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Looking to improve your brand's Facebook content marketing - and engage your franchisees? Here are four tips to make it happen!
  • Jack Monson
  • 5,176 Reads 1,023 Shares
Social media marketing news you can use. This week: Should your brand be on Snapchat?; Social media's hidden features revealed for Facebook, Twitter, Google+, and LinkedIn; the history (and predicted future) of mobile ads; Twitter removes wallpaper and users howl; U.K. woman legally changes her name to get around Facebook's real-name policy.
  • Daniel Lieberman
  • 3,027 Reads
So, you're hiring again. You have positions open and want to make sure the employees you bring in will meet your goals--or exceed them.
  • Adam Pierno
  • 8,082 Reads 8 Shares
Randy Merrill feels good about the health, wellness, and fitness space he operates in. He says the business models work for him, the client base works for him, and the ROI works for him.
  • Kerry Pipes
  • 16,654 Reads 1 Shares
Doug Koegeboehn is a great example of the connection between ad agencies and franchise brands.
  • Kerry Pipes
  • 5,102 Reads 1 Shares
You might say John Hewitt has had a taxing career. In fact, over 45 years he's founded, developed, and managed two of the top three tax companies in the country.
  • Kerry Pipes
  • 4,750 Reads 2 Shares
Jersey Mike's founder Peter Cancro whips up $100,000 sandwich for No Kid Hungry, an organization committed to ending childhood hunger. The donation will provide 1 million healthy meals for kids in the U.S.
  • Multi-Unit Franchisee
  • 9,662 Reads
Patrick Risko spent nearly two decades working in the banking industry, then left to pursue his passion of helping seniors and their families.  He now operates the FirstLight Homecare franchise in the greater New Haven, Conn. area.
  • Multi-Unit Franchisee
  • 6,012 Reads
Batteries Plus Bulbs CEO Russ Reynolds is thinking beyond the battery as he takes the brand in a newly expanded direction and chases $1 billion in annual sales, part 2: management style, personal, and bottom line.
  • Kerry Pipes
  • 5,148 Reads
So many good things are happening in franchising these days, it's hard to keep up! So welcome back to "Good News" - our monthly roundup of franchise growth, finance, emerging concepts, and other positive news from franchisors large, medium, and small.
  • Eddy Goldberg
  • 8,301 Reads 7 Shares
After several months of testing after an initial diagnosis by your family doctor, you now must schedule surgery for a heart condition.
  • Dean Zuccarello
  • 13,076 Reads 2 Shares
Vocelli Pizza
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Vocelli Pizza
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Vocelli Pizza
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Ken Leese is seeing an upswing in the economy and his Jackson Hewitt franchise operation has expanded by five units in less than two years.
  • Kerry Pipes
  • 18,389 Reads 3 Shares
Are your summer sales slowing down? Here are three actions marketers can take in their slow season to lay the groundwork for bigger and better sales come September. (Note to frozen dessert brands: save this article for January.)
  • Gregg Schwartz
  • 2,530 Reads 9 Shares
Social media marketing news you can use. This week: learning from the 6 types of social sharers; using hashtags to engage customers and build your business; Amazon's Prime Day sale: fail or no fail?; 54 clues to determining if you're a social media geek.
  • Daniel Lieberman
  • 4,268 Reads 33 Shares
Jamba, Inc. Continues Towards Its Goal of Becoming an Asset-Light Model and Nears Completion of its Refranchising Initiative.
  • Multi-Unit Franchisee
  • 13,643 Reads 1,021 Shares
Millennials, especially the younger half of the demographic, came of age during the Great Recession. As they entered the job market, they experienced hard financial times that limited earning opportunity for many.
  • Adam Pierno
  • 4,493 Reads 1 Shares
The single word Cheryl Bachelder, CEO of Popeyes Louisiana Kitchen, uses to describe the resurgence of the brand is "momentum."
  • Kerry Pipes
  • 7,461 Reads 19 Shares
Baskin-Robbins is looking for entrepreneurs to operate traditional locations in the Los Angeles market and both traditional and non-traditional locations in the San Diego area.
  • Multi-Unit Franchisee
  • 17,389 Reads 18 Shares
Batteries Plus Bulbs CEO Russ Reynolds is taking the brand in a newly expanded direction as he chases $1 billion in annual sales.
  • Kerry Pipes
  • 8,801 Reads
New measure lifts the cap on the Small Business Administration's loan program to $23.5 billion.
  • Multi-Unit Franchisee
  • 13,706 Reads 4 Shares
Summertime blues got you - and your sales team--down? Here are 7 tips to beat the doldrums and re-energize your team.
  • Eliot Burdett
  • 3,983 Reads 1,023 Shares
Hot Dish Advertising
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Hot Dish Advertising
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Hot Dish Advertising
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After two decades in franchising, Shahid Hashmi has an aggressive growth plan that he predicts will top $150 million in revenue in the next 10 years.
  • Multi-Unit Franchisee
  • 24,916 Reads 33 Shares
New bill would impact franchisees by weakening equity in their businesses, damaging brands, reducing product quality, and limiting franchisor assistance.
  • Multi-Unit Franchisee
  • 12,704 Reads 24 Shares
A conversation with Valerie Kinney, vice president of marketing at CertaPro Painters, provides insights into the realities of franchising, how CertaPro fosters collaboration with franchisees, and recent examples of staying relevant with marketing strategies (their "50 Shades of Gray Paint" video, for example).
  • Philip St. Jacques
  • 3,745 Reads 6 Shares
Social media marketing news you can use. This week: 3 free photo apps to improve your social media marketing; Millennials get more political on Facebook; website accessibility for the physically impaired; and the changing face of holiday marketing campaigns as traditional holidays lose traction among younger generations.
  • Daniel Lieberman
  • 4,706 Reads 38 Shares
Franchisees looking for insights into succeeding with a partner can learn a thing or two from multi-brand franchisees Judy Ewing-Lonetti and Sandy Dunn.
  • Helen Bond
  • 8,772 Reads 1 Shares
Tired of paying royalties? How would you like to get in on collecting them? That's one of the reasons--among many--behind an innovative fund created to allow multi-unit franchisees to own or invest in franchise brands.
  • Eddy Goldberg
  • 9,649 Reads 1,023 Shares
Meineke Car Care Donates $72,000 from Charity Golf Tournament to The Children's Miracle Network
  • Multi-Unit Franchisee
  • 7,139 Reads
IFA Calls Out the Department Of Labor On Radical New "Guidance" For Employee Classification Of Contractors.
  • Multi-Unit Franchisee
  • 8,445 Reads
Impress your candidates with your brand's marketing expertise - and step out in front of the competition!
  • Jim Bender
  • 4,398 Reads 1,014 Shares
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