Education Feature Articles

Education Feature Articles

Franchise Sector Showcase

Informative Education franchise articles to support business buyers, franchisees, and franchisors.

The Office Visit is arguably the most important step in the franchise sales qualification process. The Office Visit goes by many names: Discovery Day, Information Day, Audition Day, Support Center Visit Day and on and on. Regardless of what you name it, it is the day for the management team and the franchise candidate to "get to know" each other beyond phone and email and decide if this is a good match for both parties.
  • Marc Kiekenapp
  • 4,950 Reads 60 Shares
When you have only one location, it's pretty easy to work both in your business as well as on it. When you have two locations, most often it's still doable--you can manage it. Almost without exception, however, when you get to three or more locations, you'll find yourself stretched way past your limits. You will be so busy working in your business that you won't have any time to work on it, and that's a recipe for disaster. When the disasters start piling up, it's past time to recruit the unit-level managers (ULMs) you need to keep things running smoothly and help you grow your business.
  • Mel Kleiman
  • 4,468 Reads 22 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced that registration is now open for the 8th Annual Multi-Unit Franchising Conference. The conference will be held at the Bellagio Hotel in Las Vegas, April 15-17, and this year's theme is "Playing to Win."
  • Press Release
  • 3,236 Reads 1 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced that its 2008 Annual Franchise Development Report (AFDR) was a cited source in a paper that was presented at the American Bar Association's 31st Annual Forum on Franchising. The Forum was held Oct. 15-17, 2008 at The Hilton Austin in Austin, Texas.
  • Press Release
  • 3,188 Reads 8 Shares
This article from 2008 could almost be written today. Learn how the more things change, the more they stay the same (except for Covid, of course).
  • Eddy Goldberg
  • 5,258 Reads 14 Shares
Franchise Update Media Group, the leading industry resource for franchise development, is a sponsor of the second annual Women's Franchise Network Reception, which will be held Thursday, Nov. 6, 2008 from 6:30 - 8:30 p.m. at the offices of Davis Wright, Tremaine in Los Angeles. The topic for this year's event is "Show Me the Money" and focuses on financing options for franchisors in today's uncertain market.
  • Press Release
  • 3,167 Reads 3 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced the winners of its annual STAR (Speaking To And Responding) Awards. The awards recognize excellence in lead generation, recruitment and industry-wide best practices in the franchise industry.
  • Press Release
  • 8,853 Reads 10 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced the 2009 Annual Franchise Development Report (AFDR), which identifies the latest sales and marketing industry intelligence, including top lead-generation sources and sales trends. The report is based on a survey of 148 franchisors representing 57,000 units.
  • Press Release
  • 4,591 Reads 2 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced the availability of a new business book, entitled "Grow to Greatness - How to Build a World-Class Franchise System" that identifies the five success drivers for franchise development, and can save companies thousands of dollars in costly mistakes. The book's author is Steve Olson, publisher for Franchise Update Media Group.
  • Press Release
  • 5,126 Reads 7 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced that Area Developer Magazine has a new name: Multi-Unit Franchisee Magazine, effective with the Issue III 2008 edition, which will be published at the end of the month.
  • Press Release
  • 6,931 Reads 1,021 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced the re-launch of the company website,www.franchiseupdatemedia.com, featuring a new design that provides a more complete overview of the educational and lead-generation products targeting franchise audiences online, in print and in person.
  • Press Release
  • 4,032 Reads 10 Shares
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Franchise Update Media Group, the leading industry resource for franchise development, today announced publication of the 2008 Annual Franchise Development Report (AFDR), the most comprehensive research guide in the industry. Entitled "Measuring Up," the report identifies sales benchmarks and marketing intelligence that help franchisors accelerate their expansion and improve recruitment practices.
  • Press Release
  • 2,837 Reads 1 Shares
Franchise Update Media Group, the leading industry resource for franchise development, today announced that Area Developer Magazine has a new name: Multi-Unit Franchisee Magazine, effective with the Issue III 2008 edition, which will be published at the end of the month.
  • Press Release
  • 5,105 Reads
Beyond the unmistakable impact of the Internet and World Wide Web, advances in technologies used every day by franchisees are continuing to change the face of franchising -- and the way franchisees do business.
  • Eddy Goldberg
  • 3,805 Reads 1,014 Shares
