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I certainly enjoyed successful broker relationships over the past 20 years. Discovering qualified franchise owners through the professional efforts of franchise and business brokers contributed to the growth of several franchise companies I represented. Based on my personal experience and the insights from hundreds of franchisors who have sold broker-referred prospects, here's how to increase your popularity and closing rates with broker networks.
  • Steve Olson
  • 6,231 Reads 324 Shares
Have you been there? Where, you ask? On a ladder, climbing upward to obtain something, complete a task, or simply attempting to overcome an obstacle... like a wall.
  • Larry Carnell
  • 3,973 Reads 213 Shares
Last month we discussed the shift in online behavior and how it is affecting the way we engage with our prospects and customers. Social engagement is a concept and term we are growing comfortable with, but what is its real impact on growing a franchise business? More specifically, what is its direct impact on us as individuals in our specific roles in franchise growth and development?
  • Tom Hochstatter
  • 2,715 Reads 27 Shares
Multi-Unit Franchisee Magazine today announced the winners of the annual MVP (Most Valuable Player) Awards. These awards honor successful franchisees who have demonstrated outstanding performance in building their businesses, growing their brands, and serving their communities.
  • PRESS RELEASE
  • 5,290 Reads 12 Shares
In 2008 we dodged an international financial meltdown. In 2009 we saw the technical end of the second-longest-running recession in U.S. history. In 2010 we are wrapping up the first year of the recovery in a less-than-robust fashion. Let's look ahead to 2011 and what is in store for franchising and, in particular, access to capital.
  • Darrell Johnson
  • 4,885 Reads 1 Shares
Social network talk is often smothered with how many fans, friends, and followers you have. But what about helping your franchisees increase foot traffic to their businesses?
  • Lisa Wehr
  • 3,607 Reads 116 Shares
Multi-brand franchising allows multi-unit operators to balance risk and ride out the uncertainties of the marketplace in many ways...
  • Multi-Unit Franchisee
  • 5,426 Reads
Franchising continues to grow--not only in size, but in complexity--and in recent years, a huge part of that growth is attributable to multi-brand franchising.
  • Multi-Unit Franchisee
  • 6,299 Reads 212 Shares
With the stock market on a run at the start of 2011, I began thinking about the similarities of how stock investors and franchisees choose an investment. The obvious consideration in both cases is whether to make an investment, but that's just the starting point.
  • Darrell Johnson
  • 5,691 Reads 1 Shares
Franchisees are an optimistic lot, expansion-minded, on the grow, always alert to new opportunities. And for them, multi-unit franchising represents one of today's most attractive opportunities. Whether it involves increasing the number of units of their current brand or adding new brands to their holdings, the allure of multi-unit franchising is attracting the best and brightest franchisees in the business with increasing frequency.
  • Multi-Unit Franchisee
  • 4,909 Reads
Pierre Panos, a South African native of Greek descent, leaves little to chance. When the violence in his country became too dangerous in the early 1990s, Panos--a former Coopers & Lybrand accountant who'd followed his father into the restaurant and real estate industries--wanted to emigrate to a country where he and his family could be safe and settle for good.
  • Debbie Selinsky
  • 13,469 Reads 5 Shares
Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Multi-unit franchisees dominate today's marketplace, controlling more total units than their single-unit counterparts--and an increasing number are operating multiple brands.
  • Kerry Pipes and Eddy Goldberg
  • 4,649 Reads 21 Shares
Multi-unit franchising is one thing. Multi-concept franchising is something else entirely. Nevertheless, it's a place--and a choice--that many franchisees love, and where they excel. These determined operators look for growth opportunities and potential across several concepts, sometimes in wildly different sectors. The multi-concept franchising model offers power in numbers (units, brands, territory, and income potential), as well as the security of spreading their risk across different concepts in a diversified portfolio.
  • Kerry Pipes
  • 9,063 Reads 1,023 Shares
Do you do your utmost to be recognized as the best? Or do you strive to be average, ordinary, run-of-the-mill? While it's not what anyone is aiming for, mediocrity is commonplace--mediocre products, mediocre services, and mediocre customer service are the norm.
  • Mel Kleiman
  • 5,315 Reads
In a recent conversation with a franchisor, a comment was made that the area representative (AR) franchise expansion model is costly to implement and difficult to manage. When I asked a few questions seeking more specific details, I found that perceptions do not always reflect reality
  • Marvin Storm
  • 4,003 Reads 23 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, announces that registration is now open for the First Annual Franchise Consumer Marketing Conference, to be held June 14-15 at the Omni San Francisco Hotel.
