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Content marketing has become a major force on the Internet in the past couple of years.
  • Daniel Lieberman
  • 3,913 Reads
Here's a scenario. You are looking to hire a new team member. You've reviewed applications, held interviews, and narrowed it down to two candidates.
  • Nate DaPore
  • 6,433 Reads 1 Shares
By Most Anyone's Definition, Eric Holm Is A Business Success Story. The Winter Park, Fla., Man Owns 30 Golden Corral Restaurants, Bringing In $155 Million In Annual Sales And Providing Jobs For More Than 3,000 Workers In Georgia And Florida.
  • Debbie Selinsky
  • 16,423 Reads 1 Shares
Spencer Smith may be quiet and unassuming but don't let that fool you. On the inside he's a savvy business operator who has been successful with multi-units and multi-brands and has earned his success by following "the program" and the Golden Rule.
  • Debbie Selinsky
  • 6,281 Reads 149 Shares
"Age 85 is a bad time to go broke," says retirement planner Jeff Gorton.
  • Multi-Unit Franchisee
  • 7,546 Reads 1,023 Shares
The customer experience is all about doing things that will be memorable and of value to the customer.
  • Lisa Ford
  • 5,872 Reads 79 Shares
As a rule, I believe most press releases are not worth the time it takes to write them. Newspapers, magazines, and online news outlets publish articles, not press releases, which means publishing your news will require extra steps for them.
  • Marsha Friedman
  • 5,028 Reads 123 Shares
Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year, he has led BrightStar Care as its chief brand officer.
  • Kerry Pipes
  • 7,478 Reads
While many U.S. franchisors are now expanding into other countries, seeking new growth and less competition, international franchisors are finding the world's largest economy a target too good to pass up. But are the streets of the USA still paved with gold?
  • Bill Edwards
  • 6,696 Reads 9 Shares
Each year, in advance of Franchise Update's Leadership & Development Conference, mystery shoppers pose as qualified prospects on the phone and online, contacting franchise sales departments at companies that pre-registered for the conference to evaluate how they perform.
  • Debbie Selinsky
  • 6,235 Reads
One of the biggest problems salespeople face with social media and technology is the lack of real, meaningful contact and communication.
  • Joanne S. Black
  • 3,735 Reads 73 Shares
Movita Juice Bar
SPONSORED CONTENT
Movita Juice Bar
SPONSORED CONTENT
Movita Juice Bar
SPONSORED CONTENT
Great victories in franchise development are achieved by careful measurement and refinement of lead generation and selling activities.
  • Steve Olson
  • 2,416 Reads
In 1982, when Jean Griswold opened her first non-medical home care facility, her mission was simple and clear: to help people in need by providing extraordinary care at affordable rates.
  • Eddy Goldberg
  • 2,459 Reads 113 Shares
Domination is the battle plan. In this issue we once again take a look at franchisees intent on being the big boy, leading the pack, or simply, market domination - and where they do it.
  • Kerry Pipes
  • 9,138 Reads 2 Shares
Danny Sonenshine clearly remembers his father encouraging him to look into franchising back in the early 2000's.
  • Kerry Pipes
  • 15,652 Reads 6 Shares
When we first got to know William Bruce late last year (MUF 2012, 4th Quarter issue) it was clearly apparent that he values people.
  • Kerry Pipes
  • 8,807 Reads 1,023 Shares
Have you ever noticed over the years that you come across a candidate who seems to be a perfect fit for your franchise opportunity, and all you have to do is lead them down a mutual exploration process to the sale?
  • Marc Kiekenapp
  • 2,888 Reads 26 Shares
"Google," which became a verb in June 2006, is among many new verbs that have transformed the way we speak--and interact.
  • Nate DaPore
  • 8,299 Reads
At Fresh To Order (f2o), guests experience a unique offering--flavors and service inspired by fine dining served at a fast casual pace--and at fast casual prices.
  • Pierre Panos
  • 4,252 Reads 86 Shares
As many in the beauty industry have likely noticed, Massage Envy has experienced explosive franchise growth in the last several years.
  • D'onn Genovese
  • 7,933 Reads 1,014 Shares
It only took Samantha Goldsmith less than three years to open 10 Red Mango locations on her native Long Island.
  • Debbie Selinsky
  • 7,173 Reads
Potbelly Sandwich Works
SPONSORED CONTENT
Potbelly Sandwich Works
SPONSORED CONTENT
Potbelly Sandwich Works
SPONSORED CONTENT
The term "human resources management" is essential in business. But have you noticed that the majority of the literature about the topic focuses on the "resources" and the "management" aspects but barely addresses the "human" element?
  • Marty Martin Psy.D.
  • 5,255 Reads 69 Shares
Just like everyone else, small business owners get caught up in their personal economic successes and woes.
  • Michael E. Gerber
  • 3,450 Reads 12 Shares
How many strategic initiatives has HR brought to the "C level" in the past 12 months? Your answer to this question tells us if you have a tactical or a strategic thinking HR person.
  • Bill Wagner
  • 8,673 Reads
Earlier this year, there was an inspiring celebration of the American Dream--and a tinge of sadness, too--as Hungry Howie's Pizza marked its 40th anniversary.
  • Jack Mackey
  • 6,143 Reads 1,023 Shares
Mobile-friendly websites and responsive web design are now among the hottest topics in the online world.
  • Jagadish Thaker
  • 5,690 Reads 1,023 Shares
The LGBT consumer market, an increasingly coveted segment, is composed of a number of different communities, each representing a unique business opportunity.
  • Mya Reyes
  • 2,836 Reads 78 Shares
One of the most widely influential business thinkers, Peter Drucker, once said, "What gets measured, gets managed."
  • Jason Smylie
  • 2,659 Reads
With about 5 million people, Norway is a small, oil-rich country with beautiful scenery and lots of fish.
  • Daniel Lieberman
  • 2,593 Reads
In less than three years' time, franchisee Samantha Goldsmith opened a whopping 10 Red Mango locations on her native Long Island.
  • Debbie Selinsky
  • 5,760 Reads 10 Shares
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