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Social media marketing news you can use. This week: 1) Looking for better analytics on your social media marketing? Here are four suppliers; 2) This reviewer loves this Instagram desktop management tool from Gramblr; 3) The DIY crowd loves what they do and is willing to spend on pricier products; 4) Why Facebook's change to throttle free content from brand pages was a good idea for both users and brands.
  • Daniel Lieberman
  • 2,898 Reads 1 Shares
In some ways, brothers Jesse and Charles Keyser, 39 and 35, are very different, and that's good. So are their three brands--Little Caesars, Sport Clips, and Oxi Fresh Carpet Cleaning--which also is good.
  • Multi-Unit Franchisee
  • 18,454 Reads 5 Shares
Arby's has come a long way in the past few years. Over that time, the legacy brand has launched a series of innovative, meat-focused menu items, including the sizzling Brown Sugar Bacon sandwich lineup, the most successful limited-time offer platform of 2015.
  • John Bowie
  • 3,945 Reads 1 Shares
In the world of multi-unit franchisees, the big keep getting bigger. In our Multi-Brand 50 rankings, which we began publishing in 2008, the number of units operated by both the top 5 and top 10 franchisees has climbed steadily since 2010, following a post-recession drop-off when franchisees retreated from growth and instead focused on operational efficiency and selling or closing under-performing units.
  • Eddy Goldberg
  • 18,633 Reads 3 Shares
Millennials Are Looking For Jobs They Like, And Maybe More Importantly, Jobs With A Purpose.
  • Multi-Unit Franchisee
  • 10,670 Reads 21 Shares
We believe in utilizing many different marketing channels to reach our candidates, and more importantly, in targeting those in the right markets and for the right category or model.
  • Franchise Update
  • 3,597 Reads 1 Shares
NLRB and joint employer worries got you down? Here are some concrete suggestions on how to avoid getting caught in this evolving morass.
  • Barry M. Heller
  • 5,160 Reads
Former corporate America exec Todd Mulvahill, and his wife and partner Kelly, have a unique way of hiring, training, and retaining employees at their Papa Murphy's locations.
  • Multi-Unit Franchisee
  • 9,374 Reads 2 Shares
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome back to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,434 Reads 1,014 Shares
Ally Svenson, co-founder of MOD Pizza with her husband Scott, is no stranger to starting and growing a business.
  • Franchise Update
  • 4,464 Reads 1 Shares
As a Wireless Zone franchisee, you'll have the distinct privilege and opportunity to keep your community connected. And not just with cell phones, smartphones and tablets, but with the very latest wireless connectivity devices available.
  • Franchise Update Media
  • 4,292 Reads 1 Shares
Hot Dish Advertising
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Burger 21® is an award-winning fast casual franchise concept featuring 21 chef-inspired burger creations, hand-crafted signature shakes, fresh salads and so much more.
  • Franchise Update Media
  • 3,646 Reads
California mega franchisee Sunny Ghai shares his insight on how he evaluates adding new brands.
  • Multi-Unit Franchisee
  • 15,710 Reads 17 Shares
Franchise Brand Founder Gets Chance To Take On Department of Labor Ruling Thanks To Circuit Court Ruling.
  • 10,241 Reads 2 Shares
Customer service excellence, the key to attracting and retaining customers, begins at the top. Is your brand's leadership team on board?
  • John DiJulius
  • 3,431 Reads
Franchisees of all sizes are increasingly discovering that business goes better with outside help. Many have found the key to bottom-line success is to focus on what they do best and find the right fit to outsource the rest.
  • Helen Bond
  • 12,743 Reads 2 Shares
Social media marketing news you can use. This week: 1) How to promote your local franchise online; 2) Is Facebook advertising really your best bet?; 3) This retail brand gets better results from Pinterest than Facebook; 4) Instagram tips for boosting your local business; 5) LinkedIn: Time to change your password after hackers put 117 million passwords up for sale.
  • Daniel Lieberman
  • 2,521 Reads 5 Shares
Former NFL linebacker Bryan Scott has two things on his mind these days: 1) building a successful chain of Title Boxing Club franchises in the Atlanta area, and 2) overseeing the company he co-owns, Noene USA, which sells a line of high-tech, ultra shock-absorbing insoles.
  • Kerry Pipes
  • 11,789 Reads 1 Shares
Shelly Sun, co-founder of BrightStar Care, never planned to start a company. But in 2001, she and her husband, J.D. Sun, were struggling to find quality in-home care for his grandmother and discovered they weren't alone.
  • Kerry Pipes
  • 5,055 Reads 1 Shares
If you've been around the sales and marketing world for any number of years you know the concept of an "Aha!" moment.
  • Jim Bender
  • 2,868 Reads 1 Shares
Whether It's Through Succession In A Family Business Or Taking Over An Existing Business, You Need To Know These Things In Order To Be An Effective And Successful Owner.'
  • Champ Rawl
  • 10,561 Reads 1 Shares
Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Unique New Study Analyzes More Than 740 Million Restaurant-related Social Media Posts To Determine What Restaurants Are Doing Right, Wrong, and Which Are The Most Beloved.
  • Multi-Unit Franchisee
  • 10,539 Reads
The fitness industry is on an undeniable tear. In 2014, Entrepreneur magazine singled out the fitness franchise industry as one of the key sectors that showed gains in a sluggish economy.
  • Franchise Update Media
  • 11,661 Reads
'WOW' was the tagline in the first email I opened this morning. Our VP of Business Development sent a company-wide message to announce that a franchise customer had signed a big franchisee deal - 100 stores with an option for another 50
  • Franchise Update Media
  • 3,593 Reads
Waxing is a fast-growing segment of the ever-expanding salon industry. As it continues to gain in popularity – for women and men, young and old–a business dedicated to waxing is ideally suited for all types of markets in a wide variety of communities.
  • Franchise Update Media
  • 4,081 Reads
Arby's, founded in 1964 and with more than 3,200 restaurants, has turned itself around. After years of slumping sales, the brand is back on the front burner. COO John Bowie provides a peek behind the scenes.
  • John Bowie
  • 8,672 Reads 27 Shares
How do you connect with your ideal candidates in a fragmented world? What media are best for reaching your target franchisees? How often should you communicate with them? Learn how Tropical Smoothie Café does it!
  • Kerry Pipes
  • 3,496 Reads 8 Shares
Consolidation is perhaps the single most significant trend we have seen in the restaurant industry over the past decade. It is easy to understand why franchisees and investors have chosen this direction.
  • Dean Zuccarello
  • 10,388 Reads
Sharon DiMinico had a "Eureka" moment following the birth of her second child in 1987. She recognized something was missing for the parents and children in her local community.
  • Kerry Pipes
  • 6,607 Reads 2 Shares
Successful franchise development hinges on proactive validation--what a candidate discovers before completing your lead generation form.
  • Keith Gerson & Tim Johnson
  • 4,817 Reads 1 Shares
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