect support for transition following playing career
- John Rotche
- 1,791 Reads 14 Shares
Franchise Update honored brands for their stellar franchise development efforts
- Kevin Behan
- 2,279 Reads 4 Shares
A total of 128 brands participated in the survey, representing a broad cross-section of sectors
- Helen Bond
- 3,918 Reads 9 Shares
Taking a look at the size of franchise marketing teams, when they expand, and their areas of responsibility
- Franchise Update Media
- 2,002 Reads 4 Shares
Increasing time and budget in R&D projects can lead to greater innovation and success for your franchise
- Dennis Leskowski
- 1,800 Reads 29 Shares
A customer experience action statement clarifies employees' daily roles
- John DiJulius
- 2,043 Reads 5 Shares
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