Franchise Update Media Group, the leading industry resource for franchise development, announces that registration is now open for the 10th Annual Franchise Leadership & Development Conference, which will be held at The Drake Hotel in Chicago, Sept. 24-26, 2008. The theme for this year is "Driving Performance in Tough Times."
  • Press Release
  • 3,259 Reads 3 Shares
What was once a humble grassroots movement to "Save the Planet" has now become big business, with consumers a major part of the push. Seems everywhere you look these days, more and more companies are touting their "green" initiatives as they scramble to implement various ways to recycle, reuse, and renew. Green is in.
  • Kerry Pipes
  • 5,245 Reads 7 Shares
After 25 years devoted to finding work for other people, Nikki Sells just found herself a new job. Or, more exactly, a new job found her.
  • Franchise Update Magazine
  • 3,722 Reads 78 Shares
A number of franchises now reaching a middle stage of life are facing issues they never anticipated when they first started selling franchises.
  • Ripley Hotch
  • 3,205 Reads 13 Shares
1987 was a good year for franchising. Up to then, franchising was young, brash, and not always professional. Franchises weren’t much concerned with history. They were built mostly by young entrepreneurs who saw an opportunity and grabbed it, looking forward, not backward. The first 30 years of modern business format franchising had the feeling of the Wild West (like the Internet of the last 10 years).
  • Eddy Goldberg & Ripley Hotch
  • 3,677 Reads 9 Shares
In the chronicles of franchising history, some names come immediately to mind - Ray Kroc, S. Truett Cathy, Dave Thomas. The names conjure up images of independent-minded entrepreneurs with the savvy, know-how, and vision to create successful business models replicable anywhere. As part of the celebration of Franchise UPDATE's 20th anniversary, we look back at some of these colorful, inspiring, and sometimes controversial characters.
  • Kerry Pipes
  • 5,200 Reads
Life was easier for a franchise sales person in 1987. There were fewer media, fewer regulations, and what prospects knew about your brand was mostly what you told them.
  • Steve Olson
  • 3,567 Reads
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The evolution of franchising over the past 20 years has, of course, affected franchise executive recruitment. Executives at all levels are better educated today than they were in 1987, more sophisticated in their outlook and approach. The shift from founders to professional management teams, the effect of the Internet, the entrance of private equity, and new compensation schemes, taken together, have had a profound effect on the search business.
  • Lois Marshall
  • 3,766 Reads 22 Shares
From Mail Boxes Etc. to The UPS Store, a quick history; or, 27 years in 90 seconds or less.
  • Eddy Goldberg
  • 11,209 Reads 7 Shares
Since 1653, when Izaak Walton published The Compleat Angler, "compleat" has come to mean many things beyond what Walton described as "a Discourse on Fish and Fishing." The dictionary tells us it means classic or quintessential. But compleat also implies mastery far beyond the basics, conjuring up words like visionary, leader, even master.
  • Debbie Selinsky
  • 4,104 Reads 7 Shares
Building a portfolio. Growing beyond one unit. Expanding outside a single brand.
  • Kerry Pipes
  • 5,031 Reads 1,014 Shares
Training: the second leg of the hiring, training, and retaining triathlon so many multi-unit operators struggle to complete every day. Area Developer asked training experts at three brands - Regis Corp., Little Caesars, and PuroSystems - about their training programs - and how an emphasis on a high-quality training program, incorporating innovation and technology, remains a cornerstone of their growth strategy.
  • Eddy Goldberg
  • 5,488 Reads
David Asarnow, 38, might make a good case study in the genetics vs. environment debate. His great'grandfather and namesake, David Bauer was an Eastern European immigrant who opened the first discount pharmacy in Newark, NJ in the early 1930s (according to family lore). But it was his grandfather, Jules Bauer, who also built a successful business, who set the 5'year'old David on the business track.
  • Eddy Goldberg
  • 6,276 Reads
As highlighted in last quarter's Investment Insights column, most of us are not particularly suited to be wise investors. In fact, neuroscientists are increasingly proving what veteran investors and asset managers alike have long suspected: Individuals make a lot of not-so-rational choices when it comes to dealing with their money, investments and financial affairs.
  • Carol Clark
  • 3,156 Reads 1 Shares
Building customer loyalty is no easy task in today's highly competitive business world where consumers will change brands or products to save even a few pennies. Businesses from mom and pop operations to multi-national conglomerates are routinely looking for new and unique ways not only to recruit customers, but to turn them into loyal, repeat shoppers who also spread the word. As numerous studies have shown, it's much more cost-effective to keep existing customers than to find new ones.
  • Kerry Pipes
  • 3,076 Reads 5 Shares
Franchising is founded on the concept of replicating success at the unit level. But Mary Rogers is taking that premise one better: she's replicating success at the franchisor level.
  • Eddy Goldberg
  • 4,867 Reads 22 Shares
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