  • PRESS RELEASE
  • 2,573 Reads 1 Shares
Every business operation that's ever manufactured or sold a widget has relied on vendors. The people and companies that supply everything from paper and office supplies to mushrooms and cheese - and everything in between - are an integral part of a successful business operation.
  • Kerry Pipes
  • 24,164 Reads 1 Shares
The idea of operating a Taco Bell restaurant first came to Iris Cohn one evening in 1982. That's when her husband, Dick, came home and told the family he wanted to open a Taco Bell in the Chicago area. So the couple took their daughter, Jennifer, to one of the restaurants, where they proceeded to order one of every item on the menu. "We were hooked," she recalls. Putting everything on the line, the Cohns became the first Taco Bell franchisees in the Chicago metro area, growing steadily over the years to become one of the brand's largest franchisees.
  • Debbie Selinsky
  • 5,628 Reads 55 Shares
In his book, Hire The American Dream, Dave Melton writes about his first boss, Frank Meeks. Melton writes of how Meeks was not only a personal inspiration but an icon within the community of Domino's Pizza. Meeks was the first franchisee inducted into the Domino's Chairman's Circle Hall of Fame.
  • Multi-Unit Franchisee
  • 6,774 Reads 1 Shares
What is Franchise Social Media? Basically, it's more than just social media. It's the application and utilization of social media within a franchise environment. Sure, many of the same principles apply. But, franchising is different than most small business models. It's unique in many ways beyond the typical B2B or B2C model. There are specific disclosure laws that are a major part of the franchise candidate recruitment process. Even from a consumer proposition standpoint, the integrity of the entire franchise organization must be considered. And, one cannot discuss social media in a franchise environment without touching upon guidelines, policies and procedures, and brand uniformity.
  • Paul R Segreto
  • 17,163 Reads 2 Shares
By now everyone is familiar with the Domino's Pizza "turnaround" campaign that's been all over the airwaves. The brand created a high profile marketing campaign that addressed negative consumer attitudes about its pizza by embracing the criticism and showing consumers that the brand was listening. The project has been an overwhelming success for the 9,000-store chain and president and CEO J. Patrick Doyle will offer an insider's look at the campaign from soup to nuts when he keynotes the 2011 Multi-Unit Franchising Conference in Las Vegas April 27-29.
  • Multi-Unit Franchisee
  • 5,437 Reads 8 Shares
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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Restaurant franchisees gathered in New York last month for the International Restaurant & Foodservice Show. The event typically attracts restaurant owners and partners (34% of attendees last year were from the restaurant industry and 40% of these individuals were managers and key decision makers) who come to bone up on the latest strategies, techniques, and technology. There's always plenty to see and do at the event.
  • Rick Lauber
  • 7,233 Reads 259 Shares
Every commercial landlord wants national franchises and chain stores for tenants. They have name recognition and a proven track record in business. So when it comes to expanding your own operations and negotiating further leases, lead with your strengths. If you are opening a franchise location, you are automatically more desirable to a landlord. If you are opening your third, fifth, or tenth franchise location, you are even more attractive because you are proven successful! Here are three strategies to implement in your lease negotiations.
  • Dale Willerton
  • 9,961 Reads 1,023 Shares
How are technological changes affecting how you recruit, and how are the latest tools changing how your development department does its job?
  • Franchise Update
  • 7,039 Reads
Retaining employees is an ongoing challenge for new franchisees -- and a key ingredient in building a successful business. After training employees to do their jobs well, the franchisee's goal is to retain them as productive, reliable workers. It costs much more to hire and train replacements than it does to work with current employees to improve their job performance.
  • Eddy Goldberg
  • 25,692 Reads 5 Shares
Many of you asked for it, so here it is – the monthly resource for marketing leaders, providing relevant content and ideas to help improve marketing success and consumer branding in the food, retail, and service sectors.
  • Steve Olson
  • 4,010 Reads 63 Shares
Top franchise marketing executives from 54 franchise organizations responded to a recent survey conducted by Franchise Update Media Group about marketing strategy, execution, and outlook for their franchise organizations.
  • Franchise Update
  • 6,443 Reads 4 Shares
As the first in-home senior care franchise company, Interim HealthCare has always been on top of market trends. Successfully responding to those trends has allowed the company to steadily build its business for more than 40 years.
  • Linda Shaub
  • 3,896 Reads 2 Shares
Program planning for the Franchise Consumer Marketing Conference, to be held June 14-15th in San Francisco's Omni Hotel, is moving full steam ahead.
  • Franchise Update
  • 3,363 Reads 20 Shares
In that interview, he went on to say that Groupon was "able to give one business half the number of customers in one day that the business had previously had in the previous 25 years combined."
  • Bob Phibbs, The Retail Doctor
  • 5,417 Reads 1 Shares
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